Scopely
CompanyUnited States · Founded 2011
Documents about Scopely
Turkish Mobile Gaming Market: Stats & Trends 2026
The Turkish mobile gaming market has evolved into a global powerhouse, characterized by a significant disparity between modest domestic consumption and massive international export success.
- Turkish mobile gaming developers generated $2.76 billion in global revenue in 2025, a 450% increase since 2020 that expanded their global market share from 1% to 5%.
- The Turkish government provides a significant competitive advantage by reimbursing 60% to 70% of user acquisition and digital marketing spend for eligible studios, alongside a 4% tax rate on software export revenue.
- Revenue for Turkish developers is highly concentrated, with 96.9% of all earnings derived from the puzzle genre.
Weekly Industry Brief: Google Play Fees, Kingshot Ads, and Funding
The mobile gaming industry experienced significant shifts in late June 2026, characterized by major regulatory changes, substantial capital investments, and strategic corporate restructuring.
- Google Play will open up billing options and lower store fees for developers in the US, EU, and UK starting June 30, with other regions to follow.
- AppsFlyer received a $1 billion investment from Google, Unity, Meta, and Moloco, valuing the ad measurement firm at approximately $2.7 billion.
- Kabam, the developer of Marvel Contest of Champions, is undergoing layoffs and downsizing its Los Angeles office to streamline operations.
Mobilegamer.biz Weekly Update: May 2026
The June 2026 weekly update from mobilegamer.biz provides a comprehensive overview of the mobile gaming industry, focusing on studio developments, market performance, and significant sector trends.
- Queen Digital Entertainment, a new studio founded by two former King executives, has closed after operating for at least three years, employing 25 staff, and soft-launching four titles.
- Amateur-made football drafting game '38-0' by Josh Pavey achieved over 100,000 downloads and entered the UK App Store's top ten games within days of its launch.
- The nine-person studio Northern Forge's RPG 'Orna' has surpassed 4.5 million downloads over eight years by maintaining a lean operation and focusing on its community.
Weekly Industry Briefing: Block Blast, Monopoly Go, and SciPlay
The weekly industry briefing provides a comprehensive overview of significant developments within the global mobile gaming sector as of late May 2026.
- Tencent Games had a blockbuster quarter, generating $11 billion, as indicated by data digest reports.
- Scopely's Monopoly Go earned Hasbro $41 million in licensing revenue during the last quarter, which was largely in line with expectations.
- SciPlay is undergoing layoffs affecting a limited number of roles, following a 7% year-on-year revenue drop, attributed to a tough social casino market.
Inside That Scopely-Niantic Deal, Xbox's Odd 'North Star', Subway Surfers, Emulation, More
This industry digest provides a comprehensive overview of the mobile gaming landscape as of May 2026, focusing on high-profile acquisitions, platform policy shifts, and strategic corporate realignments.
- Scopely and Niantic completed a $3.5 billion acquisition, a significant deal in the mobile gaming industry.
- Emulation on the App Store has seen 60 million downloads since its arrival two years ago, with developers like Provenance covering costs through in-app purchases.
- Subway Surfers, the most downloaded game of all time, is still being considered for a movie adaptation, and new spin-off games are in development, including 'Subway Surfers City' and another in soft launch.
Supercell's Puzzling Gamble, Scopely’s War on Clones, and the Royal Kingdom Problem
The article examines current dynamics in the mobile puzzle market, focusing on three high-profile cases.
- Royal Kingdom reached over $300 million in revenue by 2025 and exceeded $30 million in monthly earnings by early 2026, yet its $12 revenue-per-download significantly trails the $45 per-download performance of its predecessor, Royal Match.
- Supercell is utilizing the Hay Day IP to mitigate high user acquisition costs in the Match-3 market, where customer acquisition costs currently exceed $30 per user.
- Venture capital investment is increasingly flowing into European puzzle developers, evidenced by recent seed and pre-seed rounds of $4 million for Vento Games and $4.5 million for Cheer Games.
