Skip to main content

Market Forecast reports and market data

252 documents·65 writers·4,577 charts and tables

Documents

Cover of La Fiscalidad en el Sector de los Videojuegos: España
Report18 pages

La Fiscalidad en el Sector de los Videojuegos: España

The guide aims to clarify the tax framework that applies to video-game developers, publishers and related service providers operating in Spain, outlining both mandatory obligations and available fiscal incentives.

  • Video game companies in Spain can access a 12% tax deduction for qualifying R&D+i expenses, which increases to 45% for projects developed in the Canary Islands.
  • Start-ups meeting ENISA criteria qualify for a reduced 15% corporate tax rate for four years, along with exemptions from advance payments and deferred tax liabilities.
  • The standard corporate income tax (IS) rate in Spain is 25%, while personal income tax (IRPF) for self-employed professionals ranges from 19% to 47%.
AEVIJan 2025
Cover of Global Games Forecasts 2025-2031
Report46 pages

Global Games Forecasts 2025-2031

The analysis projects that the worldwide video-game market has entered a mature phase, with revenue expected to reach $236.9 billion in 2025 and to climb modestly to $280.1 billion by 2031.

  • The global video-game market has entered a mature phase, with revenue projected to grow from $236.9 billion in 2025 to $280.1 billion by 2031 at a modest annual rate of 4–5 percent.
  • Asia-Pacific remains the dominant market, accounting for 53 percent of the 1.53 billion global gamers in 2024 and showing the highest regional penetration at 13 percent.
  • In-game spending, which currently accounts for 68 percent of software revenue, is expected to experience a slight decline to 67 percent by 2031 due to live-service market oversaturation.
MiDiA ResearchJan 2025
Cover of 10 Major Trends to Watch in Asia & MENA
Report7 pages

10 Major Trends to Watch in Asia & MENA

The video game industry across Asia and the Middle East and North Africa (MENA) is undergoing a period of significant transformation as of 2025, driven by shifting player demographics and evolving monetization strategies.

  • Asia and MENA are the primary engines of global gaming growth, driven by a mobile-first audience and a rising middle class with increased discretionary income.
  • Government-backed investments in Saudi Arabia and the UAE are rapidly establishing these nations as central hubs for international esports and game development infrastructure.
  • Market success in these regions now requires hyper-localization and the adoption of innovative payment ecosystems that bypass traditional storefront limitations.
Niko PartnersJan 2025
Cover of The Global State of Game Publishing & Marketing 2025 Industry Report
Report46 pages

The Global State of Game Publishing & Marketing 2025 Industry Report

The global game publishing market is entering a period of significant expansion, with revenues projected to rise from $117.4 billion in 2025 to $150.5 billion by 2030.

  • The global game publishing market is projected to grow from $117.4 billion in 2025 to $150.5 billion by 2030, driven by a market where 95% of revenue is already generated through digital distribution.
  • Multiplatform launches have increased by 40% as developers prioritize cross-platform strategies, which can boost total revenue by up to 40%.
  • Live Service Games have become the industry standard, with 95% of studios now developing titles specifically designed for recurring revenue models.
Game Publishing & Marketing SummitJan 2025
Cover of Asian & MENA Markets: 2025 Half-Year Report
Report3 pages

Asian & MENA Markets: 2025 Half-Year Report

The video game markets across Asia and the Middle East are entering a period of recalibrated growth, with total revenues across key sub-regions projected to reach significant milestones by 2025.

  • China remains the dominant regional market with projected 2025 revenues of $51.2 billion, supported by a 4.1% year-over-year increase and a 24% rise in government game approvals.
  • India is the fastest-growing market, projected to exceed $1 billion in 2025 with 16.2% year-over-year growth following the PROG Act's shift toward traditional gaming and esports.
  • The MENA-3 region (Saudi Arabia, UAE, and Egypt) has a revised growth forecast of 6.4%, as economic challenges in Egypt and slowing mobile growth in Saudi Arabia temper the impact of government-led localization efforts.
Niko PartnersJan 2025
Cover of Games in India and China -Two Elephants in Two Rooms | BITKRAFT Summit 2024
51 min
BITKRAFT Ventures51 min

Games in India and China -Two Elephants in Two Rooms | BITKRAFT Summit 2024

The gaming landscapes of China and India represent two distinct developmental trajectories within the global market.

  • China’s $50 billion gaming market, supported by 720 million players, is shifting its strategic focus from mobile dominance toward high-quality PC and console development for global export.
  • India’s gaming sector is currently transitioning from a focus on low-cost live operations toward original game development and social gaming, driven by increased foreign direct investment and a wave of IPOs.
  • The rapid integration of 5G technology and the UPI digital payment infrastructure in India is acting as a primary catalyst for the country's high-growth ecosystem.
BITKRAFT VenturesDec 2024
Cover of Levelling Up: State of India Interactive Media & Gaming Research FY'24
Report15 pages

Levelling Up: State of India Interactive Media & Gaming Research FY'24

The Indian interactive media and gaming market reached a valuation of $3.8 billion in FY24, representing a significant 30% share of the country’s broader $12.5 billion new media sector.

