House Flipper
Game
47 documents in the library are about House Flipper, from writers such as PlayWay, GameDiscoverCo and Game World Observer. Each has a summary and key insights with the page they come from.
Connections
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Key figures from the reports
The House Flipper IP remains the company's primary revenue driver, accounting for 23.7% of total revenue from January through September 2024 with $12.9 million in sales.
PlayWay, 2024 · PlayWay Q3 2024 Financial Results
The title maintains a 94% positive rating across more than 5,600 user reviews, outperforming established simulation franchises like Car Mechanic Simulator and House Flipper in peak concurrent engagement.
Game World Observer, 2024 · Exploring New Viral Hit on Steam: Supermarket Simulator
House Flipper 2 achieved profitability within its first 72 hours of release, selling 131,000 units on Steam against a $2 million development budget and $330,000 in advertising spend.
GameDiscoverCo, 2023 · House Flipper 2: How the Sequel Cleaned Up in the Charts
Influencer marketing was a primary driver of growth, with the largest House Flipper YouTube video reaching 21 million views and creators like jacksepticeye producing 10-video series that sustained long-term engagement.
Digital Dragons, 2023 · Jakub Pacura - Marketing Postmortem for House Flipper, p. 22
The House Flipper series is the primary growth engine, accounting for 28.5% of total revenue with an 83.7% year-over-year sales increase.
PlayWay, 2024 · PlayWay Q1 2024 Financial Results
On Steam
Steam estimates as of 9 Oct 2026. Revenue is premium revenue on Steam only: game sales, without DLC.
- Games on Steam
- 5
- with sales
- Revenue to date
- $73.9M
- all of them
- Units sold
- 4.7M
| Game | Released | Share of the best seller | Revenue | Units |
|---|---|---|---|---|
| House Flipper | 2018 | $54.1M | 3.9M | |
| House Flipper 2 | 2023 | $16.6M | 606K | |
| The Tenants | 2021 | $3.0M | 234K | |
| House Flipper VR | 2020 | $141K | 12K | |
| House Flipper Pets VR | 2022 | $15K | 1,470 |
Documents about House Flipper
How Dressmaker Became ‘Ready to Wear’ for Hundreds of Thousands of Players
The success of the simulation game Dressmaker serves as a case study in effective market validation and the power of catering to underserved player interests.
- The indie title Dressmaker achieved over 500,000 units sold on Steam within its first two weeks, significantly outperforming expectations with an 8.6x conversion rate in its opening week.
- Unlike typical game sales curves that peak on day one, Dressmaker demonstrated sustained growth in concurrent users and sales, ranking as the fifth highest-selling debut on Steam for September 2026.
- The game’s success is attributed to its focus on deep, authentic creative mechanics based on real-world sewing expertise rather than generic minigames, appealing to a broad audience interested in self-expression.
PlayWay Annual Results Update: 2025
PlayWay’s 2025 annual results demonstrate a period of operational transition characterized by record financial performance alongside a strategic shift toward consolidating growth within its core simulation segment.
- PlayWay reported strong 2025 annual growth with a 10.5% increase in revenue, a 15.8% rise in operating profit, and a 59.5% surge in net profit attributable to shareholders.
- The company maintains a strong financial position with 266 million PLN in cash and deposits against minimal liabilities, supporting a 7% dividend yield.
- Management is shifting strategy by reducing the number of subsidiaries and divesting assets, such as its stake in Big Cheese, to consolidate focus on core simulation franchises.
Wykaz zmian w Sprawozdaniu z działalności PlayWay S.A. i Grupy Kapitałowej PlayWay S.A.
This document details specific amendments made to the activity report for PlayWay S.A. and its Capital Group, dated April 25, 2025.
- PlayWay S.A. reported consistent total group revenues of 302.9 million PLN for 2024 and 273.9 million PLN for 2023.
- House Flipper 1 remains the group's primary revenue driver, accounting for 25.5% of total 2024 revenue, with lifetime sales reaching 5.26 million units and 3.59 million units for its DLCs.
- Car Mechanic Simulator 2018 DLC has surpassed 5.2 million units sold, while the series maintains a 15.3% share of the group's 2024 total revenue.
PlayWay Q3 2024 Financial Results
PlayWay’s financial results for the third quarter of 2024 demonstrate significant growth, characterized by a 24% year-over-year increase in net revenue, which reached approximately $17.9 million.
- PlayWay reported a 67% year-over-year increase in net profit to $11.1 million (PLN 45.7 million) for Q3 2024.
- Quarterly net revenue grew 24% year-over-year to $17.9 million (PLN 73.5 million).
- The House Flipper IP remains the company's primary revenue driver, accounting for 23.7% of total revenue from January through September 2024 with $12.9 million in sales.
Crime Scene Cleaner: Performance Analysis on Steam
The simulation title Crime Scene Cleaner, published by PlayWay and developed by President Studio, has demonstrated strong commercial performance on the Steam platform.
