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Cover of Games You Might Not Have Tried - ep 16 - Spooky Scary Game Recommendations - Extra Credits
10 min
Extra Credits10 min

Games You Might Not Have Tried - ep 16 - Spooky Scary Game Recommendations - Extra Credits

This collection of game recommendations serves as a curated guide for players seeking unique, atmospheric, and unsettling experiences during the Halloween season.

  • Effective horror design often relies on subverting player expectations and leveraging the player's own imagination rather than relying solely on jump scares.
  • Environmental storytelling and ambient audio are critical tools for building tension, as demonstrated by the tactical shooter F.E.A.R.
  • Horror can be successfully integrated into diverse genres, ranging from the tactile puzzle mechanics of The Room to the samurai combat of Onimusha Warlords.
Extra CreditsOct 2018
Cover of Growing as a developer in Finland
46 min
PocketGamer.biz46 min

Growing as a developer in Finland

The Finnish game development sector has evolved from a landscape of experimental indie projects into a mature industry defined by strategic discipline and professionalized operations.

  • Sustainable growth in the Finnish game industry requires balancing a human-centric organizational culture with a data-driven, pragmatic approach to project viability.
  • Successful studios prioritize early market validation and niche targeting over trial-and-error methodologies to maintain competitiveness in a crowded global market.
  • Long-term operational success is achieved by institutionalizing post-mortems, treating project failures as essential learning opportunities to foster resilience.
PocketGamer.bizOct 2018
Cover of How AI automation increases games IAP LTV by 25%
17 min
PocketGamer.biz17 min

How AI automation increases games IAP LTV by 25%

The mobile gaming industry faces significant challenges regarding user monetization and retention, characterized by a standard 2% conversion rate for in-app purchases (IAP) and a daily churn rate of approximately 50%.

  • Automated AI and machine learning platforms increase in-app purchase (IAP) revenue by 20% to 25% compared to traditional manual management strategies.
  • Real-time behavioral clustering allows developers to move beyond generic demographics, enabling personalized monetization strategies that distinguish between potential spenders and non-payers.
  • AI-driven optimization improves day-7 retention and overall conversion rates by identifying interaction 'sweet points' that human analysts typically overlook.
PocketGamer.bizOct 2018
Cover of The Holy Grail: How to get the best out of influencers
36 min
PocketGamer.biz36 min

The Holy Grail: How to get the best out of influencers

Influencer marketing has emerged as a critical pillar of modern game promotion, with the sector projected to reach a $10 billion valuation by 2020.

  • Prioritize long-term partnerships over transactional, one-off advertisements to lower customer acquisition costs and build sustainable community trust.
  • Identify influencers whose specific audience demographics and interests align perfectly with the game’s core mechanics to ensure content feels organic.
  • Indie developers should leverage micro-influencers and revenue-share models to maximize impact within limited budget constraints.
PocketGamer.bizOct 2018
Cover of Indie Game Developers and Canada
8 min
Thomas Brush8 min

Indie Game Developers and Canada

Canada has emerged as a premier global hub for independent game development, driven by a combination of favorable government policy, a robust professional ecosystem, and high quality of life.

  • Canadian provincial governments provide aggressive financial incentives for game studios, including tax credits that can reimburse up to 50 percent of employee salaries.
  • Vancouver serves as the primary hub for Canadian independent game development, hosting a high density of mobile developers and indie studios.
  • The Canadian ecosystem has successfully fostered high-profile titles such as Celeste and supported the growth of established studios like Klei Entertainment and Hothead Games.
Thomas BrushOct 2018
Cover of How To Become a Game Developer! - Actionable Roadmap.
10 min
Jonas Tyroller10 min

How To Become a Game Developer! - Actionable Roadmap.

This guide provides a structured, actionable roadmap for individuals entering the game development industry, emphasizing that the optimal path depends on whether the developer seeks a hobby, a professional career in a studio, or a path as an independent developer.

  • Prioritize completing small, manageable projects to master the full production cycle before attempting complex, large-scale game development.
  • Beginners should immediately download accessible engines like Unity, GameMaker, or Godot and complete a tutorial-based project within one day to identify personal areas of interest.
  • Professional job seekers must build a strong portfolio through internships, game jams, and documented personal projects, balancing generalist knowledge with a specialized skill set.
Jonas TyrollerOct 2018
Cover of Levelling up – How to move from a small indie to an established publisher
31 min
PocketGamer.biz31 min

Levelling up – How to move from a small indie to an established publisher

The mobile gaming sector is currently defined by the rapid expansion of hyper-casual titles, which attract a vast, predominantly male demographic.

