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Cover of Why This Halo Developer Went Indie (And Completely Solo!) — Full Time Game Dev Podcast Ep. 010
77 min
Thomas Brush77 min

Why This Halo Developer Went Indie (And Completely Solo!) — Full Time Game Dev Podcast Ep. 010

Transitioning from high-profile AAA studios like 343 Industries to solo indie development represents a fundamental shift from collaborative stability to total personal accountability.

  • Solo indie development requires strict scope management, such as utilizing side-scrolling mechanics and miniature prototyping, to mitigate the psychological and financial pressures of total personal accountability.
  • Achieving 100,000 wishlists on Steam does not guarantee commercial success, as wishlist decay and a lack of momentum can significantly diminish initial sales performance.
  • A successful indie launch can yield approximately $300,000 in profit from 40,000 units, underscoring the need for realistic financial expectations.
Thomas BrushApr 2024
Cover of An Executive Guide for The Backend Jungle
75 min
Deconstructor of Fun75 min

An Executive Guide for The Backend Jungle

Modern game development has transitioned from simple data persistence to complex, social-driven ecosystems that require robust backend infrastructure.

  • Studios are increasingly shifting from proprietary in-house backend infrastructure to Backend-as-a-Service (BaaS) providers to reduce total cost of ownership and accelerate time-to-market.
  • The decision to outsource backend infrastructure requires balancing the agility and speed of BaaS against the risks of vendor lock-in and service dependency.
  • Many studios are adopting a hybrid model, utilizing third-party services for standardized features like inventory and social systems while keeping core gameplay simulations on proprietary infrastructure.
Deconstructor of FunApr 2024
Cover of Game Analytics 100: The Retention Curve
Report23 pages

Game Analytics 100: The Retention Curve

Russell Ovans, Director of Analytics at East Side Games, presents a paper on mobile game player retention, adapted from his book Game Analytics: Retention and Monetization in Free-to-Play Games.

  • The author fits a power-function retention curve to a sample of 7,891 installs, producing r(n)=0.372n^-0.442, which he says predicts D90R of 5.09%.
  • Using the retention curve with 500 daily installs, the author's model predicts 2,510 DAU after 30 days.
  • The author states that the expected player duration over the first 30 days after install is approximately five distinct play dates.
East Side GamesApr 2024
Cover of "I Had 100,000 Wish-lists for my game..." and then THIS Happened...
12 min
Thomas Brush12 min

"I Had 100,000 Wish-lists for my game..." and then THIS Happened...

This analysis examines the challenges of independent game development, specifically focusing on the discrepancy between high pre-launch wishlist counts and actual commercial performance.

  • Accumulating a high number of wishlists over a long period (e.g., two years) is less effective than gathering them in a short timeframe, as Steam’s algorithm prioritizes recent momentum over total volume.
  • Despite achieving 100,000 wishlists prior to launch, the game sold approximately 40,000 units over two years, demonstrating that wishlist conversion rates can fall significantly below industry-standard expectations.
  • A gross revenue of roughly $300,000 is heavily reduced by platform fees (30%), taxes (approx. 30%), and living expenses, meaning a 'successful' launch by unit count may still fail to provide long-term financial sustainability for a solo developer.
Thomas BrushMar 2024
Cover of Game Developer Conference (GDC) 2024 Recap: Themes, GDC Talks, Takeaways, and Rumors
77 min
GameMakers77 min

Game Developer Conference (GDC) 2024 Recap: Themes, GDC Talks, Takeaways, and Rumors

The gaming industry is currently undergoing a period of intense rationalization, characterized by a shift away from speculative, large-scale funding toward a model defined by operational efficiency and disciplined, milestone-based capital deployment.

  • Venture capital funding for game studios has shifted from 'PowerPoint-based' raises to requiring tangible prototypes, following a period of overinvestment in 2021 and 2022.
  • AI is not currently transforming core content pipelines, but its rapid evolution makes it a mandatory inclusion in funding pitch decks to remain competitive for future investment.
  • Technical demonstrations at GDC showed that AI can reduce the time required for game designers to create new levels by approximately 65%, though this efficiency is leading to reduced headcount rather than increased production cadence.
GameMakersMar 2024
Cover of 2024 Independent Games Festival Awards Ceremony
77 min
Game Developers Conference77 min

2024 Independent Games Festival Awards Ceremony

The 26th Independent Games Festival Awards serves as both a celebration of creative ingenuity and a pointed critique of the contemporary gaming landscape.

  • The 26th Independent Games Festival Awards highlighted systemic industry instability, specifically addressing widespread layoffs and unsustainable labor practices that threaten the long-term viability of the workforce.
  • Approximately 87 percent of historical games remain inaccessible, underscoring a critical failure in the industry's commitment to digital preservation.
  • Venba received the Seumas McNally Grand Prize, while the Nuovo Award was presented to Anthology of the Killer, signaling a strong industry preference for personal storytelling and unconventional gameplay.
Game Developers ConferenceMar 2024
Cover of 2024 Game Developers Choice Awards Ceremony
86 min
Game Developers Conference86 min

2024 Game Developers Choice Awards Ceremony

The 2024 Game Developers Choice Awards served as both a celebration of creative excellence and a platform for critical discourse regarding the current state of the global gaming industry.

