Scopely
CompanyUnited States · Founded 2011
Documents about Scopely
Savvy Games Group in Talks to Buy MOONTON Games
ByteDance is currently in advanced negotiations to sell its gaming studio, MOONTON Games, to Savvy Games Group.
- ByteDance is in advanced talks to sell its wholly owned game studio, MOONTON Games, to Savvy Games Group for an estimated $6 billion to $7 billion.
- The transaction could be finalized as early as the first quarter of 2026.
- MOONTON Games is primarily valued for its popular mobile MOBA title, Mobile Legends: Bang Bang, and its established esports ecosystem.
State of the Mobile App Market: 2025
The mobile gaming market experienced a period of stagnation in 2025, characterized by marginal revenue growth and a continued decline in user acquisition.
- The global mobile gaming market saw stagnant growth in 2025, with in-app purchase (IAP) revenue rising only 1.3% to $81.75 billion.
- Mobile game downloads declined for the second consecutive year, falling 7.2% to 50.4 billion, while total playtime remained nearly flat with a 0.9% increase to 444.63 billion hours.
- Market concentration remains extreme, with the top 1% of publishers accounting for 92.5% of total IAP revenue and 79.8% of all downloads.
Scopely’s Monopoly GO! Hit $6 Billion Revenue Milestone
Scopely’s mobile title, Monopoly GO!, reached a $6 billion lifetime in-app purchase (IAP) revenue milestone in 2025, achieving this feat in record time compared to any other mobile game in history.
- Scopely's "MONOPOLY GO!" achieved $6 billion in lifetime in-app purchase (IAP) revenue in 2025, making it the fastest mobile game in history to reach this milestone since its April 2023 debut.
- The game currently generates approximately $200 million per month and is ranked #14 on the all-time global mobile revenue leaderboard, being the youngest game in the top 15.
- "MONOPOLY GO!" was the #1 mobile game by 2024 IAP revenue, the #1 casual game by worldwide revenue since its release, and the #1 mobile IP for the MONOPOLY brand.
The Mobile Games Caught Up in That Potential Netflix-Warner Bros Deal
The proposed $72 billion acquisition of Warner Bros. by Netflix has introduced significant uncertainty regarding the future of the former’s gaming division.
- Netflix has confirmed that Warner Bros’ games division will be included in the proposed $72 billion acquisition of the company.
- Warner Bros’ self-published mobile games generated approximately $4.4 million in combined revenue over the 30-day period ending in December 2025.
- The acquisition places the future of several major Warner-owned studios under scrutiny, including NetherRealm, Rocksteady, Avalanche, and TT Games.
Video Games Year in Review: Part 1, 2025
The first half of 2025 was defined by significant geopolitical volatility, major hardware launches, and ongoing legal battles over digital platform control.
- Saudi Arabia’s Public Investment Fund is set to acquire a 93% stake in Electronic Arts for $29 billion, according to a regulatory filing in Brazil.
- Nintendo’s Switch 2 launched in June 2025 at a price of £395 ($449), achieving 3.5 million units sold within its first four days.
- In April 2025, the U.S. implemented a new tariff regime that imposed a 145% tariff on Chinese imports and a 10% baseline tariff on most other nations, forcing hardware manufacturers like Microsoft, Sony, and Nintendo to raise device prices.
Savvy Games Group Signs Memorandum of Understanding with King Saud University
Savvy Games Group has entered into a Memorandum of Understanding with King Saud University in Riyadh, Saudi Arabia, to foster the development of local gaming and esports talent.
- Savvy Games Group has signed a Memorandum of Understanding with King Saud University to develop gaming and esports talent in Saudi Arabia.
- The partnership aims to align with the Saudi government's Vision 2030, which seeks to diversify the economy away from oil dependency toward sectors like gaming, esports, and tourism.
- Savvy Games Group will provide students with direct exposure to its business operations through jointly developed programs, skill development initiatives, and knowledge exchange.
ByteDance in Talks With Savvy Games Group to Sell Moonton Games
ByteDance has entered preliminary discussions with Savvy Games Group regarding the potential sale of Moonton Games, the developer behind the popular title Mobile Legends: Bang Bang.