  • The Indian interactive media and gaming market reached a $3.8 billion valuation in FY24 and is projected to grow at a 20% CAGR to exceed $9.2 billion by FY29.
  • In-app purchase revenue grew 41% year-on-year, with the midcore segment serving as a primary growth driver after experiencing a 53% increase.
  • India’s gaming population has reached 590 million, including 148 million paying users who now spend an average of 13 hours per week gaming, a 30% increase from previous metrics.
LumikaiNov 2024
Cover of Social Sweeps, the $6B Gaming Category Hiding in Plain Sight
70 min
Naavik70 min

Social Sweeps, the $6B Gaming Category Hiding in Plain Sight

Social sweepstakes gaming has evolved from a niche concept into a significant $6 billion industry as of 2023, with projections indicating a doubling in value to $12 billion by 2025.

  • The social sweepstakes gaming market reached a $6 billion valuation in 2023 and is projected to double to $12 billion by 2025.
  • Operators bypass traditional real-money gambling regulations by bundling free-to-play currency with sweepstakes entries and providing alternative, non-purchase methods of entry.
  • The industry is currently mobile-web-first, with 75% of total traffic originating from mobile browsers due to restrictive and uncertain app store policies.
NaavikOct 2024
Cover of Exploring Alternatives: Mobile Gaming’s Megatrend for 2025
21 min
PocketGamer.biz21 min

Exploring Alternatives: Mobile Gaming’s Megatrend for 2025

Alternative distribution channels and app stores are emerging as a critical growth frontier for the mobile gaming industry heading into 2025.

  • Nearly 70% of mobile users report they would utilize new discoverability features if they were available, highlighting a significant market demand for alternatives to traditional app stores.
  • Alternative distribution channels, including preloads and on-device opportunities, are positioned as a primary growth driver for mobile gaming in 2025.
  • Industry leaders are increasingly diversifying user acquisition strategies by treating web-based platforms, manufacturer-integrated stores, and non-traditional partnerships as essential components of a balanced marketing mix.
PocketGamer.bizOct 2024
Cover of 5 x Tactics for the Volatile PC/Console Gaming Market with Newzoo's Devan Brennan
70 min
Deconstructor of Fun70 min

5 x Tactics for the Volatile PC/Console Gaming Market with Newzoo's Devan Brennan

The global gaming market is poised for a 2.1% year-over-year growth in 2024, signaling a recovery led by mobile gaming and the resilience of PC live-service titles.

  • The global gaming market is projected to grow 2.1% year-over-year in 2024, with recovery driven by mobile gaming and resilient PC live-service titles.
  • Console sector growth is currently stagnant due to a sparse AAA release schedule, but a significant market catalyst is expected in 2025 with the launch of Grand Theft Auto VI.
  • Developers should prioritize PC and PlayStation in their roadmaps, as the value proposition of Xbox hardware is diminishing under its current cross-platform strategy.
Deconstructor of FunAug 2024
Cover of two & a half gamers session #45 - (ironic) predictions 2023, is next year the end of sexists ads?
47 min
Two & a Half Gamers47 min

two & a half gamers session #45 - (ironic) predictions 2023, is next year the end of sexists ads?

The mobile gaming industry faces a period of significant structural transition as traditional monetization models encounter headwinds from regulatory shifts and platform-level restrictions.

  • Amazon Publisher Services is emerging as a top-tier mobile ad monetization network, frequently ranking third or fourth in impression volume due to strong e-commerce demand.
  • Generative AI tools like ChatGPT and Midjourney are already being integrated into App Store Optimization (ASO) and creative workflows, with video generation AI expected to be a major industry disruptor in the coming year.
  • The 'fake' playable ad trend, exemplified by games like 'Hero Wars' and 'Mighty Party' incorporating hyper-casual mechanics (e.g., 'Save the Dog') into their gameplay, is expected to see a rise in clones throughout 2023.
Two & a Half GamersMay 2024
Cover of Session: How Dubai Plans to be a top 10 Gaming City by 2033 - Faisal Kazim, Dubai Future Foundation.
18 min
PocketGamer.biz18 min

Session: How Dubai Plans to be a top 10 Gaming City by 2033 - Faisal Kazim, Dubai Future Foundation.

The Dubai Future Foundation is spearheading a strategic initiative to establish Dubai as a top-ten global gaming hub by 2033.

  • Dubai aims to become a top-ten global gaming hub by 2033 as part of the Dubai Economic Agenda (D33).
  • The strategy shifts the region's focus from esports and event hosting to a sustainable ecosystem for game development and publishing.
  • To attract international talent, the government has introduced a 10-year gaming visa for developers, designers, and animators.
PocketGamer.bizMay 2024

Writers

Related topics