👾 Creative Trends March 2026: AI hooks, fake ads, and the infinite iteration machine

The slow motion thing is the new one, yeah, that's true. That's true. I think actually that's pretty cool actually. Yeah. Very nicely animated. Anything else? Okay. Oh, wait a second. Who was that? Wait a second, yeah. K-pop. Yeah. AI K-pop.
AI K-pop. Something's wrong here.
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We can still do anything we want. Hello everybody. Welcome. This is two and a half gamers and your favorite episode creative trends. We did miss one last month, but you know, who cares? Do you Do you? This one This one will be twice as good, right? Twice as good. I think so. Two and a half has many insights, right? Nobody cares. They have X better than the last one, which we missed anyway. My name is Matej Lancaric. And I'm Felix Broberg. And I'm Jakub Premysl. Hey, welcome. We are your hosts. So, creative trends. I don't have 120 videos, but it's fine. I think we can we can manage. That's going to be the AI episode, which is your favorite episode and my favorite episode as well. Anyway, so what do we start with? Our usual Golden Goblins. Yes. It's only for you.

Mr. Felix, because it's actually absolutely amazing. They just again did outdone they themselves, I think. They do it every month. They outdo themselves. But look, it's And then I think that was an AI hook, guys. Seriously, this one. Really good. And maybe if you [ __ ] pay attention now. Yeah, yeah. Ooh. Could be. I still see. I don't know, man. Like it's I think it it could be a really interesting AI hook. So, because why not, unless we have parallels. I'm wondering how long you can scale this game for or run this game at like such level when you have such a good creative team. Well, the creative is They're not scaling. Yeah. They are not scaling.
maintaining pretty much, right? But still, that's the thing. Like if they didn't have this type of creatives and new ones and like I I see pretty much winners every every month. But they are not dead. I said they would be long-term dead if they have Yeah, yeah, yeah. If they have such a good creative team. Yeah, because look, I mean

even It's in decline from December 2024. Look at this gold sausage. It's beautiful. Perfect, right? It's awesome. It's pretty much White Out Survival kind of, but they're clearing gold instead of snow. I mean, look. You know where is White Out Survival taking these all of these, right? It's just Yes. It's so satisfying. It's so satisfying. And even more like
Just to give you a number, they had just their worst revenue month in last 5 years, basically.
Even though the IIP's, right?
The IIP's, yes. No. But downloads are also they're going in decline. Yeah, but maybe you could check other revenue as well. Huh? Huh? Huh? Check it. Maybe maybe check it.
Maybe you will find something interesting because we might have or might have not an interesting beta. Which is from Sensor Tower. So, a lot of games have been trying to see it in and they don't have it yet. See, like it's their video gold and their

diamonds. You need to clean them all. Oh man, it's like See, we have
That's very powerful. It is a fifth creative and it's still still a new concept and and a different concept, right? So, I love it. Love it so much. This is like this should be an inspiration for a lot of games. Basically like 1 mil. 1 mil what? 1 mil revenue. So, overall, it's still the same or worse than before. Of course it's worse because it's both are going down. Okay, well, then I get it now. Of course, I mean, yeah, fair enough. Fair enough then. Golden switch. I cannot Okay, I can't I can't justify anything anymore. It's okay. What we can justify is so many different creatives. See? Even this, the Yeah, this is great where the gold has face actually. Yes. That [ __ ] shit's not a gold. Oh, and I also have a lot of golden goblins ones for AI one. Yeah, I mean, it's like they're Look, AdQuantum as the team as a team, like they figured out

the the AI stuff but like couple months ago and they're using it since. Yeah.
on Golden Goblins, but in Idle Lumber as well. But I'm not going [snorts] in that direction. Okay. So, Golden Goblins, okay, let's let's just do this one more. Oh, hello. Oh, this is actually quite nice. The the TikTok comment AI hook.
with chain. Yes, exactly. And then and then look. They had they had this before in in different in different concepts. So, it's Idle Lumber, gold, then we have upgrades, we have pearls, then there's like kind of whatever. Nice. Love it. Okay, so again, everybody should check always the Golden Goblins and their creative Oh, wait a second. This I mean, how many of new concepts you can get? Just I still I'm still amazed with all of their their creative Do you think it's all creative or do you think it's just made with AI? Wait until you show us. Oh, this is not

