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ESAC – Entertainment Software Association of Canada
This ESAC publication, "Beyond Entertainment: The Transformative Power of Video Games: Canada 2024", presents a set of Canadian case studies showing how video games are used in education, community connection, rehabilitation, mental health, industry, and STEM career exploration. Each case study profiles a named Canadian organization or lab and its program. The document reports that Shoelace Learning, founded in 2014, has close to seven million registered users from over 100 countries. It also states that Prodigy's free-for-students model means approximately 96% of its students play entirely for free each year. Among the rehabilitation examples, the document notes that Canada's senior population (65+) is expected to grow by 68% by 2037, citing the Canadian Institute for Health Information. For Play to Learn in British Columbia, it reports that 39% of students were aware of game development career pathways before the course, against 78% after. The document presents these findings as evidence that video games can serve education, health, and industry purposes beyond entertainment.
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