Gran Turismo
Game
Documents about Gran Turismo
How Dressmaker Became ‘Ready to Wear’ for Hundreds of Thousands of Players
The success of the simulation game Dressmaker serves as a case study in effective market validation and the power of catering to underserved player interests.
- The indie title Dressmaker achieved over 500,000 units sold on Steam within its first two weeks, significantly outperforming expectations with an 8.6x conversion rate in its opening week.
- Unlike typical game sales curves that peak on day one, Dressmaker demonstrated sustained growth in concurrent users and sales, ranking as the fifth highest-selling debut on Steam for September 2026.
- The game’s success is attributed to its focus on deep, authentic creative mechanics based on real-world sewing expertise rather than generic minigames, appealing to a broad audience interested in self-expression.
MOZA Racing Joins Gran Turismo World Series Ahead of PlayStation Expansion
MOZA Racing has entered into a strategic partnership with the Gran Turismo World Series, marking a significant step in the sim racing hardware manufacturer’s expansion into the PlayStation ecosystem.
- MOZA Racing has partnered with the Gran Turismo World Series as an official partner to promote its upcoming officially licensed PlayStation products.
- MOZA branding will be featured in Gran Turismo World Series broadcasts starting August 15, 2026, with the second round in Tokyo.
- MOZA Racing, a sim racing hardware manufacturer, is a brand of Shenzhen-based Gudsen Technology, which initially focused on camera-stabilization equipment.
PlayStation First-Party Sales: 2026 Analysis
The 2026 performance of PlayStation first-party software reveals a significant shift in industry dynamics, where long-term catalogue sales are increasingly outpacing new releases.
- Sony's first- and second-party game sales on PlayStation in 2026 (since the start of the year) totaled approximately 10 million copies, with only 16% coming from games launched in 2026; the majority (84%) were from its back catalog.
- The pre-2020 game catalog accounts for a significant 23.3% of all copies sold in 2026, indicating the enduring value of older titles.
- Marvel's Spider-Man is Sony's largest franchise by copies sold in 2026, representing roughly 14% of all copies, closely followed by the Ghost games (Ghost of Tsushima and Ghost of Yotei) with a similar share from only two titles.
Forza Horizon 5: Success on PlayStation 5
Forza Horizon 5 has achieved significant commercial success on the PlayStation 5 platform, surpassing 5 million copies sold since its release in April 2025.
- Forza Horizon 5 has surpassed 5 million copies sold on PlayStation 5 since its release on the platform in April 2025.
- The title’s success on PS5 has helped the franchise reach a total of over 53 million players across all platforms.
- Forza Horizon 5 is selling on PS5 at a rate approximately three times faster than Sea of Thieves, the previous top-selling Xbox port on the platform.
What Are the Most Important Games on PlayStation
Analysis of a January 2023 YouGov survey commissioned by Microsoft provides insight into player behavior and brand loyalty within the European console market.
- Sony maintains a significant competitive advantage in brand loyalty, with 74% of PlayStation owners intending to stay with the brand for their next purchase compared to only 44% of Xbox owners.
- FIFA is the most influential title for console retention in Europe, with 6.4% of players stating they would switch platforms if the game were unavailable.
- Call of Duty and Fortnite are secondary drivers of platform loyalty, each influencing 3.1% of players to switch consoles if the titles were removed.
100 Thieves and Lexus Activate at Acura Grand Prix of Long Beach
The Los Angeles-based esports organization 100 Thieves and luxury automotive brand Lexus collaborated to execute a series of brand activations at the Acura Grand Prix of Long Beach, held from April 14–16, 2023.
- Esports organization 100 Thieves and luxury automotive brand Lexus are activating a partnership at the Acura Grand Prix of Long Beach, held from April 14–16, 2023.
- The 'Lexus Racing Experience' at the event will feature a 100 Thieves-wrapped Lexus RCF GT3 vehicle, a Gran Turismo 7 play area, a custom prize-dispensing vending machine, and talent meet-and-greets.
- 100 Thieves and Lexus have maintained an official partnership since July 2021.
PlayStation VR2: What Big Launch Games, and Why?
The launch of PlayStation VR2 marks a strategic attempt by Sony to differentiate its console ecosystem through high-end virtual reality, despite the hardware currently occupying a niche market position.
- The global console market experienced a 7.8% decline in 2022, primarily driven by hardware supply constraints and software release delays.
- Meta has reached nearly 20 million Quest headset sales, though data indicates that engagement levels among newer users are lower than those of early adopters.
- PlayStation VR2 adoption is currently driven by a mix of first-party titles like Horizon Call of the Mountain and VR-enhanced versions of established hits such as Gran Turismo 7 and Resident Evil Village.
International Olympic Committee Reveals Olympic Esports Series
The International Olympic Committee (IOC) has launched the Olympic Esports Series, a global virtual competition culminating in an in-person event held during the inaugural Olympic Esports Week in Singapore from June 22–25, 2023.
- The International Olympic Committee (IOC) launched the 'Olympic Esports Series,' a virtual competition culminating in an in-person event during 'Olympic Esports Week' from June 22–25, 2023, in Singapore.
- The selected titles include Gran Turismo, Just Dance, WBSC eBaseball Power Pros, Chess.com, Zwift, Virtual Regatta, Tennis Clash, Tic Tac Bow, and virtual Taekwondo.
- The IOC excluded major professional esports titles—such as League of Legends, Counter-Strike: Global Offensive, and Valorant—due to their violent content and lack of a direct real-world sports counterpart.
March Spend Down 15% to $4.9 Billion, Q1 Down 8% to $13.9 Billion: US Monthly Charts
The United States video game market experienced a notable contraction during the first quarter of 2022, with total spending falling 8% year-on-year to $13.9 billion.
- US video game spending in March 2022 decreased by 15% year-over-year to $4.9 billion, with Q1 2022 spending down 8% to $13.9 billion, indicating a continued decline across all categories.
- Elden Ring was the best-selling game in March and for the year-to-date, outperforming eight new releases and showing double-digit percentage growth in dollar sales compared to its February launch.
- Hardware spending dropped 24% to $515 million in March, though Xbox Series X|S led in dollar sales for both March and Q1, setting new March records for the platform in both dollars and units.