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Games for Change Is Coming to London
The Video Games Industry Memo (VGIM) has announced a strategic partnership with the London Games Festival and the non-profit organization Games for Change to host a inaugural one-day summit in London on April 15, 2026.
- The Video Games Industry Memo, London Games Festival, and Games for Change will host an inaugural social impact summit in London on April 15, 2026, targeting 150 professionals from the gaming, civil society, and political sectors.
- The summit aims to establish a centralized forum for 'serious games' development in the UK and Europe, addressing gaps in consistent support and funding for projects focused on public health, sustainability, diversity, and education.
- The Nintendo Switch has officially surpassed the Nintendo DS to become the best-selling console in Nintendo's history.
Inside the World Health Organization's Video Games Webinar, Playing Politics
The January 2026 edition of the Video Games Industry Memo examines the evolving intersection of global health policy and interactive entertainment.
- The World Health Organization (WHO) hosted a webinar on January 14, 2026, titled 'Social Health and Digital Play' to discuss the impact of gaming on social isolation and loneliness.
- Despite the stated goal of exploring social health, the WHO webinar struggled to move beyond its institutional focus on gaming disorder and negative mental health narratives.
- The January 2026 event convened 245 participants, including a mix of academics, industry representatives, and policymakers.
Mobile Dev Memo Podcast, Season 7, Episode 1: GenAI in CTV advertising (with Jonathan Moffie)
Generative AI is fundamentally reshaping the Connected TV (CTV) advertising landscape by dismantling the high financial barriers that historically restricted the medium to large-scale brand advertisers.
- Generative AI is lowering financial barriers to entry for Connected TV (CTV) advertising, allowing smaller, performance-focused businesses to compete alongside large-scale brand advertisers.
- By automating creative asset production and adapting social media content for television, AI is unlocking previously dormant CTV inventory for local and performance-driven marketers.
- The integration of generative AI with ad servers and mobile measurement partners enables real-time optimization of creative variants based on downstream KPIs like app installs and direct purchases.
George's Cultural Picks of 2025
The year-end review serves as a personal retrospective of notable cultural developments throughout 2025, specifically curated for subscribers of the Video Games Industry Memo.
- The 2025 year-end review serves as a subjective retrospective of cultural touchpoints and media trends within the global entertainment landscape.
- The content is curated specifically for subscribers of the Video Games Industry Memo to provide context for the creative environment that influenced industry output throughout 2025.
- The analysis relies on qualitative editorial curation rather than quantitative market research or formal data sets.
You're Invited to VGIM's 2nd Birthday Party
The Video Games Industry Memo (VGIM) is marking its second anniversary by hosting a networking event for industry professionals.
- The Video Games Industry Memo (VGIM) will host its second-anniversary networking event on November 26, 2025, at The Craft Beer Pub in Farringdon, London.
- The event is sponsored by Fifty, The Games Rating Authority, and Renaissance PR, highlighting the publication's established ties with key industry stakeholders.
- Attendance is free, but participants must secure tickets in advance due to venue capacity constraints.
George's VGIM Update: August 2025
The August 2025 update for the Video Games Industry Memo serves as a status report on the publication’s operational trajectory and the author’s professional projects.
- The Video Games Industry Memo (VGIM) has surpassed 5,000 free subscribers and achieved a 10% increase in paid memberships since the start of summer 2025.
- Author George is extending his operational hiatus until October 2, 2025, to finalize his book, 'Power Play: Video Games, Politics, and the Battle for Global Influence,' which is scheduled for release in June 2026.
- During the author's absence in September 2025, contributors George Young and Tom Regan will manage newsletter operations to maintain content continuity.
Ask George: Power Play Special, July 2025
The July 2025 edition of the Video Games Industry Memo provides a status update regarding the publication of the book Power Play.
- Prometheus has acquired the North American publishing rights for the book Power Play.
- The book Power Play will be released with a new subtitle as part of its upcoming publication.
- The author has entered a period of dedicated leave to finalize the manuscript following 12 months of development.
Ask George: June 2025
The June 2025 edition of the Video Games Industry Memo serves as an analytical update on critical hardware and labor developments within the global gaming sector.
- The SAG-AFTRA generative AI agreement serves as a critical precedent for future labor negotiations and policy development across the technology and entertainment sectors.
- Industry stakeholders are currently undergoing a structural recalibration of game development budgets to adapt to a maturing global market.
- Hands-on evaluations of the Nintendo Switch 2 hardware as of June 2025 have yielded a positive, though cautious, assessment of the platform.
State of the Union: An Insider Look at the Video Games Industry
The provided text serves as an introductory overview for a periodic state-of-the-union update regarding the Video Games Industry Memo (VGIM), a niche publication focused on the business and professional landscape of the gaming sector.
- The Video Games Industry Memo (VGIM) has transitioned to a reader-supported business model to sustain its operations.
- Paid membership benefits include exclusive access to industry events, product discounts, and additional proprietary content.
- The publication focuses exclusively on the professional business landscape, industry trends, and networking opportunities within the gaming sector.
Ask George: March 2025
The March 2025 edition of the Video Games Industry Memo serves as an analytical Q&A column designed to provide industry professionals with insights into current market trends and strategic developments.
- Netflix is actively integrating generative artificial intelligence into its gaming and interactive media strategy to strengthen its position in the digital entertainment market.
- The broader video game industry experienced significant volatility throughout the first quarter of 2025.
- Despite general market instability, specific industry sectors and AI-integrated applications are showing resilience and potential for future expansion.
Pitching Guidelines for PRs
The Video Games Industry Memo (VGIM) provides clear guidelines for public relations professionals seeking to secure editorial coverage within its weekly publication.
- Pitches must focus on high-level policy, commercial, and cultural trends rather than consumer-facing content like standard game reviews, previews, or guides.
- Editorial priority is given to substantive offerings such as access to senior leadership, exclusive market data, or analysis of gaming's intersection with AI, healthtech, and geopolitics.
- Interview subjects must be prepared for rigorous, analytical dialogue and avoid superficial or overly managed promotional messaging.
Five Video Games Newsletters Worth Reading: February 6, 2025
The 100th edition of the Video Games Industry Memo serves as a milestone reflection on the evolving landscape of gaming journalism.
- Sumo Group has ceased all internal intellectual property initiatives to pivot exclusively toward providing development services for other companies.
- The Entertainment Software Association has raised formal concerns regarding the potential impact of U.S. tariffs on Taiwanese semiconductors on the gaming industry.
- A recent House of Lords report warns that the United Kingdom faces the risk of becoming an 'incubator economy' due to insufficient support for creative tech startups.