
Honor of Kings
GameBy TiMi Studio Group · Released Nov 26, 2015
Documents about Honor of Kings
Burger King Sponsors Weibo Gaming
The Chinese esports organization Weibo Gaming (WBG) has entered into a sponsorship agreement with the American fast-food chain Burger King.
- Chinese esports organization Weibo Gaming (WBG) has entered into a sponsorship agreement with the fast-food chain Burger King.
- The partnership focuses on content creation for the Chinese social media platform Weibo, which is the parent company of WBG.
- Burger King will be included on WBG’s official sponsor list, though the brand will not feature its logo on the team’s jerseys.
Pokémon GO Monthly Revenue Dropped to $34.7 Million in April: Lowest in Five Years
Pokémon GO experienced a significant financial downturn in April 2023, recording its lowest monthly revenue in over five years.
- Pokémon GO revenue fell to $34.7 million in April 2023, marking the game's lowest monthly earnings in over five years.
- The $34.7 million figure represents a 40% revenue decline over a two-month period, down from $58 million in February 2023.
- Niantic’s recent policy changes to the Remote Raid system—specifically increasing pass costs and capping daily participation at five raids—are the primary drivers of the revenue contraction.
Video Game Pitch Decks: How You Get Them Right
Effective pitch decks for video games prioritize the business "ask" over exhaustive gameplay explanations.
- Effective pitch decks must prioritize the business 'ask'—specifically budgets, timelines, and funding needs—over exhaustive gameplay mechanics.
- Developers should emphasize studio experience and existing traction, such as social media engagement, to prove their ability to ship titles and demonstrate market interest.
- Steam maintains a dominant PC market position through a developer-centric philosophy and 'sticky' community features that create a significant economic moat.
Moonton’s Mobile Legends: Bang Bang Receives Game Approval in China
The National Press and Publication Administration (NPPA) of China officially granted game approval to Moonton’s Mobile Legends: Bang Bang (MLBB) in April 2023.
- China’s National Press and Publication Administration (NPPA) granted official game approval to Moonton’s Mobile Legends: Bang Bang (MLBB) in April 2023, seven years after the game's initial 2016 release.
- The approval was part of a batch of 86 mobile game titles authorized by the NPPA, all of which appear to be domestic releases.
- MLBB is owned by ByteDance and will be published in China by East China Normal University Electronic Audiovisual Press Co., Ltd., the same entity that published Riot Games’ Valorant in December 2022.
State of the Mobile Games Market: Q1 2023
The mobile gaming sector demonstrated sustained financial stability during the first quarter of 2023, maintaining performance levels consistent with the previous year.
- Mobile gaming revenue remained stable in Q1 2023 with weekly player spending averaging $1.63 billion, a figure consistent with Q1 2022 but 28% higher than Q1 2020.
- The mobile market generated 1.2 billion downloads per week during the first quarter of 2023.
- Revenue performance is heavily concentrated in established franchises, with the top six highest-grossing games—including Honor of Kings, Candy Crush Saga, and Genshin Impact—remaining unchanged from the previous quarter.
Tencent Financial Results: 2022
Tencent’s 2022 financial results reveal a historic turning point for the company, which recorded its first annual revenue decline since going public in 2004.
- Tencent recorded its first annual revenue decline since its 2004 IPO, with total revenue falling 1% year-over-year to 554.6 billion yuan ($79.6 billion).
- Profitability metrics saw significant contraction in 2022, as operating profit dropped 13% to 235.7 billion yuan and net profit fell 17% to 188.7 billion yuan.
- The gaming division, representing 43% of total revenue, saw domestic gaming revenue contract by 4% to 123.9 billion yuan.
Olympic Council of Asia Removes Hearthstone From Hangzhou Asian Games
The Olympic Council of Asia has officially removed the digital card game Hearthstone from the roster of esports titles for the Hangzhou Asian Games.
- The Olympic Council of Asia has removed Hearthstone from the Hangzhou Asian Games competition lineup.
- The removal is a direct consequence of the terminated partnership between Activision Blizzard and NetEase, which resulted in the shutdown of all Hearthstone servers in mainland China.
- With the removal of Hearthstone, the total number of official esports titles for the Hangzhou Asian Games has been reduced to seven.
Castrol Sponsors Wolves Esports Honor of Kings Team
Castrol, the global lubricant brand owned by British Petroleum, has entered into a sponsorship agreement with the Chinese esports organization Wolves Esports.
- Castrol has signed a sponsorship deal to become the official partner of the Wolves Esports Honor of Kings division.
- The Castrol brand will be featured on the left shoulder of the Wolves Esports team jerseys.
- Castrol has maintained a sponsorship relationship with the King Pro League (KPL), the top Honor of Kings franchise league in China, since February 2021.
Chinese Singer Li Zhengning Launches KOALA Esports to Compete in NBPL
Chinese pop singer Li Zhengning has officially entered the professional esports sector by launching KOALA Esports.
- Chinese pop singer Li Zhenning has launched a new esports organization, KOALA Esports (ELA), to compete in the Naraka Bladepoint Professional League (NBPL).
- KOALA Esports was formed through the rebranding of the existing Naraka Bladepoint team, YZG Esports.
- The 2023 NBPL Spring Split, featuring the newly formed KOALA Esports, is scheduled to begin on March 9, 2023.
NeoTV Planning $55M IPO in the United States
NeoTV Group Limited, a Shanghai-based tournament production company, has initiated plans for a $55 million initial public offering (IPO) in the United States, intending to list on the Nasdaq exchange under the ticker symbol NTV.
- Shanghai-based esports tournament production company NeoTV Group Limited is planning a $55 million initial public offering (IPO) on the Nasdaq exchange under the ticker symbol 'NTV'.
- The IPO is being managed by lead underwriter Prime Number Capital, a firm with a history of facilitating U.S. listings for Asian companies.
- NeoTV is structured as a variable interest entity (VIE) with operations conducted through a series of intermediate holding companies and subsidiaries in Hong Kong and the People's Republic of China.
ESV5 Completes Merger With Ninjas in Pyjamas Through Equity Swap
The Chinese esports organization eStar Gaming Victory Five (ESV5) has finalized a merger with the Sweden-based Ninjas in Pyjamas (NIP) through an equity swap.
- Chinese esports company ESV5 and Sweden-based Ninjas in Pyjamas (NIP) have completed a merger via an equity swap to form a new entity called NIP Group.
- ESV5 CEO Mario Ho and NIP CEO Hicham Chahine will serve as co-CEOs of the newly formed NIP Group.
- The merger facilitates NIP’s entry into the Chinese esports market and expands its competitive footprint into League of Legends and Honor of Kings.
How Different Generations Engage with Video Games Today
Gaming has evolved into the primary entertainment medium for younger generations, with 94% of Gen Alpha identifying as game enthusiasts.
- Gaming has become the primary entertainment medium for younger generations, with 94% of Gen Alpha identifying as game enthusiasts.
- Approximately 60% of younger players invest in games, driven by a preference for social immersion and genres like Adventure and Battle Royale.
- 70% of younger players are 'player-viewers' who consume gaming content for social connection, whereas older generations use such content primarily for information like reviews and tutorials.
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