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Cover of Call of Duty under attack, but who is winning (and losing) in the battle of the shooters?
61 min
The Game Business61 min

Call of Duty under attack, but who is winning (and losing) in the battle of the shooters?

The gaming industry is currently undergoing a period of intense volatility and structural realignment, characterized by shifting player loyalties and evolving development strategies.

  • Call of Duty: Black Ops 7 is experiencing a softening in performance as competitors like Battlefield 6 and Arc Raiders successfully capture segments of its shooter audience.
  • Established franchises like Destiny 2 are facing declining engagement and resource constraints, forcing studios to pivot toward new genres like extraction shooters such as Marathon.
  • Major publishers are shifting away from traditional annual release models, exemplified by EA’s decision to move the F1 series toward a long-term DLC expansion strategy.
The Game BusinessNov 2025
Cover of Video Games Finance Cheat Sheet: Autumn 2025
Article

Video Games Finance Cheat Sheet: Autumn 2025

The Autumn 2025 Video Games Finance Cheat Sheet provides a concise analysis of the financial performance of major publicly traded video game companies, serving as a summary for industry professionals.

  • Nintendo’s net sales surged 110.1% to $7.1 billion in Q2 FY2026, fueled by the launch of the Switch 2 and strong performance from Mario Kart World.
  • Roblox grew its daily active users by 70% to 151.5 million and reached $1.92 billion in bookings, though the company still reported a net loss of $257.4 million.
  • Microsoft’s gaming division saw a 2% overall revenue decline, driven primarily by a 29% drop in Xbox hardware sales.
Video Games Industry MemoNov 2025
Cover of The Steam Machine Returns
Article

The Steam Machine Returns

Valve has announced a new hardware lineup for 2026, signaling a renewed effort to bridge the gap between PC gaming flexibility and console-style convenience.

  • Valve announced three new hardware products for 2026: the Steam Machine (a 6-inch cube gaming PC), the Steam Frame VR headset, and a new Steam Controller.
  • The Steam Machine is marketed as a high-performance console alternative with six times the horsepower of the Steam Deck, capable of running AAA titles at performance levels comparable to a PS5 Pro.
  • Sony recorded a ¥31.5 billion ($203.5 million) writedown on Bungie due to lower-than-expected game sales and user engagement for Destiny 2.
Game FileNov 2025
Cover of Sony Reports Impairment Loss on Bungie Assets
Article

Sony Reports Impairment Loss on Bungie Assets

Sony has recorded an impairment loss of approximately $204 million, or ¥31.5 billion, regarding its Bungie assets.

  • Sony has recorded a ~$204 million (¥31.5 billion) impairment loss on Bungie’s intangible and other assets due to Destiny 2 underperforming against acquisition expectations.
  • Sony CFO Lin Tao confirmed that both sales and user engagement for Destiny 2 have failed to meet the projections established when Sony acquired Bungie for $3.6 billion in 2022.
  • In addition to the impairment charge, Sony recorded a ¥18.3 billion expense related to development cost corrections, contributing to a decline in operating income for the Game & Network Services segment in Q2 FY2025.
The Game PostNov 2025
Cover of Pokémon Poop & All the Gaming Stories Z-A Blocked Up | Games For Breakfast
108 min
Extra Credits108 min

Pokémon Poop & All the Gaming Stories Z-A Blocked Up | Games For Breakfast

The contemporary gaming landscape is defined by a tension between established franchises, platform-level mismanagement, and the aggressive monetization of player behavior.

  • Major franchises like Pokémon are experiencing development stagnation, prioritizing iterative quality-of-life updates over innovation due to a lack of competitive pressure.
  • The gaming industry is facing increased regulatory scrutiny, particularly from the European Union, regarding predatory monetization models like loot boxes and multi-currency systems.
  • Twitch is struggling with systemic operational failures, including inadequate event security and a lack of substantive platform feature updates.
Extra CreditsOct 2025
Cover of Borderlands 4 Loses 85% of Its Steam Player Count Just One Month After Launch
Article

Borderlands 4 Loses 85% of Its Steam Player Count Just One Month After Launch

Borderlands 4 has encountered a sharp contraction in its Steam player base, experiencing an 85 percent decline in concurrent users within the first month of its release.

  • Borderlands 4 experienced an 85% decline in peak concurrent Steam players within one month of its launch, falling from an all-time high of 304,398 during its opening weekend to a 24-hour peak of 44,394 by mid-October 2025.
  • The game's 30-day average player count dropped by 31.1%, decreasing from 142,017 in September to 97,880 in October.
  • Player dissatisfaction is primarily driven by a lack of endgame depth, limited incentives for grinding, and perceived stingy legendary item drop rates.
The Game PostOct 2025
Cover of Destiny 2 Player Count Has Now Fallen Below Curse of Osiris Lows
Article

Destiny 2 Player Count Has Now Fallen Below Curse of Osiris Lows

Destiny 2 has reached a critical inflection point, with active player counts falling below the historic lows recorded during the 2018 Curse of Osiris expansion.