this is Their engine. Their engine creative. There's no AI. Honestly, I was checking through it and they're mostly use just AI hooks. They don't really have AI creatives to begin with at all. So, it's just AI hooks. That's fine. I mean Like this one.
I have.
Yeah, like this one. Nice. Which is fine, yeah, I mean, makes I wonder why is like the hand so old. Mhm. It's what? 7 8 seconds? Then okay. Okay, 8 seconds. All right. So, next. I can actually try to go here because just follow up on Idle Lumber because why not? We have such a great concepts from this game as well. Because I'm I can tell you that all of these are suddenly going to be in top 10. Oh, hello. Hello there. I didn't see you. Thank you very much for coming to this episode. It's brought to you by our sponsors PVX Partners, the simplest and most effective credit line for marketing. If

you're scaling your business and need funding, here's the deal. With PVX Partners, you can grow your game easily and your business. There's no equity dilution. You can repay as you get paid and it's flexible, fast, and fully tailored to your growth. So, you can secure funding in 30 days and get a term sheet in just 24 hours. Don't you wait. Take control of your UA budget without giving away of a piece of your company. Visit pvxpartners.com and see how they can help you grow your game faster and stronger. Don't wait. Go to pvxpartners.com. They're cool. For sure. But look, I mean, they're even iterating on this. I'm not sure like where is Oh, yes. It's a whole factory now for wood and like supply and everything. To see how complex this is and it's still and it's 1 minute long video. It's like so many things happening and it's all fairly Where's their Mexican flag? Yeah, that's was my question.
Why is there Where's the Mexican flag? I mean

you never know. Okay. What else do we have? Oh, this one. It's also one of their old concepts. I know because I was kind of doing this research a long time ago and they they were one of the first ones with these river fence videos before and now they're coming back again to this. And Felix, you were not there, but we were talking about very similar stuff that Township is in the picture. What? Yeah, I can't wait for that episode. It's going to be It sounds like it's going to be a really good one. Definitely. I'm not sure what's happening here, Jakub, as well. It's just they are trying to cut this, but it's it's going on the right and then they're doing like I mean I was literally looking at it like what what's happening? The the wood is disappearing from the time continuum. Exactly. Yeah, yeah, it's like whoa. What What is this? It was really funny. But I mean, okay, look, if I mean if you want to talk about Township, we can. Because they have so many new and

different concepts.
[snorts]
It's it's really outstanding. I mean, I'm not sure like why, but I've seen these kind of railroads and trains in more games. It's it was in Foundation in Foundation, the the new forest game, then it was in Tile Survivor as well, and it's here, too. What is this? By the way, are they selling water or what? I have no idea. I have no idea what this is. Seriously. I don't know. This something like it it most like it's like Where did you go, Jakub? Where did you go?
[laughter]
Where did you go? Don't let me Don't dare me to drop my focus camera function.
No, no, no, no, no, no. Eggs. Is the egg mechanic that builds up that everyone uses? I guess that they invented, but that what behind the picture outside the like genre
on the hill on the hill is the same as

as exactly nice
wait clever and wait until what's going to happen in few seconds so it's all like it's exactly the hill the the pretty much the whole layout everything
tower defense or
tower defense mechanic this is pretty much all of it look see like you don't see now you see the the king shot night that's the important part it's called ghost tonight is this is such a great use of mean genius brains in terms of like what you actually
is back hello
[laughter]
I have no idea who is this but I wait I know who is this this is the guy from 2022 or 2023 that we showed in the in yeah avoiding shot
in the creative in the creative obviously but I want I want that lady that always do all the crops and and pretty much is the main actor of the creative now

it's it's again I mean so many different stacking concepts and this is this one I mean I hope this is with the the whole riot pretty much see even like renovation here they're experimenting a lot of different thing and pretty much this is way more polished than everything else that they had before and they're using AI stuff and and all of this I think where is this like she's not really doing well and people are just getting pissed one sec there's the riot give me all the eggs give me everything see this this is amazing moment in the creative such a good in the this is the the king shot one and here we have an interesting hook I'm not sure if you if you kind of realize all of this but this is everything you see here it's pretty much all of the bottom of the creative pretty much old concept just different cars this is exactly what they had before

