Hutch
Company
29 documents in the library are about Hutch, from writers such as Modern Times Group, Overwolf and PocketGamer.biz. Each has a summary and key insights with the page they come from.
Connections
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Key figures from the reports
Full-year revenue growth guidance remains unchanged at -3% to +2% on an FX-adjusted basis, supported by an upcoming pipeline of titles from Hutch and Ninja Kiwi.
Modern Times Group, 2023 · Modern Times Group Q3 2023 Investor Presentation, p. 11
Mobile racing game developer Hutch Games was acquired by Modern Times Group for $375 million, consisting of $275 million in up-front consideration and $100 million in expected earn-out payments.
UK Games Fund, 2020 · Stunning UK Success Story
Hutch achieved an $80 million annual run rate and 300 million lifetime players by restructuring operations into autonomous, cross-functional teams that hold full accountability for both creative and financial outcomes.
PocketGamer.biz, 2020 · 5 Things: About Autonomous Teams, p. 2
The company maintains a user base of 35 million monthly active users and 7 million daily active users across its studio portfolio, which includes InnoGames, PlaySimple, and Hutch.
Modern Times Group, 2022 · Modern Times Group Q1 2022 Investor Presentation, p. 9
The gaming segment grew 13% on a pro forma basis, driven by the successful integration of acquisitions including PlaySimple, Hutch, and Ninja Kiwi.
Modern Times Group, 2022 · Modern Times Group Q4 2021 Investor Presentation, p. 3
Documents about Hutch
Overwolf Ads Takes Home Two Wins at The Drum Awards Americas 2026
Overwolf Ads secured two awards at The Drum Awards Americas 2026, adding to a recent Silver win in the EMEA division.
- Overwolf Ads won Gold and Bronze at The Drum Awards Americas 2026 for the 'Nobody 2 × Fortnite' campaign, which integrated film-specific content directly into a custom Fortnite map.
- The campaign achieved over 1 million player engagements with branded cosmetics and generated more than 25 million NPC impressions.
- Players spent an average of 27 minutes interacting with 'Nobody 2' content, demonstrating the effectiveness of immersive in-game advertising over traditional formats.
Overwolf Ads Shortlisted for 4 Categories at The Drum Awards Marketing Americas 2026
Overwolf Ads has earned shortlist status in four distinct categories—Entertainment & Consumer Technology, Digital Experience, Gaming, and Technology Innovation—at The Drum Awards Marketing Americas 2026.
- Overwolf Ads achieved four shortlist nominations at The Drum Awards Marketing Americas 2026 for an in-game promotional campaign for Universal Pictures’ film 'Nobody 2'.
- The campaign integrated a custom NPC of the film’s lead character, voice lines, and branded cosmetics directly into a 'Fortnite' map, generating over 25 million NPC impressions.
- The activation reached over one million players who engaged with branded cosmetics for an average of 27 minutes per player.
Overwolf Ads Honored Finalists at ThinkLA Idea Awards
Overwolf Ads announced that its “Nobody 2” campaign, developed with EssenceMediacom and Sawhorse, has been named a finalist in the Best Entertainment Campaign category at the ThinkLA Idea Awards.
- The Overwolf “Nobody 2” campaign, a finalist for the ThinkLA Idea Awards, achieved over 25 million NPC impressions by embedding a bespoke Bob Odenkirk character into a Fortnite map.
- The campaign recorded an average engagement time of 27 minutes, with more than one million players interacting with branded in-game cosmetics.
- Overwolf’s platform reaches 113 million monthly PC gamers, providing a high-scale environment for integrating cinematic content directly into popular titles.
Overwolf Ads Shortlisted for 4 Categories at The Drum Awards Marketing EMEA 2026
Overwolf Ads announces that its campaign for Universal Pictures’ “Nobody 2” has earned shortlist positions in four categories at The Drum Awards Marketing EMEA 2026: Entertainment & Consumer Technology, Digital Experience, Gaming, and Technology Innovation.
- Overwolf Ads’ campaign for Universal Pictures’ “Nobody 2” earned four shortlist nominations for The Drum Awards Marketing EMEA 2026, including categories for Gaming and Technology Innovation.
- The campaign featured a bespoke NPC of the film’s protagonist, Hutch Mansell, integrated into a Fortnite map with custom voice lines, cosmetics, and weapon skins.
- The activation generated over 25 million NPC impressions and saw more than one million players engage with branded in-game cosmetics.
Annual and Sustainability Report 2025
Modern Times Group (MTG) concluded the 2025 fiscal year with a transformative shift in its operational structure and a significant expansion of its mobile gaming portfolio.
- MTG’s net sales increased 92% year-on-year to SEK 11,579 million, primarily driven by the USD 659 million acquisition of Plarium.
- The company reported a net loss of SEK 62 million for 2025, an improvement over the previous year’s SEK 210 million loss.
