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The industry experienced a boost from seasonal trends and ongoing global pandemic-related lockdowns.
The mobile gaming industry experienced significant revenue growth in August 2020, driven by seasonal trends and the ongoing impact of global pandemic-related lockdowns. This analysis identifies the top-grossing mobile titles worldwide, utilizing data from the Store Intelligence platform to track gross user spending across the Apple App Store and Google Play. The scope of the report covers global performance, excluding third-party Android marketplaces, for the month of August 2020.
Tencent dominated the top of the rankings, with PUBG Mobile securing the number one position by generating over $221 million, a 25.5 percent increase compared to the same period in 2019. Honor of Kings followed closely as the second-highest earner, bringing in $204.8 million. Other notable performers included Fate/Grand Order, which achieved a record $163 million in revenue, and Pokémon GO, which recorded its third-best month ever with $141.4 million. Additionally, NetEase’s Knives Out reached a record $79.5 million in monthly revenue.
The data highlights a consistent upward trend in player spending for several major titles, particularly as developers adapted gameplay mechanics to accommodate players restricted by COVID-19 lockdowns. The findings suggest that August remains a peak period for mobile game revenue, bolstered by summer holidays and school closures. These insights are derived from comprehensive store intelligence metrics, providing a snapshot of the competitive landscape for major publishers like Tencent, Sony, Niantic, and Mixi during this period.
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