Weekly Industry Briefing: Apple, Google, and Xbox Updates
The April 24, 2026, industry briefing provides a comprehensive overview of the mobile gaming landscape, focusing on platform strategy, technological integration, and corporate leadership shifts.
- Apple's gaming efforts are considered "undercooked" and dismissed by outgoing CEO Tim Cook, with expectations that incoming CEO John Ternus might give more attention to games on the App Store.
- Google Cloud's games boss Jack Buser states that nearly all top studios already use AI to develop games faster and cheaper, despite industry concerns about disclosing AI use to players.
- Niantic is shutting down its virtual pet game Peridot three years after its launch, following Scopely's acquisition of Niantic's larger titles.
This Week's Need-to-Know Jobs, Data and New Game News
This industry digest, published in April 2026, provides a comprehensive overview of the mobile gaming sector, focusing on market data, corporate developments, and professional recruitment trends.
- The mobile gaming industry is seeing new releases including Borderlands, Plants vs Zombies 3, Dicero, Game of Thrones, Netflix Playground, Jetpack Joyride Racing, Jackbox, and new Apple Arcade titles.
- Playtika, valued at $3 billion, is currently for sale, as reported in the data digest.
- The data digest also covers Q1's top-earning mobile games, spending statistics from Aream, and numbers for Last Asylum: Plague and MapleStory: Idle RPG.
Big Unity Changes, Scopely Talks M&A, Epic, Arcade, Moonton, Data, Jobs and More
This industry update provides a comprehensive overview of significant corporate shifts and market developments within the global mobile gaming sector as of late March 2026.
- Unity plans to divest its mobile publishing arm, Supersonic, and close the Ironsource Ad Network less than four years after their $4.4 billion merger.
- Savvy is reportedly close to finalizing a $6 billion acquisition of Moonton, the developer of Mobile Legends: Bang Bang.
- Scopely's M&A boss, Rob Ricca, discussed the company's acquisition strategy, including potential future studio purchases and rumors about acquiring King.
Games and Numbers: March 12 - March 24, 2026
The bi-weekly industry update covering March 12 to March 24, 2026, provides a snapshot of performance milestones across the PC, console, and mobile gaming sectors.
- Nintendo reduced its Switch 2 production target from 6 million to 4 million units for the current quarter following weaker-than-expected U.S. holiday sales.
- Resident Evil Requiem sold over 6 million copies in under a month, while the Silent Hill 2 remake reached 5 million users through sales and subscriptions.
- Crimson Desert generated $20 million in pre-order revenue and sold 3 million units within its first week of release.
Scopely on Dealmaking DNA, its Next Studio Swoop and Chatter about Buying King
Scopely continues to prioritize an aggressive mergers and acquisitions strategy as a core component of its corporate identity.
- Scopely's M&A activity has significantly increased since its $4.9 billion sale to Savvy in 2023, driven by its success with Monopoly Go and Savvy's M&A focus.
- In March 2025, Scopely acquired Pokémon Go and several other Niantic games for $3.5 billion.
- Scopely recently acquired most of Pixel Flow maker Loom Games.
Savvy Owns Big Stakes in Gaming's Giants, but Says It Isn't Pushing to Change Them
Savvy Games, a Riyadh-based gaming conglomerate funded by the Saudi government, has clarified its strategic intent regarding its significant equity holdings in major global game publishers.
- Savvy Games has consolidated approximately $12 billion in stock from the Saudi Public Investment Fund, securing 5% to 10% equity stakes in major publishers including Nintendo, Take-Two Interactive, and Square Enix.
- Savvy Games leadership states it has no current plans to influence the operational strategies or internal policies of the companies in which it holds equity.
- The primary purpose of Savvy’s $12 billion portfolio is to provide financial liquidity for future mergers and acquisitions rather than to exert corporate control.