- MTG transitioned to a net debt position of SEK 3,916 million due to the debt-financed Plarium acquisition and investments in intangible assets.
Digital Chocolate’s diaspora, Destiny: Rising woes, EA’s shooter revival, November’s top games, more
The mobile games industry continues to be shaped by the legacy of Digital Chocolate, a foundational company whose alumni—often referred to as the "D-Choc Mafia"—now hold significant leadership roles across the global gaming landscape.
- EA is actively recruiting a VP of mobile shooters to report to Vince Zampella, signaling a potential revival of mobile titles for the Apex Legends and Battlefield franchises.
- Destiny: Rising is struggling post-launch, with daily earnings dropping from a $300,000 peak in September to approximately $25,000, despite 4.4 million total downloads since August.
- Last War Survival led November mobile revenue with $115 million, followed closely by Roblox at $112 million and Monopoly Go at $111 million, according to Appmagic data.
Annual and Sustainability Report 2024
Modern Times Group (MTG) concluded the 2024 fiscal year as a focused European mobile gaming entity, reporting net sales of SEK 6,015 million, representing a 3% currency-adjusted growth.
- MTG finalized the acquisition of Plarium Global Ltd in early 2025, significantly scaling its mid-core gaming capabilities and adding the flagship title RAID: Shadow Legends to its portfolio.
- The company reported 2024 net sales of SEK 6,015 million, reflecting 3% currency-adjusted growth, alongside an adjusted EBITDA of SEK 1,666 million and a net loss of SEK 210 million.
- MTG maintains a strong financial position with SEK 3,543 million in cash and equivalents and zero utilized external debt, supporting a strategy of active share buybacks and evergreen franchise investment.
Behind the Wheel of IP Licensing with Hutch's co-CEO, Peter Hansen-Chambers
The strategic integration of intellectual property within the mobile racing genre hinges on shifting from transactional licensing to long-term, relationship-based partnerships.
- Successful IP licensing in mobile racing requires shifting from transactional deals to long-term, relationship-based partnerships that prioritize community engagement over rigid initial KPIs.
- Developers must move away from console-style replication and instead adopt a mobile-first creative vision that demonstrates how a game can expand an automotive brand’s reach to new demographics.
- Securing high-profile partnerships depends on a studio’s proven track record of reliability and creative integrity, which eventually shifts the dynamic from cold-pitching to being actively sought out by manufacturers.
Behind the Wheel: How Hutch Built Strong Partnerships with Car Manufacturers
Securing major intellectual property licenses is a viable growth strategy for independent mobile game developers, provided they prioritize long-term relationship building and strategic alignment with brand owners.
- Hutch has successfully secured licensing partnerships with approximately 100 car manufacturers, including high-profile entities like Formula One and the Forza brand.
- Securing major intellectual property licenses requires a long-term commitment, as establishing the necessary trust with global brands often demands multi-year engagement.
- Developers must act as educators for automotive partners, as internal licensing teams often possess varying levels of gaming expertise and require guidance on the medium.
Modern Times Group Q3 2023 Investor Presentation
Modern Times Group’s Q3 2023 investor presentation highlights a period of strong operational performance and financial growth, characterized by a return to organic expansion and improved profitability.
- Modern Times Group achieved record Q3 2023 sales of 1,494 million SEK, a 6% year-over-year increase, and a record adjusted EBITDA of 449 million SEK.
- The company raised its full-year adjusted EBITDA margin guidance to 25–27%, up from the previous 23–25% range.
- Marketing spend remains a significant operational cost, accounting for 37% of total revenue, which the company balances against growth in casual gaming segments.
Modern Times Group Q4 2022 Investor Presentation
Modern Times Group’s Q4 2022 investor presentation outlines a fiscal year defined by resilience in a challenging, low-visibility gaming market.
- Modern Times Group achieved full-year 2022 revenue of SEK 5,537 million, representing 5% pro forma organic growth despite a 4% organic sales decline in Q4.
- The company maintained a 25% adjusted EBITDA margin for the full year, though this figure compressed to 22% during the fourth quarter.
- Portfolio performance was bifurcated: growth in Tower Defense, Racing, and Word games (PlaySimple, Ninja Kiwi, Hutch) was offset by declines in Strategy and Simulation segments (InnoGames, Kongregate).
MTG Game Makers Day 2022
MTG has successfully transitioned into a pure-play mobile gaming group, shifting from a diversified holding company to an integrated acceleration platform.
- MTG has completed its transition into a pure-play mobile gaming group, operating as an integrated platform rather than a diversified holding company.
- The 'Flow Platform' serves as the central ecosystem for sharing data, marketing technology, and monetization tools across all portfolio studios to drive growth above market averages.
- PlaySimple drives revenue through a proprietary ad-tech stack focused on word games, while InnoGames utilizes AI-driven CRM and LiveOps to maintain long-term player retention.