Skip to main content

2015

Company

Documents about 2015

Cover of So I got this email...
25 min
Thomas Brush25 min

So I got this email...

The provided text details the personal and professional struggles of an independent game developer navigating the financial and psychological pressures of the industry.

  • Independent game developers should prioritize securing traditional, full-time employment to decouple creative output from immediate survival needs and financial desperation.
  • Relying on viral success or influencer marketing is an unreliable business strategy, as even high-performing game launches often fail to generate sufficient revenue to cover living expenses and debt.
  • The pressure to achieve commercial success to solve personal financial crises can stifle creativity, leading to the development of 'soulless' products that lack long-term engagement.
Thomas BrushApr 2019
Article

Tencent's Perfect World Breaks $100 Million on China's App Store in 22 Days

The mobile massively multiplayer online game Perfect World, published by Tencent, achieved significant commercial success within its first month of release on the Chinese iOS App Store.

  • Tencent’s mobile MMO Perfect World generated over $100 million in player spending on China’s iOS App Store within its first 22 days following its March 5, 2019, launch.
  • Perfect World successfully displaced Honor of Kings from the No. 1 grossing position on China’s App Store for 17 of its first 18 days, marking the most significant challenge to the title's dominance in over two years.
  • The game achieved an average daily player spend of more than $4.5 million during its initial three-week period.
Sensor TowerMar 2019
Cover of The Bulgarian Game Dev Industry Consists of Micro Studios
Article

The Bulgarian Game Dev Industry Consists of Micro Studios

The article examines the Bulgarian game development sector, drawing on a recent study by the local organization Game Dev Summit.

  • The Bulgarian game development industry is characterized by micro studios, with approximately 50 studios, half of which employ up to 5 people.
  • Bulgarian game developers primarily focus on PC games (22%), followed by mobile and Steam (around 19% each), with console and VR development being less common (5% for VR).
  • The Bulgarian game development market is modest, with an estimated revenue of €11 million in 2019, projected to grow to €13 million with a user penetration of 15% in four years.
Game Dev SummitMar 2019
Cover of Essential Facts About Video Games and Violence
Report7 pages

Essential Facts About Video Games and Violence

This document asserts that there is no causal link between video games and real-world violence, presenting evidence to refute such claims.

  • Longitudinal studies and meta-analyses consistently show no causal link between violent video game consumption and future aggression or criminal behavior.
  • Violent crime rates in the United States have reached multi-decade lows during the same period that the video game industry has experienced significant expansion.
  • Primary drivers of violent conduct are identified as family environment, mental health, and individual personality traits rather than media consumption.
Entertainment Software AssociationMar 2019
Cover of Gaming Spotlight 2018 Review
Report16 pages

Gaming Spotlight 2018 Review

Mobile gaming's dominance and its growing convergence with PC and console experiences define the 2018 worldwide gaming picture.

  • Mobile gaming solidified its market dominance in 2018, with consumer spending exceeding the combined totals of PC, home consoles, and handheld consoles by nearly 20%.
  • Mobile games accounted for 75% of total consumer spend on the iOS App Store and Google Play, despite representing only 35% of total app downloads.
  • The Asia-Pacific region accounted for over 55% of global mobile game spending in 2018, maintaining its lead despite a nine-month freeze on new game approvals in China.
data.aiMar 2019
Cover of On Track for Impact
Article

On Track for Impact

The UK Games Fund serves as a catalyst for the domestic creative economy by providing essential financial support to early-stage video game studios.

  • The UK Games Fund has supported over 100 projects since its launch in late 2015, focusing on early-stage studio development.
  • Economic impact data from the fourth funding round shows that 73% of supported companies have either added PAYE roles or plan to create new positions within 12 months.
  • Polygon Treehouse leveraged funding to reach quality milestones for their title 'Röki,' which facilitated a successful publishing partnership with United Label.
UK Games FundFeb 2019
Cover of The State of the App Economy: 2019 and Beyond
Article

The State of the App Economy: 2019 and Beyond

The presentation titled The State of the App Economy: 2019 and Beyond provides a comprehensive overview of the mobile application landscape as of early 2019.

