Ask George: Power Play Special, July 2025

The July 2025 edition of the Video Games Industry Memo provides a status update regarding the publication of the book Power Play. The primary purpose of the communication is to announce that Prometheus has acquired the North American publishing rights for the work, which will feature a new subtitle, while simultaneously offering a behind-the-scenes look at the author’s manuscript development process.

The update highlights the evolution of the writing experience over the preceding 12-month period as the author enters a period of dedicated book leave to finalize the manuscript. By sharing these insights, the text serves as both a professional milestone announcement for the project and a promotional effort to engage the publication's subscriber base. The content is positioned within the broader context of the author’s ongoing industry analysis and recent appearances at the Develop conference, where the author engaged with industry stakeholders through business events and private networking sessions.

The scope of the information is limited to the author’s personal publishing journey and recent industry networking activities in the United Kingdom. As the core content is gated behind a subscription paywall, the document functions primarily as a teaser for paid members, emphasizing the value of the publication’s insider access and professional community benefits.