- Crime Scene Cleaner generated $5.44 million in gross revenue on Steam within its first 60 days following its August 14, 2024, launch.
- The game sold over 355,000 units in its first two months, successfully recouping its initial production budget of PLN 1.4 million ($356,000) multiple times over.
- With 15.5k daily active users and a median playtime of 11 hours and 37 minutes, the title holds an 'Overwhelmingly Positive' 97% rating based on over 9,200 Steam reviews.
TCG Card Shop Simulator: The Second 'Surprise Hit' Steam Sim of 2024
The rapid success of TCG Card Shop Simulator serves as a primary case study for the viability of the "vendor simulator" genre on Steam in 2024.
- TCG Card Shop Simulator achieved 400,000 unit sales and 38,000 peak concurrent users within its first ten days of release.
- The success of TCG Card Shop Simulator and Supermarket Simulator (2.6 million units sold) confirms the high market viability of the 'vendor simulator' genre on Steam in 2024.
- Successful titles in this genre leverage repeatable gameplay loops, inventory management, and store expansion mechanics applied to trending real-world hobbies.
PlayWay Q1 2024 Financial Results
PlayWay achieved its strongest first-quarter financial performance to date in 2024, characterized by growth in both net revenue and profitability.
- PlayWay achieved its strongest Q1 performance to date, with net profit rising 27.7% to PLN 46.8 million ($11.8 million) and operating profit increasing 15.4% to PLN 47.4 million ($12 million).
- Net revenue grew 4.7% year-over-year to PLN 66.9 million ($16.9 million), driven by the company's decentralized model of holding stakes in various development studios.
- The House Flipper series is the primary growth engine, accounting for 28.5% of total revenue with an 83.7% year-over-year sales increase.
Exploring New Viral Hit on Steam: Supermarket Simulator
Supermarket Simulator, an Early Access title developed by the Turkish studio Nokta Games, has emerged as a significant viral success on Steam in early 2024.
- Supermarket Simulator reached a peak of 38,056 concurrent players by early March 2024, making it the 11th largest Steam launch of the year.
- The game achieved significant commercial success, ranking as the 12th highest-grossing title on Steam for the week of February 27, 2024.
- Streaming visibility was a primary growth driver, with the game accumulating over 4.2 million hours watched on Twitch and peaking at 141,000 concurrent viewers.
Warhammer 40,000: Rogue Trader Grossed Over $12.5 Million on Steam
Warhammer 40,000: Rogue Trader, developed by Owlcat Games, established itself as a significant commercial success during its December 2023 launch window.
- Owlcat Games' Warhammer 40,000: Rogue Trader generated an estimated $12.6 million in gross revenue on Steam during its December 2023 launch window.
- The title outperformed other major December releases, such as House Flipper 2, which grossed approximately $9 million on Steam.
- Rogue Trader reached a peak concurrent player count of 45,405 on Steam, securing its place among the platform's top ten most popular CRPGs.
Plus: House Flipper 2 Comes Out Swingin' at Year-End
The final 2023 market analysis from GameDiscoverCo examines the performance of late-year video game releases across Steam, consoles, and VR platforms.
- Lego Fortnite achieved a peak of 815,000 concurrent users, demonstrating that Epic Games' internal experiences can significantly outperform most standalone triple-A titles.
- House Flipper 2 exceeded launch expectations by reaching 15,500 peak concurrent users on Steam.
- Granblue Fantasy Versus: Rising and Pioneers of Pagonia both secured over 6,000 peak concurrent users during their Steam debuts.
House Flipper 2: How the Sequel Cleaned Up in the Charts
This analysis examines the commercial success of House Flipper 2 following its December 2023 launch, alongside broader trends in game streaming and platform discovery.
- House Flipper 2 achieved profitability within its first 72 hours of release, selling 131,000 units on Steam against a $2 million development budget and $330,000 in advertising spend.
- The title launched with 850,000 wishlists and maintained a low 4% refund rate, demonstrating strong conversion from its pre-release audience.
- Strategic regional pricing adjustments in Poland and China were critical to sales performance, successfully aligning the $40 price point with local purchasing power.
Jakub Pacura - Marketing Postmortem for House Flipper
House Flipper demonstrates that long-term commercial viability in the simulation genre is best achieved through a disciplined DLC release model and a commitment to organic community engagement.
- Frozen District achieved an average of 150,000 wishlists for House Flipper DLCs by announcing them 9 to 12 months in advance rather than the industry-standard two-week window.
- Influencer marketing was a primary driver of growth, with the largest House Flipper YouTube video reaching 21 million views and creators like jacksepticeye producing 10-video series that sustained long-term engagement.
- The developer utilized consistent naming conventions (e.g., 'House Flipper - [DLC Name]') to eliminate consumer confusion and maintained a detailed sales log to track discount performance across all DLCs.