- ByteDance is in early-stage talks to sell Moonton Games, the developer of Mobile Legends: Bang Bang, to the Saudi Arabian-backed Savvy Games Group.
- ByteDance originally acquired Moonton Games in 2021 at a valuation of approximately $4 billion.
- Savvy Games Group is a subsidiary of Saudi Arabia’s Public Investment Fund (PIF) and currently holds assets including Scopely, SNK Corporation, and the ESL FACEIT Group.
Global Mobile Games in October 2025: Advertising, Revenue, and Download Trends
The October 2025 snapshot of the global mobile gaming market highlights a resurgence of line-drawing puzzle mechanics, with Tile Explorer from Oakever Games leading download growth on Google Play after a sharp 13% month-over-month increase.
- Royal Match maintained its market dominance on the App Store with $77 million in revenue, reflecting a 5.7% month-over-month increase.
- Google Play revenue saw a significant surge for eFootball™, which grew 44.3% month-over-month to reach $12 million in October.
- Tile Explorer led Google Play download growth with 9 million installs, a 13% increase supported by a peak of 4,250 unique ad creatives on October 2.
Exposing the EA-Saudi Deal: Why the $55B LBO Breaks Every Private Equity Rule
The acquisition of Electronic Arts (EA) by Saudi Arabia’s Public Investment Fund (PIF) for $55 billion represents a fundamental departure from traditional private equity leveraged buyout (LBO) models.
- Saudi Arabia's Public Investment Fund (PIF) acquired EA for $55 billion, marking the gaming industry's largest-ever LBO, with the deal valued at 17-18x forward EBITDA, a discount to Activision's 20x multiple during its acquisition by Microsoft.
- EA's operational efficiency has been misjudged due to its conservative accounting practice of expensing all game development costs, unlike companies like Take-Two and Activision which capitalize some, making direct free cash flow per employee comparisons misleading.
- The deal is not a typical LBO focused on short-term cost-cutting; instead, it's driven by 'patient capital' from PIF, with Silver Lake and Affinity Partners holding minority equity stakes (20-30% of equity, ~10% of total enterprise value) primarily for optics and expertise.
One of the World’s Biggest Video Game Companies Plans to Sell to Some of the World’s Most Powerful People
Electronic Arts has entered into a definitive agreement to be acquired by a consortium led by Saudi Arabia’s Public Investment Fund (PIF), the private equity firm Silver Lake, and Affinity Partners, an investment group managed by Jared Kushner.
- Electronic Arts has agreed to be acquired for $55 billion by a consortium consisting of Saudi Arabia’s Public Investment Fund (PIF), private equity firm Silver Lake, and Jared Kushner’s Affinity Partners.
- The deal, expected to close between April and July 2026, involves $36 billion in direct investment and $20 billion in debt financing to take the company private.
- CEO Andrew Wilson will remain in his position, and the company will continue to be headquartered in Redwood City, California, following the acquisition.
Stumble Guys: Player Count, Revenue & Downloads
Stumble Guys has established itself as a significant player in the mobile gaming market, evolving from a small indie project by Finnish studio Kitka Games into a global phenomenon following its 2022 acquisition by Scopely.
- Stumble Guys has achieved significant scale with 600 million total downloads and a current base of 38 million monthly active users and 3.6 million daily active users.
- The game has generated $168 million in lifetime mobile revenue, with a peak performance of $72 million in 2022 following its acquisition by Scopely from original developer Kitka Games.
- Annual revenue has experienced a downward trend, dropping from a $72 million peak in 2022 to $23 million in 2024, with $9 million recorded for the start of 2025.
Scopely Company Overview
Founded in 2011, Scopely has evolved from a mobile startup into a dominant global publisher and developer, specializing in free-to-play titles that leverage high-profile intellectual property and sophisticated live operations.
- In March 2025, Scopely acquired Niantic’s games business for $3.5 billion, gaining control of major titles including Pokémon GO, Pikmin Bloom, and Monster Hunter Now.
- Scopely is a wholly owned subsidiary of Savvy Games Group, which purchased the company in April 2023 for $4.9 billion.
- The company’s title MONOPOLY GO! is one of the fastest-growing mobile games in history, having surpassed $3 billion in lifetime revenue.