they just switched the the tracks for the buses pretty much and again and you have suddenly new creative which apparently is doing quite well so and they also had this rocky road not rocky road what is it not rocky road
crossy road
crossy road crossy road crossy road concept where was the guy trying to cross the road and then he couldn't because he was almost got like I mean this is just hearing and seeing this like I'm going to download the game and just choose the right bridge this is annoying yeah exactly so they are pretty much
you have you noticed one very common theme that they have in all the creatives what you mean failure
extremely sunny day yes all of the creatives are extremely sunny day yeah pretty much
so it's positive vibes that's why
very positive vibes and you know what vibes are as this white out survival exactly white out survival vibes bears that you kill
exactly yeah instead of the bears and there's even like this

jumping on this pad it was in tile survive last time when we were kind of discussing the trends
really yeah yeah yeah he was that guy from tile survive was kind of chopping the the food exactly like in the in the white out survival pretty much see ah I mean I do like that egg mechanic that like the big eggs and the eggs are so good
it's small details here and there it's very clever I'm not sure like if like if you try and test it out with different kind of concept or mechanic there if it's going to be the same but I'm going to definitely try a lot of these things cuz
I do I do think that everybody now which is on default just use their game with no ads if they don't really have ads I think it doesn't have ads yeah that's why
yeah but still but they they you know message this as like a big advantage game with no ads
yeah everybody does that like everybody of the big IP games does that now they
they said like we don't have ads and it's like the best thing since bread exactly right

disgusting not giving back to the community disgusting
because like they don't really have ads I mean they don't have ads
that in the episode why township doesn't have ads no we said you they don't have ads
no ads on you
[laughter]
that's pretty much it I mean we didn't touch at the fact that they said I mean it's pretty much meaningless effort and meaningless money it's just oh wait a second this is different mechanic I mean they're playing a lot with this let's see what's different on this look look look look she's jumping on the pad but look oh hello and then the chickens get smaller again oh that's so good oh boy I mean how do you even come up with this this is great I would love to meet player X like the creative team and be like what's the weed budget in your creative team
what what's what's up with these riots we riots are great it's it's exactly like the chef at the end she's crying there

in the corner you see
[laughter]
he's like what can I do this is great it's only the the leash was like wait a second
it it ends too soon I would like to see those giant chickens trample over them oh yeah that was like oh they're sleeping
love eggs oh boy like these things oh boy I love it so much we didn't have this game for a while and I'm not sure I'm not even sure like what's what's happening with white out survival although it's still making 11 100 million
not sure what's happening is the second game in the genre I know that's why that's why I'm getting there like I'm pretty sure like it's still making 100 million a month 111 million a month 3 and a half mill a day yeah yeah yeah so but we didn't check their creatives that often in the last couple of trends and I mean
they're fine they're very fine of course they are fine this is one very famous concept and even last last asylum has it as well and this one was

I think the white out survival was the first one that actually came up with this like the key factor regarding these tricks dynamics is that king shot is still the top one regarding downloads for now like still still still pumping crazy thing is it's third I was looking at sensor tower and I think this is the first month that king shot in the states was earning less money than gossip harbor it's not that it declined it's just gossip harbor just gets bigger and bigger gossip harbor gossip harbor 33 million in IAPs in the last 30 days and king shot 29 it's insane
no much more man that that's like something's wrong there it's definitely not 33 gossip harbor is bigger
in US only in US only okay in US only US only see I mean I'm not sure if we are looking at white out survival or just golden goblins or idle lumber or whatever I mean this could be the same could be the same it's basically all merging into this player exact yeah exactly even here look I mean this like all their stuff is just wood

resource
all time high last month 1.101 million what yes all time high and then like a big spike yeah yeah yeah 100 mill you know what's also insane all these wood creatives that's you know what's what happened even even truck star they they added their let me just go there oh wait a second this this is some UGC stuff yeah so even even truck star just added wood creative and then combined it with match three mechanic at the end that's that's perfect like okay so I'm going to just show one more tuna and tunas giant tuna oh it's almost like the one that we we saw in Barcelona with with Michal they were just cutting in in front in front of our eyes and talking about it for three hours in Spanish it was an amazing experience anyway so one sec so

let's just do let's just do truck star cuz it's also I mean doing quite well what is this I mean they just they just
pretty much the same here as well you know they just don't give a [ __ ] exactly right it's it's same kind of concept a little bit more kind of driving but still again ah it's like a crappy version of GTA nearly all time high of 5 and a half mill month so we'll see let's see they don't really care about the match three that much me obviously I wouldn't but I try I try actually truck star is uh downloads wise number 11 in match three but if we go revenue wise it's number 13 it's not that bad yeah it's exactly it's not that bad was this the reverse crying children I you saw and no one react to them what of course let's make sure
could be it man this could be it what do you mean trojan horse did the Chinese

