Coin Master
60 documents in the library are about Coin Master, from writers such as Sensor Tower, Deconstructor of Fun and GameRefinery, the newest from 2026. Each has a summary and key insights with the page they come from.

Join your Facebook friends and millions of players around the world in attacks, spins and raids to build your viking village to the top! Do you have what it takes to be the next Coin Master? Can you travel through time and magical lands to battle it out to be the best Pirate, Hippie, King, Warrior or VIKING of them of all!
- Released
- Dec 11, 2010
- Developer
- Moon Active
- Genres
- Adventure, Arcade
- Platforms
- Android, iOS
- Links
- Wikipedia
Game data from IGDB.com
Key figures
Social-viral mechanics continue to drive high earnings, evidenced by 'Coin Master' generating $46.9 million on Google Play with a 5% month-over-month growth.
SocialPeta, 2026 · Top Mobile Game With Maximum Downloads: May 2026
MoonActive’s Coin Master Board Adventure is directly challenging Monopoly Go, currently recording 2.2 million monthly downloads compared to Monopoly Go’s 1.8 million.
Two & a Half Gamers, 2026 · 🎲 Will Coin Master Board Adventure eat Monopoly Go? (Our year-end predictions), p. 3
Moon Active is actively diversifying its portfolio to reduce dependency on Coin Master, which currently accounts for 70% of the company's $1.5 billion annual revenue.
Deconstructor of Fun, 2025 · TWIG #344 AppLovin’s Record Quarter, Moon Active’s New Games and Battlefield’s Big Comeback,, p. 56
Monopoly GO! surpassed Coin Master as the social casino market leader, generating $336 million in in-app purchase revenue during Q1 2024.
AppMagic, 2024 · Monopoly GO!: 1.5x Revenue From LiveOps, p. 1
Monopoly Go! is rapidly closing the revenue gap with Coin Master, generating $55 million in July 2023 IAP revenue following a 62% month-over-month growth rate.
Sensor Tower, 2023 · Let’s Play: Quick Look at Mobile Gaming Trends
Documents about Coin Master
What Playtika's Competitive Intelligence Lead Wants the Industry to Rethink
The mobile gaming industry is undergoing a strategic shift in monetization, moving away from aggressive conversion tactics like excessive pop-ups and offers toward enhancing core gameplay value.
- Top-grossing mobile games are shifting focus from aggressive conversion tactics like pop-ups and excessive offers toward increasing the intrinsic value of core gameplay to drive revenue.
- Successful titles like Match Factory and Royal Match are utilizing streak mechanics to enhance player engagement and retention through gameplay design.
- Coin Master has successfully reinvented the traditional concept of a 'level' specifically for a spin-based game format to improve player progression.
🧠 The Creative trends nobody wants to admit! (July 2026 trends)
The mobile gaming industry is currently defined by a pervasive reliance on iterative, copy-paste creative strategies that prioritize proven mechanics over innovation.
- The mobile gaming market is experiencing a disconnect between high user acquisition spending and actual engagement, with major titles like Monopoly GO! and Coin Master seeing declines in daily active users and revenue.
- Publishers are increasingly shifting focus toward direct-to-consumer web shops to bypass app store metrics, making off-platform revenue tracking the primary competitive advantage in the current market.
- Creative strategy is currently defined by a reliance on AI-generated, iterative content—such as hotel simulations and freezing family themes—to maintain market presence through rapid asset scaling.
Session: LiveOps Today: When, Why & What’s Next? - Anastasiya Kara, Rovio.
LiveOps has evolved from a supplementary feature into the primary driver of engagement and monetization in the mobile gaming industry.
- LiveOps has evolved from a supplementary feature to the primary driver of progression and revenue, shifting focus away from core gameplay loops in top-grossing titles like Royal Match and Candy Crush.
- The industry is seeing a trend of 'leech LiveOps' where hyper-casual games with simple core mechanics, such as Color Block Jam, are successfully integrating complex meta-features like album collections to drive retention.
- Successful LiveOps strategies now rely heavily on social mechanics that foster community-driven retention, where players return to games specifically to fulfill social obligations like trading cards or completing team-based events.
Top Mobile Game With Maximum Downloads: May 2026
The analysis focuses on global mobile games that achieved the highest download volumes and revenue figures during May 2026, drawing data from both Apple’s App Store and Google Play.
- In May 2026, 'Last War: Survival Game' led App Store revenue at $70.8 million, while 'Whiteout Survival' topped Google Play revenue at $31.8 million.
- Social-viral mechanics continue to drive high earnings, evidenced by 'Coin Master' generating $46.9 million on Google Play with a 5% month-over-month growth.
- Download volume leaders differ from revenue leaders, with 'Arrows – Puzzle Escape' reaching 16.8 million downloads on Google Play to lead the platform.
Top Mobile Games with Maximum Downloads: March 2026
In March 2026, global mobile game download activity was dominated by a mix of casual puzzle titles and high-budget shooters.
