Newzoo

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93 documents

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Report11 pages

Key Insights Into Spanish Gamers

Spain is the 13th largest global gaming market, generating $2.38 billion in annual revenue with 83% of the online population aged 10 to 65 identified as enthusiasts.
The Spanish gaming audience is gender-balanced at 51% female and 49% male, with peak participation occurring between the ages of 21 and 50.
While mobile is the most popular platform with 60% reach, PC and console users exhibit higher engagement, averaging four hours of weekly play compared to three hours for mobile users.

Market Analysis Player Demographics PC

NewzooJan 2022

Report26 pages

Shooter Games

Shooter games are the fifth highest-revenue generating genre globally, maintaining a massive footprint across PC, console, and mobile platforms as of 2022.
Monetization is heavily driven by microtransactions, with 97% of players engaging in titles that feature in-app purchases.
The player base is predominantly male (63%) and young, with 38% of players falling within the 10 to 20 age demographic.

Market Analysis Global Shooter+1

NewzooJan 2022

Report24 pages

Games India Plays!: A Look into the Gaming Habits of Indian Mobile Gamers and How to Reach Them

The Indian mobile gaming market reached $2.2 billion in 2022, driven by a base of 373 million online gamers where 91% play exclusively on mobile devices.
Real Money Gaming (RMG), including fantasy sports and card games, accounts for over 50% of total industry revenue.
The core demographic for adventure and battle royale genres is young and male-skewing, with 55% of players falling within the 13-27 age bracket.

Market Analysis Player Demographics Mobile+1

NewzooJan 2022

Report44 pages

VR Games Market Report 2022

The global active VR hardware install base is projected to reach 46 million units by 2024, driven by a 42% compound annual growth rate.
Gaming is the primary driver of the VR ecosystem, with 72% of headset owners using devices for gaming and nearly 60% engaging with them on a weekly basis.
Standalone headsets, such as the Meta Quest 2, are the primary catalysts for market expansion by increasing accessibility compared to traditional PC-based hardware.

Market Analysis VR Global+1

NewzooJan 2022

Report30 pages

Games, Esports, Live Streaming, Cloud and the Metaverse: 2022 Trends to Watch

Cloud gaming is driving industry growth by bypassing hardware limitations, enabling publishers to deliver high-end experiences to mobile devices and legacy consoles.
The metaverse is evolving into a commercial ecosystem supported by significant venture capital, virtual real estate markets, and digital fashion integration.
Monetization models are shifting toward Web3.0 and blockchain-based player trading, despite ongoing consumer resistance to non-fungible tokens.

Market Analysis Esports Streaming+5

NewzooJan 2022

Report44 pages

Newzoo Trend Report 2022: An Overview and Outlook of Virtual Reality

The global active VR hardware install base is projected to reach 46 million units by the end of 2024, representing a 42.0% compound annual growth rate since 2019.
Market growth is primarily driven by the transition to affordable standalone 6DoF devices, such as the Meta Quest and Pico 4, which have significantly lowered barriers to mainstream entry.
VR gaming shows strong user retention, with nearly 60% of gamers engaging with their headsets at least once a week.

Market Analysis VR Global+1

NewzooJan 2022

Report51 pages

Global Esports & Live Streaming Market Report 2022

Global esports revenue is projected to reach $1.38 billion in 2022, with a total audience of 532 million, and is expected to grow to $1.86 billion by 2025.
Sponsorship currently accounts for nearly 60% of total esports revenue, though organizations are shifting toward direct-to-fan models like digital merchandise and loyalty programs to improve financial sustainability.
The live streaming audience is forecast to reach 1.41 billion by 2025, driven by the integration of non-gaming content and interactive features to boost user retention.

Esports Streaming Market Analysis+3

NewzooJan 2022

Report11 pages

Key Insights Into South Korean Gamers

South Korea is the world's fourth-largest gaming market, generating $8.3 billion in annual revenue from a highly engaged base of 33 million gamers.
Gaming is a deeply integrated social activity, with 76% of the online population participating, 48% both playing and watching content, and 22% specifically following esports.
Mobile is the primary platform for 59% of the online population, though PC gamers demonstrate higher engagement with an average of five hours of play per week.

Player Demographics Player Behavior Market Analysis+1

NewzooJan 2022

Report30 pages

Games, Esports, Live Streaming, Cloud and the Metaverse: 2022

The Asia-Pacific region dominates the global gaming market with $88.2 billion in annual revenue, accounting for more than 50% of the total global share.
North America remains a primary industry pillar, generating $42.6 billion in annual revenue.
Emerging markets in Latin America, the Middle East, and Africa are currently experiencing growth rates that exceed the global average, signaling a shift toward market decentralization.

Market Analysis Esports Streaming+5

NewzooJan 2022

Report61 pages

The New Destination to Reach Global Gamers: The 2021 Global Mobile Gamers Whitepaper

The global mobile gaming market generated $93.2 billion in 2021 and is projected to reach $126.1 billion by 2024.
Mobile gamers active on TikTok install 50% more games, play 36% longer, and are 66% more likely to make in-game purchases than non-users.
While players primarily game to relax or pass time, long-term monetization is driven by progression-based incentives like unlocking content and bypassing difficult levels.

Market Analysis Player Demographics Mobile+2

NewzooJan 2022

Report51 pages

Global Esports & Live Streaming Market Report

The global esports market is projected to reach $1.38 billion in revenue with 532 million viewers by the end of 2022, with China accounting for nearly one-third of total global revenue.
The live-streaming audience is forecast to grow at a 16.3% compound annual growth rate, reaching 1.41 billion users by 2025.
Sponsorships remain the primary financial driver at 60% of total income, though organizations are diversifying into lifestyle apparel, blockchain loyalty programs, and educational platforms.

Market Analysis Esports Streaming+2

NewzooJan 2022

Report39 pages

IP-Based Mobile Games: 2022

By 2021, nearly all top-downloaded new iOS titles were based on existing intellectual property, confirming IP as the primary strategy for organic user acquisition following privacy shifts like Apple’s App Tracking Transparency.
Western IPs (e.g., Disney, Marvel) drive higher global download volumes, while Eastern IPs (e.g., Japanese manga, Chinese literature) generate superior revenue through specialized monetization models like gacha.
Successful IP-based games require a 'perfect fit' between core gameplay mechanics and source material lore, as seen in titles like Marvel Strike Force and Umamusume: Pretty Derby.

Market Analysis Monetization Mobile

NewzooJan 2022