  • Larian Studios' Baldur’s Gate 3 won the Game of the Year award at the 24th Annual Game Developers Choice Awards, securing a total of four awards during the ceremony.
  • The development philosophy behind Baldur’s Gate 3 relied on a 20-year iterative process, building upon the foundations of earlier titles like Divine Divinity and the original Baldur’s Gate series.
  • Successful game design often requires prioritizing player surprise and delight over the technical challenges of implementing complex, labor-intensive mechanics, as demonstrated by The Legend of Zelda: Tears of the Kingdom.
Game Developers ConferenceMar 2024
Cover of CD PROJEKT Group Sustainability Report 2023
Report113 pages

CD PROJEKT Group Sustainability Report 2023

CD PROJEKT Group's Sustainability Report for 2023 is the company's third sustainability report and covers the CD PROJEKT Group, defined for reporting purposes as CD PROJEKT S.A. and GOG sp. z o.o., for the period 1 January to 31 December 2023.

  • Scope 1 and 2 emissions are reported with a 2030 reduction target of 42% against the 2023 baseline, which the report describes as consistent with the Paris Agreement.
  • The 2023 churn rate was 15.5%, which the report links mainly to layoffs announced in July 2023, most of which took effect in the second half of the year.
  • Employee engagement rose to 72% by December 2023, a 2 percentage point increase compared with the end of 2022, though still below the 75% target for 2025.
CD ProjektMar 2024
Cover of 2024 GDC Main Stage: A Developer's Concert (feat. Austin Wintory and Troy Baker)
66 min
Game Developers Conference66 min

2024 GDC Main Stage: A Developer's Concert (feat. Austin Wintory and Troy Baker)

The 2024 GDC Main Stage performance serves as a testament to the artistic maturation of video game music, positioning it as a vital pillar of interactive storytelling.

  • Yoko Shimamura became the first composer to receive the GDC Lifetime Achievement Award, signaling a formal industry shift toward recognizing the foundational legacy of game audio professionals.
  • Modern game music has evolved from simple background accompaniment into a sophisticated tool that directly influences player agency, narrative depth, and emotional resonance.
  • The 2024 GDC Main Stage performance highlighted the artistic maturation of the medium by featuring scores from titles including Hades, Celeste, God of War, and Baldur’s Gate 3.
Game Developers ConferenceMar 2024
Cover of A Huge Publisher Played My Game And.... (Devlog)
13 min
Thomas Brush13 min

A Huge Publisher Played My Game And.... (Devlog)

The process of securing a partnership with a major indie game publisher requires a combination of professional outreach, industry networking, and a willingness to iterate based on expert feedback.

  • Securing meetings with major publishers like Devolver Digital can be achieved through cold emailing, but leveraging long-term industry relationships—such as connections made at events like PAX—significantly increases the likelihood of a response.
  • A professional pitch deck should be a simple, accessible website containing a 10-minute polished demo, a video introduction, clear game hooks, and a high-level overview of the team and development schedule.
  • When negotiating with publishers, adopt a 'show, don't tell' strategy by proactively developing specific assets—such as updated game design documents, new mechanics, or character cosmetics—to address their concerns before they are formally requested.
Thomas BrushMar 2024
Cover of The Key to Making Games Successful: Your Network Infrastructure
Whitepaper19 pages

The Key to Making Games Successful: Your Network Infrastructure

This white paper, developed by Niko Partners and Telstra, examines how telecommunications networks shape the lifecycle of a game, from conceptualization and production through public launch, live services, and esports.

  • Niko Partners data cited in the paper put 2019 global gaming revenue at 146 billion dollars, and the paper says there are over 2.5 billion gamers globally, with about 60 percent in Asia.
  • The authors argue that network decisions made early in development can have a dramatic impact on a game's success and profitability, and that poor network experiences reduce player engagement and spending.
  • The paper states that Asia's telecom landscape is more complex than North America's, citing network access, IP transit costs, and IP routing as more complex than in many open Western markets.
Niko PartnersMar 2024
Cover of Should You Quit Your Job To Make Indie Games?
8 min
Thomas Brush8 min

Should You Quit Your Job To Make Indie Games?

The decision to transition into full-time independent game development is characterized as a high-risk endeavor, particularly given the current volatility of the gaming industry.

  • Full-time indie development is a high-risk career move due to current market volatility, widespread industry layoffs, and the disruptive impact of generative AI.
  • The primary driver for transitioning to full-time development is the need for dedicated time to complete long-term projects that are otherwise stalled by the constraints of traditional employment.
  • Solo developers must possess a multidisciplinary skill set, including coding, 3D modeling, shader authorship, level design, and the management of external contractors.
Thomas BrushMar 2024

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