finally get into match three truck star I mean makes sense competitive for sure three spots from top 10 obviously if it's 13 a spot 13 then it's still three spots from from top 10
no [ __ ] no no [ __ ] exactly
[laughter]
that's almost as good as the mouse moments where it's like look at the mouse notice notice the mouse in the creative that's my mouth you know somebody has to do the shorts
yeah exactly I'm not sure if I can find this but anyway yeah you know Jacob sometimes it's wet in the rain there is wet and forex makes money yes exactly yes that's true and I'm trying to find it really but you really
[laughter]
anyway so I I will post it the in the Slack channel which you should everybody join. 8,000 people there already. Yes.

It's true. It's all good. Oh, beat up. This is pretty good as well. Beat Come on. Oh, there is a there is a little bit of time. What the match three at least. Let's see. Can do this. Oh, hello. I go. Really? I mean I don't know. I'm too old for this. I mean get get used to it, right? Yeah, exactly.
China's coming. Still more funny than freezing families. Kind of. Woah. What do we have here? Pac-Man? Track-Man? Track-Man. It's literally Pac-Man with a track. Oh boy. I mean that's pretty creative. Yeah, but It's pretty creative. Well, maybe I'll finally find that one, but if What are they looking for? The the wood creative which is pretty much idle lumber. What? Yeah, it's a cow. Where's the cow? Where's the cow? All right. Marijuana. 100 down. Down down down there. Some AI [ __ ] for sure. No, no. This is

This usually happens. Flying cows. What the heck? That's perfect. I should have put that into my AI creative room. Yeah, yeah. That's pretty there. Oh boy, I just That's great. Best hook off them. Yeah, looks like What's happening with all the trains now? I mean this is again. Trains are really hot right now.
Man, I I just see cooking everywhere. I don't know why, but I see cooking everywhere. Really? I mean cooking games?
You'll see. No, no, in creatives. In creatives, okay. Like everything like circles back around cooking. I mean cooking I I ran cooking games and it was It wasn't really cooking, man. It's Forex. Forex goes into cooking. I mean sure, exactly. Why not? See if you can do all these. Yeah, piggy bank. It's fine. And they keep showing match three. Yeah, they they do actually. What's that bad creative? Does drama [ __ ] or whatever? Well, most probably.

Oh my god. Uh I'm not sure. I did I Yeah, it is drama [ __ ] of course. Time to
[laughter]
turn off the internet. Yeah. Let's go to Pixel Flow instead. I'm sick of this. Okay. I'm going to turn off of this. Yeah, that's it for today. Yes, exactly. One sec. Actually, I do have Pixel I do have Pixel Flow. Where where? Here. Here. And it is better. It is definitely better. I'm not sure like what's like who is this guy. The CEO of Scopely. Sure. Yes. Now, who is this guy? I don't know man. I just
Jacob Jacob you you keep you're keeping up with the Kardashians. Who is he? It doesn't matter. Yeah, look. We have different things now. A flamingo. Yeah, I mean obviously. Thank you guys for listening and showing some appreciation for flamingos, but they have different creatives now and it's way I think way better than it was

before. It's like easy, whatever else. They have Gandalf here. You will see. You will see. One. Here. There's Gandalf. Yes. So, they do work with this and they have so many other stuff. One sec. Yeah, see.
still scaling? This is nice. Take this Pixel Flow. Big for walk. Hello.
Sounds so good. Yeah, yeah, it's pretty good. Look. Superman pick. Yeah, that was Superman. Exactly. How is it going?
Yeah, they finally started like working with like different visuals. You have here kind of the the AI. Street interview. Interview, yeah. We're pretty much maintaining that 800k a day in IP. So Go back. Go back. Go back. So there was a street interview and there's like ASMR cutting on top of it. Yes. Look. Wow. So maybe this is actually real. It's not real. I know it's not. It's not. Yeah, yeah, yeah, yeah. It's not. It's not. It's not real, but this is actually this is very good creative, man. Like I

love it because you have all the This is one step further. It's not like
Okay. Fake people, AI stuff. Although it could be just 45 seconds or longer. I don't know. Only three seconds.
regarding downloads and Did anyone say web revenue? Oh, yeah. This episode is brought to you by FastSpring, the no drama D2C partner that's been scaling with mobile publishers for over 20 years. They're fast growing, profitable, and seriously reliable, which is more than you can say about most vendors in this space. Anyway, whether you're launching a new web store, replacing your current D2C system, or adding a backup plan, FastSpring is here for you. Visit fastspring.gg to set up your web store today. fastspring.gg Hello, FastSpring. Thank you very much, guys, for sponsoring this episode.

