Das Smartphone auf dem Weg zum wichtigsten Gaming Device

Key insights

6 takeaways

01
Germans play video games most often compared to French and British respondents, and the computer is their most important gaming device, closely followed by the smartphone.See it on page 1
02
In Germany, 42 percent of internet users aged 18 to 65 play at least monthly on a smartphone, compared with 47 percent on a PC, laptop or netbook.See it on page 1
03
In Britain and France, the smartphone clearly ranks at the top as a gaming device, with 41 percent of users playing on it at least once a month.See it on page 1
04
Among German internet users, 19 percent use the smartphone daily for mobile games, compared with 16 percent who play daily on a desktop PC, laptop or netbook.See it on page 1
05
More German internet users play at least monthly on tablets (27 percent) than on television-connected consoles (21 percent).See it on page 1
06
Handheld consoles are used less than television-connected consoles and far less than smartphones, with 15 percent of German internet users playing on them at least once a month.See it on page 1

Summary

A press release from the market research institute Ipsos, dated 10 January 2017 in Hamburg, reports on game usage in Germany, France and Great Britain. The findings come from a representative online survey of 1,500 internet users aged 18 to 65 per country, conducted in the Ipsos Access Panel from 25 August to 12 September 2016.

In Germany, 47 percent of internet users aged 18 to 65 play video games at least once a month on a PC, laptop or netbook, 42 percent on a smartphone and 27 percent on a tablet. In Britain and France, the smartphone clearly ranks at the top as a gaming device, used at least once a month by 41 percent in each country, while about a third play on PC, netbook or tablet. Among German users who play at least weekly, the smartphone as a game device (34 percent) is just as relevant as the computer (35 percent).

Internet users who play daily prefer the smartphone as their most important device in all three countries: 19 percent of Germans and 18 percent each of Britons and French use it for mobile games. Tablets are used for games by more people than consoles: 27 percent of German internet users play at least monthly on a tablet, compared with 21 percent on a television-connected console. Handheld consoles are used for playing by only 15 percent of German internet users at least once a month, significantly less than smartphones.