Assassin's Creed
239 documents in the library are about Assassin's Creed, from writers such as Ubisoft, Game Developers Conference and Alinea Analytics, the newest from 2026. Each has a summary and key insights with the page they come from.
Assassin's Creed is a non-linear action-adventure video game, during which the player controls a 12th-century Levantine Assassin named Altaïr Ibn-La'Ahad during the Third Crusade, whose life is experienced through the Animus by his 21st century descendant, Desmond Miles.
- Released
- Nov 13, 2007
- Developer
- Ubisoft Montreal
- Publisher
- Ubisoft Entertainment
- Genres
- Platform, Adventure
- Platforms
- PlayStation 3, Xbox 360
- Links
- Official site, Wikipedia
Game data from IGDB.com
Key figures
A Christopher Nolan film release triggered a 90% surge in daily active users for Assassin’s Creed Odyssey, with Xbox platform engagement increasing by 134%.
GameDev Reports, 2026 · Games and Numbers: July 29 — August 11, 2026
Assassin’s Creed Black Flag Resynced sold 1.6 million copies on PS5 in July, generating $109 million and outperforming the title's combined sales on Steam and Xbox.
Alinea Analytics, 2026 · July's Top PlayStation Games by Copies
The Assassin’s Creed Black Flag remaster was a major July 2026 commercial success, grossing over $200 million with more than 1 million units sold on Steam and over 2 million combined on PlayStation and Xbox.
Game Discovery Now, 2026 · July 2026's Top New PC & Console Games
Key franchise performance remained robust, with Rainbow Six Siege and the Assassin's Creed franchise each attracting over 30 million unique players during the fiscal year.
Ubisoft, 2026 · Ubisoft FY26 Earnings, p. 5
Ubisoft’s Assassin’s Creed Black Flag Resynced reached its full-year sales target by selling 3.5 million copies within its first two weeks.
GameDev Reports, 2026 · Games and Numbers: July 14 – July 28, 2026
Documents about Assassin's Creed
Assassin’s Creed creator Patrice Désilets: “I have two or three games left”
The independent development landscape is currently undergoing a significant shift as veteran creators move away from the constraints of large-scale publishing toward self-determined, iterative production models.
- Patrice Désilets, creator of Assassin’s Creed, is shifting toward a self-determined production model at his 70-person studio, Panache, to maintain creative autonomy over projects like 1666: Amsterdam.
- Désilets estimates he has only two or three major titles left in his career, signaling a move toward high-impact, iterative development rather than large-scale corporate output.
- Independent developers are increasingly rejecting the volatile live-service model in favor of sustainable, player-focused projects that prioritize long-term viability over aggressive monetization.
Assassin’s Creed Creator Patrice Désilets: “I Have Two or Three Games Left”
This industry update, recorded during Gamescom 2026, focuses on the evolving strategies of independent developers and major studios as they navigate shifting market conditions.
- Patrice Désilets, creator of Assassin’s Creed, has launched his studio Panache’s first self-published title, 1666: Amsterdam, into Early Access with plans to expand the IP into multiple future titles.
- CD Projekt joint-CEO Michał Nowakowski confirmed that The Witcher 4 is scheduled for a 2028 release and will include a physical box with collectible items, despite potential industry-wide shifts away from physical discs.
- Raccoon Logic has pivoted its development strategy toward faster release cycles and Early Access models, citing the difficulty of monetizing games effectively through subscription services like Xbox Game Pass.
Games and Numbers: July 29 — August 11, 2026
This bi-weekly industry update provides a comprehensive overview of performance milestones across the PC, console, and mobile gaming sectors for the period of July 29 to August 11, 2026.
- Grand Theft Auto V has surpassed 230 million units sold, maintaining its position as the best-selling title of the past decade, while the entire GTA series has reached nearly 475 million copies sold.
- PlayStation 5 hardware sales have reached 95 million units globally, with digital game sales accounting for 82% of the 66.1 million units sold during the most recent quarter.
- Pokémon GO generated $48.5 million during its 10th-anniversary week, a record-breaking performance that was 5.9 times higher than the previous week's revenue.
July's Top PlayStation Games by Copies
The July 2026 gaming market analysis highlights a significant trend toward nostalgia-driven consumption on the PlayStation platform.
- The re-release of Call of Duty: Black Ops and Black Ops 2 on PlayStation generated $435 million in revenue during July, with Sony retaining approximately $130 million from its 30% platform cut.
- Assassin’s Creed Black Flag Resynced sold 1.6 million copies on PS5 in July, generating $109 million and outperforming the title's combined sales on Steam and Xbox.
- The graphical remake of Halo: Combat Evolved underperformed on PlayStation, selling only 351,000 copies in July at a $60 price point, which the report attributes to poor pricing strategy.
July 2026's Top New PC & Console Games
This analysis provides a comprehensive overview of the video game industry landscape for July 2026, focusing on market performance, platform trends, and notable new releases across PC and console sectors.
- The Assassin’s Creed Black Flag remaster was a major July 2026 commercial success, grossing over $200 million with more than 1 million units sold on Steam and over 2 million combined on PlayStation and Xbox.
- EA Sports FC 26 maintains a massive player base with approximately 10 million daily active users, with over 75% of that traffic on PlayStation consoles and only 5% on Steam.