  • Destiny 2's daily online player population has fallen below the levels seen during the 2017 Curse of Osiris expansion, a period previously identified by Bungie as a critical point where the game was weeks away from shutting down.
  • Between late September and October 11, 2025, the game's total daily online population fluctuated between approximately 284,000 and 377,000 players.
  • While the game continues to attract new players at a consistent rate, it is failing to retain them, resulting in a stagnant or declining overall player base.
The Game PostOct 2025
Cover of Destiny 2 Hits Lowest Player Count on Steam in Franchise History
Article

Destiny 2 Hits Lowest Player Count on Steam in Franchise History

Destiny 2 has reached a critical inflection point, recording its lowest average player count on Steam since the title’s 2019 launch.

  • Destiny 2 has reached its lowest average player count on Steam since its 2019 launch, recording 18,439 average players over the last 30 days.
  • The game’s September 2025 monthly average represents a 44% decline month-over-month compared to August and a 23% drop year-over-year.
  • Launch day peak player counts for the latest expansion, Edge of Fate, reached 98,211, marking a 69% decrease compared to the previous expansion, The Final Shape.
The Game PostOct 2025
Cover of EA Confirms $55 Billion Acquisition by Saudi Arabia’s PIF and Other Investors
Article

EA Confirms $55 Billion Acquisition by Saudi Arabia’s PIF and Other Investors

Electronic Arts is set to transition into a private entity following a definitive agreement to be acquired by a consortium led by Saudi Arabia’s Public Investment Fund, Silver Lake, and Affinity Partners.

  • Electronic Arts has entered a definitive agreement to be acquired by a consortium led by Saudi Arabia’s Public Investment Fund (PIF), Silver Lake, and Affinity Partners in an all-cash transaction valued at approximately $55 billion.
  • EA shareholders will receive $210 per share in cash, representing a 25% premium over the company's unaffected share price of $168.32 as of September 25, 2025.
  • The acquisition will result in Electronic Arts being delisted from public stock exchanges, marking the end of its status as a publicly traded company.
The Game PostSep 2025
Cover of Destiny 2 Steam Player Count Drops Over 80% Since Edge of Fate Launch
Article

Destiny 2 Steam Player Count Drops Over 80% Since Edge of Fate Launch

Destiny 2 is currently experiencing a critical decline in user engagement on the Steam platform, with concurrent player counts plummeting by 80 percent following the release of the Edge of Fate expansion.

  • Destiny 2’s average Steam player count dropped from 41,497 in July 2025 to 20,437 over the last 30 days, representing a decline of over 50% in under two months.
  • The game is currently experiencing record-low player numbers on Steam, with some reports indicating concurrent player counts falling below 10,000.
  • Player sentiment is increasingly negative due to widespread bugs, including issues with the Portal feature and armor statistics, which have persisted since the Edge of Fate launch.
The Game PostSep 2025
Cover of Battlefield 6 Beta Player Count Hits Eight Figures
Article

Battlefield 6 Beta Player Count Hits Eight Figures

The open beta for Battlefield 6 has achieved significant market penetration, drawing over 20 million participants ahead of its scheduled October 2025 release.

  • The Battlefield 6 open beta reached an estimated 20 million participants, with projections based on an assumed split of 70% PC players and 30% console players.
  • Financial analyst firm Oppenheimer maintains an 'Outperform' rating on Electronic Arts stock with a $185 price target, citing strong beta momentum.
  • Despite some negative feedback regarding the 'Rush' game mode, overall reception to the Battlefield 6 beta remains positive.
The Game PostAug 2025
Cover of Sony Reigns in Bungie, Battlefield’s Beta Booms, Nintendo Stays Nintendo | Games For Breakfast
96 min
Extra Credits96 min

Sony Reigns in Bungie, Battlefield’s Beta Booms, Nintendo Stays Nintendo | Games For Breakfast

The gaming industry is currently navigating a period of significant strategic realignment, marked by aggressive corporate consolidation and shifting consumer sentiment.

  • Sony has officially ended Bungie's independent status, signaling that the developer will no longer receive the special elevated treatment it was granted following its acquisition three years ago.
  • Sony's live-service title Concord reportedly cost between $200 million and $400 million to produce but generated only $1 million in revenue, leading the company to downplay its live-service portfolio during recent shareholder meetings.
  • Nintendo is surveying customer sentiment regarding its new 'game key cards,' which function as physical license keys rather than containing actual game data, requiring users to download the full software.
Extra CreditsAug 2025

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