August
Company
Documents about August
State of the Stream December/2020 Year in Review
The livestreaming industry experienced unprecedented growth throughout 2020, driven largely by global quarantine measures that accelerated viewership across all major platforms.
- Twitch maintained market dominance in 2020, with the 'Just Chatting' category becoming the most-watched content segment at 1.9 billion hours.
- Valorant was the most successful new release of 2020, accumulating 737 million hours watched with a single-month peak of 334 million hours in April.
- Established titles remained central to viewership, with League of Legends and Fortnite generating 1.4 billion and 904 million hours watched, respectively.
Bandai Namco Group: 1st Half Result Presentation FY2021.3
The Bandai Namco Group’s first-half financial results for the fiscal year ending March 2021 demonstrate a resilient performance despite the significant operational disruptions caused by the COVID-19 pandemic.
- Bandai Namco reported 337.1 billion yen in net sales and 45.9 billion yen in operating profit for the first half of FY2021.3, exceeding internal forecasts despite year-over-year declines.
- The Toys and Hobby division achieved record-high first-half results, driven by strong demand for mature fan-oriented products and the success of the Demon Slayer intellectual property.
- The Network Entertainment segment experienced robust growth due to high digital demand for home video games and the sustained performance of mobile titles like Dragon Ball Z Dokkan Battle.
Gaming Advertising Strategies: PlayStation, Xbox & Nintendo
This analysis examines the digital advertising strategies of PlayStation, Xbox, and Nintendo during the late 2020 period, a time characterized by increased gaming consumption due to pandemic-related lockdowns and the launch of next-generation hardware.
- Xbox prioritized desktop video advertising, allocating 76% of its $4.3M budget to YouTube to promote the Series X and Game Pass.
- Nintendo spent $5.4M on digital advertising for the Switch, focusing heavily on family-oriented creative and social media, with 61% of its budget directed toward Facebook.
- PlayStation maintained a more conservative spend of $1.2M for PS5-specific ads, focusing 60% of its budget on desktop display advertising and avoiding Facebook and Instagram entirely.
iOS/Android Sales Deep Dive: Meteorfall: Krumit's Tale
This analysis examines the mobile performance of the premium deckbuilding roguelike Meteorfall: Krumit’s Tale following its August 2020 launch on iOS and Android.
- Meteorfall: Krumit’s Tale generated $92,300 in net revenue across iOS and Android within its first two months of release.
- The revenue split favored iOS at 57%, largely driven by prominent Apple App Store editorial featuring that propelled the game to the number two spot in the US Card category.
- Mobile revenue significantly outperformed the game's Steam performance, indicating a strong preference for mobile play among the existing fan base.
Top Mobile Games Worldwide: September 2020
The mobile gaming landscape in September 2020 was defined by the rapid ascent of Among Us, which claimed the top spot globally with 83.8 million installs.
- Among Us was the most downloaded mobile game worldwide in September 2020 with 83.8 million installs, representing a 40-fold increase compared to September 2019.
- Among Us experienced a 356% month-on-month growth in downloads, rising from the No. 9 spot in August to No. 1 in September.
- Scribble Rider by Voodoo ranked as the second most installed mobile game globally in September 2020, reaching 22.7 million downloads.
Friday Plus Newsletter: Baldur's Gate 3 Gets 1.0 Huge, Assaults Steam Servers
This analysis examines the commercial performance and market trends of the global video game industry during the first week of August 2023.
- Baldur’s Gate 3 achieved over 570,000 concurrent users on Steam at launch, triggering one of the largest bandwidth spikes in the platform's history due to a 122GB download size.
- The video game market is experiencing a 'hollowing out' of the middle, where consumer interest is concentrated in either massive, high-quality blockbusters or focused, systems-driven indie titles.
- Minimalist indie games priced under $10, such as Thronefall and Pseudoregalia, are successfully capturing market share by prioritizing tight mechanics and 'game feel'.
German Games Market Grows by 27 Per Cent in the First Six Months of 2020
The German games market experienced significant growth during the first half of 2020, driven largely by the social and behavioral shifts associated with the COVID-19 pandemic.
- The German games market generated 3.7 billion euros in total revenue during the first half of 2020, representing a 27 per cent increase compared to the same period in 2019.
- Revenue from in-game purchases grew by 35 per cent, rising from approximately 1.1 billion euros in the first half of 2019 to nearly 1.5 billion euros in the first six months of 2020.
- Games hardware revenue in Germany increased by 21 per cent, reaching 1.3 billion euros in the first half of 2020 compared to 1.1 billion euros during the same period in 2019.
Top Mobile Games Worldwide for August 2020: Downloads
The mobile gaming landscape in August 2020 was characterized by high-volume installs led by hyper-casual titles.
- Voodoo’s Scribble Rider was the most downloaded mobile game worldwide in August 2020, reaching 44.6 million installs.
- Brain Wash by SayGames secured the second position with approximately 30 million downloads during the same period.
- Among Us experienced a significant surge in popularity, with downloads increasing 661% month-over-month to reach 18.4 million, ranking it ninth globally.
Bushiroad Fiscal 2020 Financial Results
Bushiroad’s fiscal 2020 financial results, covering the period from August 1, 2019, to July 31, 2020, reflect a period of modest top-line growth tempered by a decline in overall profitability.
- Bushiroad reported fiscal 2020 net sales of 33,000 million yen, a 2.6% increase over the previous year, despite a decline in overall profitability.
- Operating profit fell 11.4% to 2,710 million yen, causing the operating profit ratio to contract from 9.5% in 2019 to 8.2% in 2020.
- Profit attributable to owners of the parent declined by 13.8% to 1,551 million yen during the period ending July 31, 2020.
Top Mobile Games by Worldwide Revenue: August 2020
The mobile gaming industry experienced significant revenue growth in August 2020, driven by seasonal trends and the ongoing impact of global pandemic-related lockdowns.
- PUBG Mobile was the top-grossing mobile game worldwide in August 2020, generating $221 million in revenue, a 25.5% increase year-over-year.
- Honor of Kings ranked second globally with $204.8 million in revenue, also achieving 25.5% year-over-year growth, with 95% of its earnings originating from China.
- Fate/Grand Order and Knives Out both reached record-high monthly revenues in August 2020, earning $163 million and $79.5 million respectively.
Sales of Game Apps Grow by 23 Per Cent in the First Six Months of 2020: Germany
The German games industry experienced significant growth in the mobile sector during the first half of 2020, driven largely by the impact of the COVID-19 pandemic.
- Sales of game apps in Germany grew by 23% in the first half of 2020 compared to the same period in 2019.
- Revenue from game apps and in-app purchases reached 1.1 billion euros in the first six months of 2020, marking the first time the sector surpassed the one-billion-euro threshold in a half-year period.
- In-app purchases, primarily driven by free-to-play titles, accounted for nearly all of the total revenue generated by game apps.
Form 10-Q Quarterly Report: Q2 2020
GameStop Corp.’s financial performance for the second quarter of 2020 reflects a period of intense operational transition and fiscal strain, primarily driven by the global COVID-19 pandemic and the natural end-of-cycle decline in current-generation gaming hardware.
- GameStop recorded a net loss of $111.3 million for Q2 2020, an improvement over the $415.3 million loss reported during the same period in 2019.
- Net sales for the first half of 2020 declined to $1.96 billion, down from $2.83 billion in the prior year due to pandemic-related store closures and hardware cycle declines.
- The company experienced an 800% surge in e-commerce activity, marking a significant shift in its consumer engagement model during the retail downturn.