  • The 2019 app economy landscape is defined by significant shifts in app distribution, monetization strategies, and ad targeting capabilities compared to the 2013-2015 period.
  • Mobile user acquisition has evolved into a more complex discipline, requiring different team compositions and strategic approaches than those utilized in the mid-2010s.
  • The report provides a comprehensive framework for mobile marketers to navigate the challenges and opportunities present in the 2019 market environment.
Mobile Dev MemoFeb 2019
Cover of Nutaku on adult games as a credible alternative for developers
23 min
PocketGamer.biz23 min

Nutaku on adult games as a credible alternative for developers

The adult gaming sector offers a viable, high-growth alternative for developers struggling with the oversaturation and high user acquisition costs of mainstream platforms like Steam or Google Play.

  • Nutaku provides a high-growth alternative to mainstream platforms like Steam, addressing market oversaturation by offering a dedicated distribution channel for adult-oriented games.
  • The platform experienced significant scale between 2015 and 2018, growing from one million to over 20 million registered users and reaching 123 million visits by late 2018.
  • Financial performance in the adult sector is robust, with top-grossing titles generating over $4 million in annual revenue and maintaining tens of thousands of daily active users.
PocketGamer.bizFeb 2019
Cover of Fifth Round of Funding Announced: UK
Article

Fifth Round of Funding Announced: UK

The UK Games Fund has initiated its fifth round of funding, inviting expressions of interest from early-stage video game development studios across the United Kingdom.

  • The UK Games Fund has opened applications for its fifth round of funding, with an expression of interest deadline set for January 28, 2019, at 12 noon.
  • Round 5 funding is specifically targeted at early-stage projects, offering a support package valued at £10,000, which includes a £5,000 grant.
  • The funding package is designed to help studios refine pitching skills and develop a playable demo for exhibition at a major consumer games show in the Autumn.
UK Games FundJan 2019
Cover of Beyond the Recipe: A Critical Analysis of Craft in Games
Whitepaper2 pages

Beyond the Recipe: A Critical Analysis of Craft in Games

This paper examines craft as represented in digital games, arguing that existing taxonomies of game crafting systems fail to capture the values and principles that define craft in the real world.

  • The paper argues that existing game crafting taxonomies, such as Grow et al. (2017) and King (2015), are mechanics-first and therefore miss the underlying values of real-world craft.
  • The central thesis is that digital representation tends to reduce craft to recipe-like mechanics, stripping away material specificity, communal practice, and social dimensions that give craft its meaning.
  • Feminist and cultural critiques are drawn on to note that craft is often valued below art and is associated with women's labor and marginalized makers.
DiGRAJan 2019
Cover of New Media Ecosystems: Amazon and the Advancing Game Economy
Report3 pages

New Media Ecosystems: Amazon and the Advancing Game Economy

This analysis examines Amazon's strategic integration into the game economy and its broader impact on media ecosystems.

  • Amazon's 2015 acquisition of the CryEngine codebase (rebranded as Lumberyard) and its 2016 purchase of the Twitch streaming platform, combined with Amazon Web Services, form an integrated ecosystem linking game developers and players.
  • The paper positions Amazon as a media company whose influence spans e-commerce, middleware, and consumer hardware, and argues that game engines are becoming foundational to commerce, artificial intelligence, and everyday interfaces.
  • Amazon reportedly uses game spaces as testing grounds for new interaction models, linking its Alexa voice service and connected devices to engine-driven infrastructure and crowdsourcing research through its developer and streaming communities.
DiGRAJan 2019
Cover of Categorizing Morality Systems Through the Lens of Fallout
Whitepaper16 pages

Categorizing Morality Systems Through the Lens of Fallout

The paper examines how morality systems in the canonical Fallout CRPG series track a player character's moral persona, focusing on how in-game actions shift moral alignment and how non-player characters respond to that alignment.

  • The paper analyzes how the five canonical Fallout CRPGs (1997, 1998, 2005, 2010, 2015) model moral weight, excluding spin-offs and Fallout 76 because it lacks NPCs, shifting focus from prior player-experience scholarship to the games' own mechanics.
  • The authors argue that Fallout: New Vegas has the most comprehensive morality system in the series because it tracks good and evil on separate axes, so deeds do not cancel each other out.
  • New Vegas tracks Fame and Infamy per faction and town, reflecting that different social circles hold different values, a design that the authors identify as the most nuanced in the series.
DiGRAJan 2019