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Game World Observer
The release of the "A Storm of Falling Stars" update for miHoYo’s Zenless Zone Zero on December 18, 2024, triggered a significant surge in mobile player spending, resulting in a record-breaking daily net in-app purchase revenue of over $6 million. This figure represents a 2,098% increase from the $275.6k generated on December 16, surpassing the game's previous daily record of $5.7 million set during its global launch in July 2024.
Data provided by AppMagic indicates that the game generated approximately $22 million in net mobile revenue between December 18 and December 22. China emerged as the primary market for this period, contributing over 50% of the total, followed by Japan at 26.6%, South Korea at 9.6%, and the United States at 5.3%. While these figures highlight a strong performance, they remain below the peak daily records of other miHoYo titles, such as Honkai: Star Rail and Genshin Impact.
As of late 2024, Zenless Zone Zero has accumulated $172.7 million in lifetime net mobile revenue. The game currently holds the position of the 14th top-grossing mobile RPG globally for the year. It is important to note that these figures are based on AppMagic data, which excludes revenue from third-party Android stores, suggesting that actual performance in markets like China may be higher. The analysis covers global mobile market performance for the title, focusing on the immediate impact of content-driven updates on monetization.