  • Transitioning from microtransaction-heavy models to ad-driven revenue streams allows studios to achieve profitability in as little as three months, compared to the 12 to 15 months required by traditional development cycles.
  • To combat high user churn in hyper-casual titles, studios must build interconnected ecosystems that leverage cross-app usage data to retain players within their own portfolios.
  • Scaling operations effectively requires outsourcing ad operations and SDK management to third parties, allowing internal teams to focus resources on core game design and creative innovation.
PocketGamer.bizOct 2018
Cover of Mastering Crunch Time! - (for Game Developers.)
9 min
Jonas Tyroller9 min

Mastering Crunch Time! - (for Game Developers.)

Sustainable game development during high-pressure crunch periods requires a strategic approach that prioritizes cognitive focus and physical well-being over destructive, long-hour work habits.

  • Productivity during crunch is driven by physiological management—specifically maintaining steady blood sugar through fiber-rich nutrition, hydration, and oxygenation—rather than increasing total work hours.
  • High-concentration tasks like coding and game design should be scheduled in two-to-three-hour blocks, followed by mandatory 30-to-60-minute breaks to prevent energy crashes.
  • Breaks must involve physical movement, such as walking or exercise, to effectively clear the mind and restore cognitive focus for subsequent work intervals.
Jonas TyrollerSep 2018
Cover of Developing In The Flash Era
10 min
Thomas Brush10 min

Developing In The Flash Era

The era of Flash gaming served as a foundational training ground for many contemporary independent game developers, providing a rapid, iterative environment that facilitated professional growth.

  • The Flash era (late 2000s to early 2010s) acted as a critical incubator for modern indie development by providing a low-barrier environment for rapid prototyping and iterative design.
  • Platforms like Newgrounds and FGL (Flash Game License) enabled developers to build professional portfolios and secure funding through direct sponsorship models.
  • Publishers such as Armor Games and various portal sites monetized the ecosystem by paying developers to integrate branding into games, using the titles as traffic-driving advertisements.
Thomas BrushSep 2018
Cover of Wake of Poseidon! - I Analyze Your Indie Games (#013)
11 min
Jonas Tyroller11 min

Wake of Poseidon! - I Analyze Your Indie Games (#013)

The indie game Wake of Poseidon is a twin-stick shooter that utilizes a unique orthographic camera perspective to create a three-dimensional play space.

  • The orthographic camera perspective creates significant depth-perception issues, making it difficult for players to track projectile trajectories during high-intensity bullet hell sequences.
  • Combat readability should be improved by replacing line-based projectiles with round bullets and shifting focus toward faster projectiles, melee-focused enemies, or telegraphed area-of-effect attacks.
  • Visual feedback requires enhancement through clearer hit detection indicators, directional knock-back mechanics, and death animations that react to the specific angle of impact.
Jonas TyrollerSep 2018
Cover of Marketing Games Is Essential
11 min
Thomas Brush11 min

Marketing Games Is Essential

The core thesis of this discussion is that marketing is an essential, often overlooked component of indie game development that directly dictates commercial success.

  • Marketing is the primary determinant of commercial success, as high-quality game design and technical skill alone are insufficient to generate revenue.
  • Building a dedicated audience through channels like YouTube, email lists, and social media creates a reliable support base that significantly increases the probability of a successful launch.
  • Strategic adjustments to pricing and landing page optimization can transform stagnant products into six-figure revenue streams.
Thomas BrushSep 2018
Cover of The 2018 Overall Salary Survey: CIS Region
Article

The 2018 Overall Salary Survey: CIS Region

The 2018 Overall Salary Survey examines compensation trends within the game development industry across the Commonwealth of Independent States (CIS) region.

  • The median annual salary in the CIS game development sector fell by 7.4% in 2018, dropping from $16,800 in 2017 to $15,600.
  • The gender pay gap widened significantly, with the difference in annual median compensation increasing from $4,800 in 2017 to $6,000 in 2018.
  • While the gender ratio in the industry remained constant at 27% women and 73% men, the median salary for women decreased by 10% year-over-year.
Values ValueSep 2018