- The $10 co-optional title Shift At Midnight emerged as a viral hit in July 2026, reaching 37,000 concurrent users on Steam and selling nearly 1 million units.
Physical Game Sales and Engagement Drivers
The gaming industry is currently undergoing a significant shift toward digital-only distribution, driven by platform holders seeking to maximize profit margins.
- Sony is pushing for digital-only game sales to increase profit margins; a digital sale of a first-party game yields 54% more revenue ($70 vs ~$45) and a third-party game 40% more revenue ($49 vs ~$35) compared to physical disc sales.
- EA introduced a new $150 'FC 27 Ultimate Plus' tier, which is primarily digital in-game content and offers up to seven days of early access (from September 18th vs. September 25th global launch) to drive higher revenue per player, especially from hardcore fans.
- Christopher Nolan's film 'The Odyssey' caused a 90% surge (+110K daily players) in engagement for Ubisoft's 'Assassin’s Creed Odyssey' between July 17th and July 27th, increasing combined daily active users across Steam, Xbox, and PlayStation from 122K to 233K.
Games and Numbers: July 14 – July 28, 2026
This report provides a bi-weekly summary of key performance milestones and commercial data for the global video game industry, covering the period from July 14 to July 28, 2026.
- GTA VI pre-orders generated over $260 million in the first week, with projections estimating at least 37 million units sold and $3.25 billion in revenue during its release week.
- Palworld has surpassed $700 million in revenue with 30.5 million copies sold, seeing a massive surge in average daily active users to 3.7 million following its full release on July 10.
- Ubisoft’s Assassin’s Creed Black Flag Resynced reached its full-year sales target by selling 3.5 million copies within its first two weeks.
Ubisoft Q1 2026 Financial Results
Ubisoft’s financial performance for the first quarter of fiscal year 2026, covering the period from April to June 2026, reflects a significant downturn across key metrics.
- Ubisoft's share price dropped 14.18% to €4.73 by the close of July 23, 2026, following the release of its Q1 fiscal year 2027 financial results.
- Total revenue for the quarter ending June 2026 fell 13.7% year-over-year to €268.2 million, while net bookings declined 9.2% to €255.8 million.
- Back-catalog games accounted for 86.4% of total revenue at €221 million, though income from these titles still saw a 15.1% year-over-year decrease.
Amazon Luna: We’re not trying to replace PlayStation, Xbox and Nintendo (but maybe we could)
Amazon is strategically positioning its Luna cloud gaming service to capture the vast, underserved market of casual and lapsed players by integrating interactive gaming directly into the Prime Video ecosystem.
- Amazon is positioning Luna to capture casual and lapsed gamers by integrating cloud gaming directly into the Prime Video ecosystem, bypassing the need for dedicated console hardware.
- The U.S. gaming market experienced a 21% revenue decline as of June 2026, driven by a cooling in hardware sales following the launch of the Nintendo Switch 2.
- Retail models are shifting away from physical software, evidenced by GameStop’s pivot as software sales now account for less than 12% of its total business.
Ubisoft First-Quarter 2026-27 Sales
Ubisoft’s first-quarter fiscal 2026-27 results indicate a period of disciplined transformation and operational stabilization.
- Ubisoft reported Q1 2026-27 net bookings of €256 million, a 9% year-on-year decrease that was slightly above guidance due to record performance from 'Invincible: Guarding the Globe'.
- The launch of 'Assassin's Creed Black Flag Resynced' on July 9, 2026, exceeded annual expectations within 14 days, achieving 3.5 million units sold-in and an 84 rating on OpenCritic and Metacritic.
- The company is undergoing structural transformation, including the closure of its Winnipeg and Belgrade studios and the restructuring of the Ubisoft Barcelona studio.
Assassin’s Creed: Best Steam Launch
The recent launch of Assassin’s Creed Black Flag Resynced represents a significant commercial success for Ubisoft on the Steam platform.
- Assassin's Creed Black Flag Resynced achieved Ubisoft's best Steam launch for an AC title, selling 701,000 copies for $35 million in gross revenue, plus nearly $1 million from day-one DLC.
- Black Flag Resynced significantly out-earned Assassin's Creed Shadows on Steam, pulling in $22.4 million on day one (2.35x Shadows' $9.5 million) despite a lower price point ($59.99 vs. Shadows' full RPG price).
- The game's launch on Steam highlights a successful shift to day-and-date PC releases for Ubisoft, out-earning Valhalla by 9x and Mirage by nearly 19x at the same point in their respective launches.
Ubisoft Annual Report Analysis: 2026
The 2026 Ubisoft annual report introduces significant updates to the company’s risk disclosures, reflecting a shift in strategic focus regarding development timelines and monetization messaging.
- Ubisoft has officially identified prolonged development cycles as a material threat to commercial success, citing the risk of missing market windows and failing to meet competitive standards.
- The company is shifting its risk assessment away from the dangers of premature launches to focus on the negative impact of waning market anticipation caused by delayed releases.
- Recent underperformance of major titles, including Assassin’s Creed Shadows and mobile adaptations for the Rainbow Six and The Division franchises, has driven this strategic recalibration.