Revenue The the active user base is decreasing, though. Revenue is still all-time high, going up. Active user base is starting to slow down, though. Fine. Man, that's just like I wouldn't be concerned about this, to be honest, for now. Keep in mind there's the sadness multiplier somewhere there. Yeah, it's true. There is a huge one. A huge And the line isn't even going down that steep. Yeah. So, Pixel Flow, great great stuff. Okay. It says the Look. It is great. Mhm. Pixel Flow. Somebody was playing in some engine. Yeah, right.
Probably Unity. You're you're an expert for for engines. Okay, great. Thank you very much. All right. Well Anyway, according to Sensor Tower, the ad revenue for this is $2 a day, so I don't believe it. I don't I Yeah, I don't believe that one either. I don't believe that one either. Like

guys, you don't do this. Come on. I mean the jig solitaire, no. If if you do jig solitaire, then just do something which is way more closer to
late as well, right? Like the whole solitaire thing was Uh but this is just a hook. It is just okay. I thought then I was at Okay, yeah, okay then. This is fine. I mean clever. Okay. So, what do we have next? We do One sec. Dream games? Yeah, I I I have I have this, which is the only Royal Kingdom. Although I mean this is was like the most interesting thing that I've seen I I saw here. Just hello. Yeah, that was a nice hook. I was like what? Japanese? It's an AI hook, right? Yeah. Yeah, yeah. I guess so. Maybe. Maybe. They have very strong like animation and fiber, but they can do

these things easily even without AI. Yes. Not compromising King's quality and stuff. Yeah. But this is actually I mean again. All all that you have seen is not AI. This is all done Yeah. Yeah, yeah. Oh. [ __ ] Bullet time. That's great.
That was great. But then don't think it's like Hola, perdona. Sure. But this is not AI, though. No, they're real. Yeah. The wind and everything, it's too realistic. But then I I tried to look at like what's what's different and these ones stood out. These ones stood out.
Different, no? Oh, this is different.
Yeah, exactly. This one Yeah, stood out because this is Oh, hello. I mean this is just like a long Spanish text of whatever. What does it mean? Like hi, that's me. How do I get here? I don't know. No, it's just like puzzle game and whatever and then here we go. Nice. Yeah. Again, I think they're really different. But again, what what would you change here?

Honestly, I think like just going They're just going to stay like 80% of the budget on, you know, their main bread and butter, which is Save the King iterations. Yes.
they do 20% experimentation with other creatives and
can save the King in very different uh situations, right?
Yeah, but like you see like What was the Royal Kingdom was running King Shot stuff creatives.
Yeah, yeah, yeah, yeah, yeah. But mostly in in playables. They said I couldn't make ads without a [music] dev team. They said I wouldn't understand the tech. Guess what? I just made a fully working, gorgeous, tap-to-play [music] while eating noodles and watching trash TV and taking care [music] of my daughter. All thanks to Playable Maker. No code, no stress, no cheap [music] charlie. Not in videos, that's the thing. Yeah, yeah, you're right. Because see, everything is pretty much the same. Uh I'm pretty sure it's They're doing the slow down thing. The slow motion thing is their new thing.

motion thing is the new one. Yeah, that's true. That's true. Actually, that's pretty cool, actually. Yeah, yeah. That's pretty good. Very nicely animated. Nothing else. Okay. Ooh, wait a second. Who was that? Wait a second. Yeah.
[laughter]
AI paid. Yeah. No, I need to
AI AI K-pop. Something's wrong here. Not loading. Yeah, not loading. This is not their creative, for sure. This is one of these. South Korea, come on, man. It's and even text is no text call to action. It's YouTube. Let's see if it loads. Sometimes you get the wrong creatives, all right? I mean sometimes yes, but I mean this is I wouldn't be very surprised if this is actually a proper Royal Kingdom creative, but anyway. Okay. Because they are using Look, they are running like Japanese and Korean tiger ads and They're quite successful in Asia. It's just that Uh My three is pretty big in may it's in Asia. It's just nobody is actually doing that much there. Let's go back and do a little bit of King's shop. Although

