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Who's Top of Steam Next Fest for October 2023?
The October 2023 Steam Next Fest showcased a diverse range of PC titles, with survival and base-building mechanics emerging as dominant trends.
- Survival and base-building mechanics dominated the October 2023 Steam Next Fest, with the action-RPG Enshrouded leading the event by gaining over 14,300 new followers.
- Player interest is shifting toward 3D titles with realistic or gritty art styles, while traditional 2D and 'cozy' games saw decreased representation among the top 50 ranked demos.
- The number of Steam games grossing over $10,000 in their first three months increased from 1,271 in 2019 to 2,067 in 2022, though professional-level development ROI remains increasingly volatile due to market saturation.
Guild Esports Launches Street Fighter 6 Team
London-based, publicly traded esports organization Guild Esports has officially entered the fighting game community by launching a professional Street Fighter 6 team.
- London-based Guild Esports has entered the fighting game community (FGC) by launching its first professional Street Fighter 6 team.
- The new roster features professional players Reneil ‘JoKeR JoKeZ’ Landell, Rabiae ‘Takamura’ Houmaid, and Alfonso ‘VegaPatch’ Martínez Pozo.
- Guild Esports is partnering with Sky Broadband to host a live-streamed tournament called the 'sweat room,' where participants compete in high-temperature conditions.
Guild Esports Partners With PIXELS AI
London-based, publicly traded esports organization Guild Esports has entered into a one-year partnership with PIXELS AI, an artificial intelligence-driven video distribution and digital advertising service.
- Guild Esports has entered into a one-year partnership with PIXELS AI to monetize its owned video content through AI-driven distribution and digital advertising.
- The partnership marks the first entry of PIXELS AI into the gaming and esports sector.
- Revenue generated from the AI-powered platform will be shared between Guild Esports and PIXELS AI based on established publisher agreements.
Guild Esports Partners With Fanatec
Guild Esports, a publicly traded organization based in the United Kingdom, has entered into a technical partnership with Fanatec, a division of the German company Endor AG.
- Guild Esports has entered a technical partnership with racing simulation hardware manufacturer Fanatec, a division of Endor AG.
- Fanatec will supply eight high-end sim racing rigs and ongoing technology upgrades to Guild’s new racing simulation facility in London.
- The agreement is structured as a value-in-kind deal, though specific financial terms and the duration of the partnership were not disclosed.
The Future of Web3 Game Distribution
Web3 game distribution currently faces a critical impasse as major centralized storefronts, including Steam, Apple, and console manufacturers, maintain restrictive policies regarding blockchain integration.
- Web3 game distribution is currently dominated by PC titles, which account for 85% of the market, while console platforms remain largely inaccessible due to restrictive policies from incumbents.
- Browser-based distribution currently makes up 55% of the web3 gaming market, with client-based methods accounting for the remaining 30% of the PC segment.
- Major platform incumbents have been hesitant to fully embrace web3, ranging from cautious observation by companies like Nintendo to restrictive policies and patent filings for NFT frameworks by Sony.
Ginx TV Hires Capital A to Explore Sale
Ginx TV, a London-based media company specializing in gaming and esports content, has engaged the venture capital and private equity firm Capital A to explore a potential sale or new investment.
- London-based gaming and esports media company Ginx TV has hired the firm Capital A to explore a potential acquisition or new investment.
- The company is pitching a strategy to investors that would retain current CEO Michiel Bakker and keep the existing staff of 21 full-time employees and 17+ outsourced roles intact.
- Ginx TV generated approximately £2.2 million ($2.5 million USD) in revenue for the 2022 fiscal year.
Guild Esports FY 2022 Annual Results
Guild Esports, a London-based, publicly traded esports organization, reported significant revenue growth for the fiscal year ending September 30, 2022.
- Guild Esports reported FY 2022 revenue of £4.5M ($5.48M), representing a 134% increase over the previous year's £1.9M ($2.34M).
- The company maintained a pre-tax loss of £8.75M ($10.76M) for FY 2022, nearly identical to the £8.82M ($10.86M) loss recorded in 2021.
- Sponsorship income was the primary growth driver, rising 168% to £3.2M ($3.93M) behind new deals with partners including Sky UK, Coca-Cola, Samsung, and Bitstamp.
Predictions for 2023: Life Comes at You Fast
The 2023 outlook for the global video games and technology sectors emphasizes a period of rapid transformation driven by the intersection of gaming, music, and emerging technologies.
- The $200 billion global video game market is increasingly functioning as a social platform for other entertainment sectors, evidenced by events like Blackpink’s 16-million-viewer virtual concert in PUBG.
- The North American gaming labor force, totaling 429,000 professionals, is shifting toward unionization, marked by the successful organization of 300 Microsoft/ZeniMax employees.
- The esports sector is experiencing a significant contraction, highlighted by a 37 percent year-over-year decline in major prize pools and falling stock prices for public firms.
Mobile Game Market Review: December 2022
The mobile game market in December 2022 was characterized by a strategic focus on high-engagement seasonal events, major content updates, and significant shifts in monetization models.
- Brawl Stars significantly shifted industry trends by removing all gachas in favor of a new system called Starr Road, potentially signaling a broader move away from loot boxes due to looming legislation.
- Lotsa Slots overhauled its monetization strategy by doubling the coin rewards for in-app purchases while increasing ad placements from two to seven, a strategic response to the negative impact of IDFA regulations on user acquisition.
- Diablo Immortal experienced a 400% increase in daily revenue following its 'Terror’s Tide' update, which added the new Stormpoint area to drive post-launch engagement.
Guild Esports Promotes Jasmine Skee to CEO
Guild Esports, a publicly traded organization listed on the London Stock Exchange and OTCQB, has restructured its senior leadership team to support its strategic growth objectives.
- Guild Esports has promoted former Chief Marketing Officer Jasmine Skee to the position of CEO, effective January 2023.
- Skee succeeds co-founder Kal Hourd, who announced his departure from the company in December 2022.
- The organization added three new senior leaders: Luke Jones as director of esports and gaming, Nick Westwood as senior vice president of creative and strategy, and Georgia Morison as head of events and HQ.
AURORA Concert Boosts Sky: Children of Light Live Streaming Viewership
Virtual concerts serve as a powerful catalyst for audience engagement and live streaming growth within the gaming industry.
- The AURORA virtual concert in Sky: Children of Light drove a 457% increase in live streaming viewership during December 2022, rising from approximately 25,000 to nearly 100,000 hours watched.
- The concert event attracted 1.6 million concurrent viewers during its first showing, contributing to the game reaching a total of 160 million downloads.
- Thatgamecompany leveraged the social nature of Sky: Children of Light to host a real-time, shared experience that significantly boosted engagement beyond the game's typical monthly viewership levels.
Analyst Bulletin: Mobile Game Market Review November 2022
The mobile gaming market in November 2022 was characterized by a surge in high-profile brand collaborations and seasonal event integration, particularly surrounding the FIFA World Cup.
- Major mobile titles including Call of Duty Mobile, PUBG Mobile, and Mobile Legends: Bang Bang leveraged the November 2022 World Cup to drive engagement through athlete-themed character skins and in-game events.
- Goddess of Victory: Nikke achieved significant international success, ranking in the top 30 grossing in the US and the top 5 in Japan following its early November launch.
- My Singing Monsters, a title released in 2012, returned to the top 50 grossing charts in November 2022, driven primarily by viral popularity on TikTok.