- Google Play revenue was led by 'Last War: Survival' at $50 million, while 'MONOPOLY GO!' dominated the App Store with $48.1 million in revenue.
- 'Free Fire' reached 13 million downloads on Google Play, marking an 11.9% month-on-month increase, while 'Paper.io 2' saw a significant 62.4% surge to 11 million downloads.
- 'Arrows – Puzzle Escape' was the top App Store download with 3 million installs, with India accounting for over 30% of that volume.
Top Mobile Game with Maximum Downloads: March 2026
The analysis focuses on global mobile games that achieved the highest download volumes in March 2026, drawing data from both Apple’s App Store and Google Play.
- Tactical shooters led March 2026 download growth, with Free Fire reaching 13 million downloads (an 11.9% MoM increase) and Paper.io 2 surging 62.4% to over 11 million downloads.
- Last War: Survival remained the top revenue generator on Google Play at $50 million, despite a 13.6% MoM decline in earnings.
- MONOPOLY GO! and PUBG MOBILE showed strong App Store performance, generating $48.1 million and $30 million respectively, with the latter seeing a 32.2% MoM revenue increase.
🎲 Will Coin Master Board Adventure eat Monopoly Go? (Our year-end predictions)
The mobile gaming landscape is currently defined by a high-stakes battle between established titans and aggressive new entrants within the social casino and board game genres.
- MoonActive’s Coin Master Board Adventure is directly challenging Monopoly Go, currently recording 2.2 million monthly downloads compared to Monopoly Go’s 1.8 million.
- The mobile gaming sector is shifting toward hybrid experiences that integrate merge and idle systems with traditional social casino mechanics to drive engagement.
- Monopoly Go faces significant market pressure due to rising user acquisition costs and diminishing returns, despite maintaining a massive creative library of over 15,000 assets.
Analyst Bulletin: Mobile Game Market Review March 2026
The mobile gaming landscape in March 2026 is defined by a strategic shift toward complex, multi-layered engagement loops and the aggressive integration of cross-genre mechanics.
- Mobile games are shifting from simple loops to complex, multi-layered engagement models that utilize seasonal collectible albums and nested event structures to drive sustained spending.
- The industry is increasingly adopting hybrid gameplay models, such as integrating 4X strategy mechanics into titles like Hero Wars or merge features into casual puzzle games.
- Chinese publishers are successfully capturing significant Western market share, particularly within the merge genre, as evidenced by the performance of titles like Gossip Harbor.
Red Dead Redemption, Moon Active, Playtika, Liftoff, 2025's top games, data, jobs and more
This analysis examines the state of the mobile games industry as of early 2026, focusing on performance metrics, corporate restructuring, and market trends.
- The mobile gaming market is dominated by a few high-earning titles, led by Honor of Kings ($1.68B in China), Last War ($1.57B), and Roblox ($1.5B) in 2025.
- Strategy games remain the industry's most lucrative genre, generating $13 billion in total market revenue during 2025.
- Playtika is restructuring its operations by laying off 500 employees to pivot toward AI-driven automation and a leaner corporate model.
Why are sticker albums taking over? From Royal Match to Mid-Core by Jakub Remiar
The sticker album mechanic has emerged as a dominant engagement and monetization feature across the mobile gaming industry, particularly within the casual genre.
- Sticker albums have become a primary engagement and monetization driver in mobile gaming, popularized at scale by Monopoly Go starting in April 2023.
- The mechanic adds depth to shallow game economies by using gacha-style booster packs, duplicate card sinks, and high-value grand prizes to incentivize whale spending and retention.
- Standard sticker albums typically feature 135 to 200 cards over a 30- to 60-day seasonal cycle, utilizing recurring art assets to minimize technical and design complexity.
Istanbul Is Building Gaming Giants
Cipher Games, a mobile developer based in Istanbul, recently secured $30 million in Series A funding led by the Rain Group and Play Ventures.
- Istanbul-based mobile developer Cipher Games secured $30 million in Series A funding led by Rain Group and Play Ventures, bringing its total capital raised to $43 million since 2022.
- Cipher Games is currently test-launching its debut title, Match Squad, in the Philippines, Indonesia, and the UK to refine its hybrid mechanics.
- Match Squad differentiates itself by combining traditional match-3 gameplay with a die-roll system inspired by titles like Monopoly Go and Coin Master.
Analyst Bulletin: Mobile Game Market Review July & August 2025
The mobile gaming landscape during July and August 2025 reflects a strategic pivot toward complex, multi-layered engagement frameworks designed to maximize player retention and revenue.
- Ingredient-gathering and formula-based events have become a dominant industry trend, utilized by major titles like Coin Master and Disney Solitaire to create larger event frameworks that incentivize participation across multiple game modes.
- Match Villains experienced significant growth in the US iOS grossing charts, rising from rank #150 to #84 by early September 2025, driven by aggressive user acquisition and the integration of diverse event systems.
- AAA PC and console franchises continue to expand into mobile, with Riot Games’ Valorant (China) and Sony/Bungie’s Destiny launching with strong initial performance.