ABI Games Studio
Company
4 documents in the library are about ABI Games Studio, from writers such as Digital in Asia, Gamesforum and MarketIQ. Each has a summary and key insights with the page they come from.
Connections
Each row is a game or company named alongside ABI Games Studio, each column a document, oldest first. A mark means that document names it. Select a row to see those documents.
Documents about ABI Games Studio
Vietnam Gaming & Esports 2026
Vietnam Gaming & Esports 2026 is a free 40+ page report from Digital in Asia, authored by founder and editor Tom Simpson and published in March 2026.
- Vietnam's gaming market is valued at over $817 million and is projected to grow at a 9.39% CAGR to 2030, outpacing the wider Southeast Asian region.
- Mobile gaming dominates revenue (approximately 60% share), but PC gaming remains relevant due to a strong internet café culture, a unique dynamic in Southeast Asia.
- Esports has achieved mainstream status in Vietnam, with viewership comparable to traditional sports, increasing corporate sponsorships, and growing governmental support.
Vietnam's Mobile Dev Opportunity
Vietnam has emerged as a significant player in the global mobile game development landscape, transitioning from a consumer-driven market to a vibrant producer of original intellectual property.
- Vietnam has emerged as a major global mobile development hub with over 35,000 game programmers and more than 300 active local publishers.
- In 2024, five Vietnamese studios ranked among the world’s top 25 publishers, generating 2.4 billion downloads and $133 million in revenue.
- Since 2020, the sector has experienced significant growth, marked by a 67% increase in downloads and an 82% rise in earnings.
Mobile Gaming by Genre: Hypercasual
The mobile gaming industry is experiencing a significant evolution within the hypercasual genre, driven by a strategic shift towards "hybrid-casual" models.
- Hypercasual revenue for the top 100 titles is projected to reach $690 million in 2025, a significant increase from $403 million in 2024.
- H1 2025 performance for the top 100 hypercasual titles hit record highs of 5.48 billion downloads and $345 million in IAP revenue, doubling the figures from the same period in 2024.
- Leading publishers like AZUR GAMES, Supersonic Studios, and Voodoo are shifting toward hybrid-casual models that blend traditional advertising with deeper IAP monetization to extend player engagement.
Q2 2025 Gaming Ad Snapshot
The Q2 2025 Gaming Ad Snapshot from GameAnalytics offers a data-backed look at how top-performing mobile game ads were built, distributed, and targeted across four genres: Casual, Hyper-casual, Mid-core, and Hardcore.
- Google Ads and Facebook Ads remain the dominant platforms for mobile gaming promotion in Q2 2025.
- The active mobile gaming audience is composed of 61% males, 38.5% females, and 0.8% unclassified users.
- High-performing mobile gaming ad assets demonstrate rapid scaling, with impressions growing from an average of 13 million to 47 million over their lifecycle.