it's very similar to uh what we just saw pretty much with Royal Kingdom. Same things all over again, slightly different. This is like tug-of-war or whatever. It's kind of nice twist. It's pretty much what Dream do in the iteration of the king being killed. This is like them getting to the top of the hill. It's just iterations on what works, right? Pretty much. Iterations of their main bread and butter creative. Yeah. And it's it's a blessing and a curse as well because then you have a strong concept so nothing else works, and then you need to really think about like how to iterate. It's almost like Last War, right? Like they have one creative Oh, well, no it's not one creative, but they're doing very similar stuff pretty much all the time, right? So then you need to do something like this. Here's Johnny. Shining. You see how he grew and outgrew the beard between the frames? Go back when he's speaking.
Oh, yeah. Here, yeah.

Doesn't matter. Nice AI. Doesn't matter, yeah, I know. This one is I like this concept really because it's my favorite. Like enemies overload and mass battles. It's very new that experience. Yes, and I can see that like how how this works so well because it's so many of them. It's like And they're like water. Yeah. But then let's see if we have something else. We do, but not too much. I mean, I think like this one They also doing a lot of these like Age of Empires style graphics ones. But they actually have like really high old detail old graphic fantasy assets there. That that's also quite prevalent. Yeah, I saw it I saw it as well, but look at this is 3-minute long creative. So it's like pretty much everything everything there. So you see Got to show real. Yeah, exactly. But I mean, you run it on YouTube. Definitely works.

Yeah. I'm just Oh, wait a second. I'm just going to I'm just going to put all the creatives in one and then Oh, hello. Yeah, hello. What is this?
Scandinavia. That's quite cool. Scandinavia got got some bigger area in this map. Yes, but it's fine. Nobody cares. Nobody cares. Nobody cares. And look, yeah, I have obviously Last Asylum as well. Because This is what they was just like, what the [ __ ] is happening in here? It's like Look, he's just beating beating [laughter] with like a wood stick and now he's healthy. It's like I was like, what the [ __ ] is here? What's happening here?
Big things will continue until morale improves.
[laughter]
Uh it's like stick
How's it doing actually? I see already scaled to 10 million, huh? Yeah, like first month was 8 million. So now he's like 300k per day, but not growing that much or 350 or something.

So let's see how that goes. Still be hesitant on the recalculation here. Oh, yeah, fair enough. Still quite explosive menu. Yeah, and now they're doing a lot of kind of Korean videos, but like, hey, give me some corn. Yeah, they breach they breach 400k a day, but they're still going 150k down the day. So it's it's it's So it's not yeah, it's not going to be as as quick as It's I don't think so these guys have power firepower as River Game and Century. Like they can do the same thing. It's a small company in my opinion. Small company? Smaller. Smaller company. Oof, I need to check up but this is kind of like in thousands, not If I remember correctly, they don't have that big mobile division. Compared to What do you think What do you think River Game and Century Game spends in a year on UA, and what do you think these guys can spend, right? Billion.
They actually They these guys in their whole lifetime of the company made like four

18 billion dollars in the last 10 So I mean, anything we see in Sensor Tower is just four four billion. I was literally checking all their financial reports, and it's like five x five x more. So they have the money. They have the money. That's the thing. They have the money. We don't see the Chinese revenues, but we see what they're doing in the They don't have the experience with the third generation 4X model that much. Cuz this is their first. Sure. They have Okay, fair. Like same as man same as FunPlus and same as Lilith. But they're they're doing great Yeah, but they're doing better than FunPlus, man. These guys are doing better than FunPlus for sure. Yeah, yeah, yeah, yeah. I know, I know. Okay. I mean Where is the like speaking of FunPlus, where is this? Tile Swaps. Yes. It's my my favorite game, man. 4X section. Yes, the 4X section because it like If you do this like do you think like like when you see this like do you think this is pretty much like a 4X game? Come on. That's the point of 4X ads. You don't

think it's 4X. I know it's it's an illusion, but still even this like Yeah, it's still growing.
Township. It's pretty much all Township or Golden Goblin. You see you see yeah, and that's that's it. Right? And here as well. It's growing, but it's still currently smaller than Last Asylum already. Yeah, that's the thing. That's what I'm saying like this is definitely smaller than Last Asylum, and Last Asylum still has like They they launched with a lot of creatives, man. Like if if you didn't know like what to do, you don't have like that many
wait until the episode. I know, I know, I know. I'm looking forward to it, and everybody is because we didn't do this for 2 months, and it's like so much better.
New stuff.
Oh, boy. So much better. Even even here. I mean, it's month by month even like this. I mean, come on. This is completely AI. Yeah. Yeah, this is completely AI. Should do one more game and then go to AI. Yeah, we're Yeah, we're we're good.

