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Esports business news: deals, legal, and governance.

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Cover of Spacestation Gaming Partners With Displate
Article

Spacestation Gaming Partners With Displate

Spacestation Gaming, a Salt Lake City-based esports organization, has entered into a commercial partnership with Displate, a company specializing in metal posters.

  • Spacestation Gaming has entered into a partnership with metal poster manufacturer Displate, a deal facilitated by the PIVOT Agency.
  • The partnership features a new collection of 15 Spacestation Gaming-branded metal art pieces, consisting of seven logo-focused designs and eight posters.
  • The branded merchandise is currently available for purchase through Displate, with pricing ranging from $49 to $164 depending on size and configuration.
The Esports AdvocateMay 2024
Cover of Dude Perfect Launches Dude Perfect Dodgeball in Fortnite
Article

Dude Perfect Launches Dude Perfect Dodgeball in Fortnite

The content creator group Dude Perfect has officially entered the Fortnite ecosystem with the launch of a custom game mode titled Dude Perfect Dodgeball.

  • Content creator group Dude Perfect has launched 'Dude Perfect Dodgeball,' a 16-player free-for-all game mode within Fortnite Creative, marking the group's first entry into the Fortnite ecosystem.
  • The project was developed in collaboration with Cherry Pick Talent and CreatorsCorp, with GoPro serving as the official brand sponsor.
  • GoPro branding is integrated throughout the game environment, appearing on dodgeballs, banners, graffiti art, and a dedicated in-game selfie station.
The Esports AdvocateMay 2024
Cover of Complexity Reveals 2024 Dates for PrizePicks NA Revival Series
Article

Complexity Reveals 2024 Dates for PrizePicks NA Revival Series

Complexity Gaming has announced the official schedule for the 2024 PrizePicks NA Revival Series, a competitive Counter-Strike 2 tournament circuit designed to bolster the North American esports ecosystem.

  • Complexity Gaming, in partnership with Mythic League and PrizePicks, has launched the PrizePicks NA Revival Series, a 12-month competitive Counter-Strike 2 tournament circuit for North American players.
  • The series features a total prize pool of $60,000, with each of the 12 monthly tournaments offering a $5,000 prize pool.
  • The 2024 tournament schedule begins on July 19 and includes monthly events through December: July 19–21, Aug. 23–25, Sept. 20–22, Oct. 25–27, Nov. 15–17, and Dec. 13–15.
The Esports AdvocateMay 2024
Cover of Regulatory Filing Reveals Vinod Koshny as Head of Guild Esports Investor Compassare Holdings
Article

Regulatory Filing Reveals Vinod Koshny as Head of Guild Esports Investor Compassare Holdings

Recent regulatory filings from London-based Guild Esports have identified Vinod Koshny as the chairman of Compassare Holdings, a Dubai-based investment firm.

  • Compassare Holdings now controls 8.28% of the voting rights in Guild Esports following the conversion of a £250,000 loan into 66,666,667 new ordinary shares.
  • Regulatory filings identify Koshy Vinod, Chairman of the UAE-based investment firm Compassare Holdings, as the primary stakeholder behind the transaction.
  • The converted loan was originally issued as a one-year note at an 8% interest rate, with a conversion price of £0.00375 per share, representing a 25% premium over the company's March 28, 2024, share price.
The Esports AdvocateMay 2024
Cover of SteelSeries x FaZe Clan Collection Goes International
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SteelSeries x FaZe Clan Collection Goes International

GameSquare subsidiary FaZe Clan has expanded its partnership with gaming accessory manufacturer SteelSeries to bring its co-branded product line to international retail markets.

  • GameSquare subsidiary FaZe Clan has expanded its partnership with SteelSeries to bring its co-branded gaming peripheral collection to international retail markets, including China, India, and Europe.
  • The product line, which was originally launched as a US-exclusive at Best Buy in November 2023, features the Arctis Nova 7 headset, Apex 9 Mini keyboard, Aerox 3 Wireless mouse, and QcK XXL mouse pad.
  • FaZe Clan will support the international rollout by providing branded gear to its influencers and talent while promoting the collection across social media and streaming platforms.
The Esports AdvocateMay 2024
Cover of Ghost Gaming Partners With Beverage Brand Sly
Article

Ghost Gaming Partners With Beverage Brand Sly

Arizona-based beverage brand Sly has entered into a strategic partnership with the Atlanta-based esports organization Ghost Gaming.

