Hi-Fi Rush

Plus: The Big (Continuing!) Steam Hits for January

This analysis examines Steam market trends and multi-platform performance data for January 2023, focusing on the sustained dominance of evergreen titles and the reception of new releases.

• Steam's market is increasingly dominated by evergreen titles, as older hits like The Forest, Raft, Hollow Knight, and Hades consistently outperform most new releases.
• Deep discounting of premium titles remains a more effective visibility strategy on Steam than the free-to-play model, evidenced by the fact that only 19 of the top 100 most-reviewed games are free-to-play.
• New release performance is highly polarized, with high-budget titles like Forspoken struggling with technical optimization despite high concurrent user peaks.