I'm I'm just kind of going going to going to end it here very soon because it's pretty much
This is too much brightness. Yeah, yeah, it's like It's like the Swedish flag. Yeah, like just put the watermark. Put like brightness down there. Yeah. Look, yeah, I mean, pretty much this is almost like what what Trackster is doing. Although like they
the watermark? Yeah, yeah, yeah, yeah, I see. They know. And you know what? And it's it's colored watermark. The first time I see a colored watermark, not just grayscale. Yeah, yeah, yeah. Yeah, the fun part is like people don't care. That's like that's that's the thing. They just don't give a [ __ ] But I think giving you more is not for you. I think it gives you more firepower when you like report a competitor's
true. That's true. That's true. But you know, again again, Paul West. Don't forget. Paul West. This is my face. We need more evidence.

[ __ ] my life. But yes. But this is exactly like if you if you if you if you get caught with this, I mean, it's like I this is definitely not your creative. Like come on. So yeah. You can't Still it's like a slap on the wrist, you know, like they're not going to turn away someone who's spending so much money, you know, like yeah. Oh, they will. They will. They I I I was I was actually yeah, talking about this in the Oh, wait a second. This This is this is what I want. Have you ever been banned for stealing creatives that much yet? No, but
They just stop your creatives. That's it. But I'm trying to No, yeah, no, no, no. If you if you want to know like who is the the best police in that creatives, just go to watch the Township Township episode. Wait for it. Yeah. Like I was saying like I'm I'm testing creatives like who is actually going to notice Facebook versus Google. Nobody care. AppLovin, they said, hey, these are not your creatives. Like come on. What's happening? Like whoop. I'm working on it. Don't worry. So there Yeah, there was the only channel that actually But it was not outright ban or something that's like in the platform.
ban. It was like, hey, like this is against the rules. Like, hey, stop it.

So You you want to stop your customers? No. Yeah, no, but still at least you know, like it's like at least they said something. Facebook, jack [ __ ] Google, jack [ __ ] Like come on. TikTok, nothing. Yeah, I heard some story I heard some story once it was like someone had uh think it was I don't know who was it, but someone had paid like a lot of money for a celebrity endorsement, and then their competitor just took that creative. I mean, it's like, oh, wait a second. It seems the exact same thing with the chickens, man. Yeah, that's why I'm that's why I'm saying that's why I'm sharing this. It's exactly the same Not exactly, but still it's very very similar, man. Like it's it's all here. It's all coming from Idle and and King's No, Idle Survival. But Idle Survival took it from Township, and Township took it from Golden Goblin. So it's pretty much I mean, the same circle all over again. Anyway. So I think that's that's enough for today. You want to give me two two black horses? What? Give me the

screen. I'll show you. So You can do like two two things. Yeah, there are these uh I love how you moved your camera. I see only half of your face. Okay, now I see your whole face. I mean, come on.
Yeah, so this one because I didn't want to put this into the AI creatives because this is not AI. So this is Tile Survival Oh, sorry. Tasty Survival. Doing save the king through merging if you spot it. Yeah, I know that obvious, but this is more obvious. Yes, this is more obvious. So they're doing there, and they're also doing this. Which you guess what this is. Hello Township. Yes. Yes. And this is now so prevalent that I found it even here. Oh, the top heroes. Top heroes. I can see You see? All all these things. It's a golden goblins from the beginning.
All of it. All of it.
of it. All of it. That's a really nice way to end it actually. We finish right where we started.
You know what's what's way better?

There's the whole mechanic there, right? See? That's like this. If you know, you know, pretty much.
into one. Exactly. Exactly. It's in This is in Shevskys. Shevskys. Here you have it, guys. So, thank you very much for coming. Please subscribe, share your comments in the comment section, and join the Slack channel, and then see you next time. Bye-bye.