  • Atlanta-based esports organization Ghost Gaming has entered into a partnership with Arizona-based beverage brand Sly.
  • Sly has been designated as the official 'Circadian beverage' of Ghost Gaming, with branding to be featured on player jerseys and across the organization's social media and live streaming platforms.
  • The partnership includes collaborative activations such as product tastings at live events, support for community events, and the provision of discount codes for fans.
The Esports AdvocateMay 2024
Cover of HSBC UK and GIANTX Continue Partnership for Another Year
Article

HSBC UK and GIANTX Continue Partnership for Another Year

HSBC UK has renewed its partnership with the international esports organization GIANTX for a second consecutive one-year term.

  • HSBC UK has renewed its partnership with the international esports organization GIANTX for a second one-year term.
  • The partnership designates HSBC UK as the official financial services partner for GIANTX, with a primary focus on improving the financial health of UK residents aged 18–34.
  • The collaboration will utilize GIANTX’s competitive players and content creators to promote financial education and HSBC UK’s banking tools to the Gen Z demographic.
The Esports AdvocateMay 2024
Cover of Porsche Named Exclusive Automotive Partner of OWCS Major
Article

Porsche Named Exclusive Automotive Partner of OWCS Major

ESL FACEIT Group has designated Porsche as the exclusive automotive partner for the Overwatch Championship Series (OWCS) Major, scheduled to take place at DreamHack Dallas from May 31 to June 2, 2024.

  • Porsche has been named the exclusive automotive partner for the Overwatch Championship Series (OWCS) Major, marking the brand's first major partnership with an esports tournament operator.
  • The OWCS Major is scheduled to take place at DreamHack Dallas from May 31 to June 2, 2024, at the Kay Bailey Hutchinson Convention Center.
  • Porsche will host on-site activations featuring its new all-electric Macan and provide custom content for attendees, including assets inspired by new D.Va Legendary skins.
The Esports AdvocateMay 2024
Cover of Complexity Gaming Teams Up With Shikenso Analytics
Article

Complexity Gaming Teams Up With Shikenso Analytics

North American esports organization Complexity Gaming has entered into a strategic partnership with the Germany-based firm Shikenso Analytics.

  • Complexity Gaming has entered a partnership with German firm Shikenso Analytics to evaluate and improve the effectiveness of its sponsorship and marketing campaigns.
  • Complexity will utilize Shikenso’s AI-driven tools to track and analyze brand performance across social media, video content, and live event streams.
  • The financial terms and the duration of the agreement between Complexity Gaming and Shikenso Analytics were not disclosed.
The Esports AdvocateMay 2024
Cover of Galaxy Racer Dubai Headquarters Closed
Article

Galaxy Racer Dubai Headquarters Closed

Galaxy Racer, a Dubai-based esports and gaming organization, officially closed its headquarters in the United Arab Emirates in March 2024.

  • Galaxy Racer closed its Dubai headquarters in March 2024, leaving the company's current operational status unclear.
  • The company has outstanding debts, including unpaid prize money for the $100K HER Galaxy Apex Legends Open and approximately $40K owed to the tournament platform provider LeagueSpot.
  • Founder and CEO Paul Roy has reportedly left the United Arab Emirates and is currently believed to be in India, amid speculation regarding potential travel restrictions.
The Esports AdvocateMay 2024
Cover of Team Vitality Enters the Realm of Competitive Street Fighter
Article

Team Vitality Enters the Realm of Competitive Street Fighter

Paris-based esports organization Team Vitality has officially entered the competitive Street Fighter 6 scene by signing two professional players, Sayff and Valmaster.

  • Paris-based esports organization Team Vitality has officially entered the Street Fighter 6 competitive scene by signing professional players Sayff and Valmaster.
  • The new roster will make their debut representing Team Vitality at DreamHack Dallas, scheduled for May 31 – June 2, 2024.
  • The expansion is partially funded by Team Vitality's participation in the Esports World Cup Club Support Program, which incentivizes organizations to secure rosters for games featured in the upcoming Esports World Cup.
The Esports AdvocateMay 2024
Cover of Skyesports Reveals Skyesports Showdown
Article

Skyesports Reveals Skyesports Showdown

The India-based tournament operator Skyesports has announced the launch of the Skyesports Showdown, a grassroots Counter-Strike 2 competition designed to foster local talent.

  • Skyesports has announced the 'Skyesports Showdown,' an open-for-all Counter-Strike 2 tournament in India with a prize pool of approximately $12,000 USD.
  • The tournament is supported by LG UltraGear as the presenting partner and AMD as the 'Powered by' sponsor.
  • The competition features an open qualifier from May 28–29, followed by a double-elimination playoff bracket running from May 31 to June 2.
The Esports AdvocateMay 2024