StoryToys
CompanyIreland · Founded 2011
StoryToys is a world-class developer and publisher of educational entertainment (“edutainment”) apps for children. StoryToys was acquired by Team17 on July 2021.
Connections
Each row is a game or company named alongside StoryToys, each column a document, oldest first. A mark means that document names it. Select a row to see those documents.
About the company
- Founded
- 2011
- Country
- Ireland
- Links
- Official site
Company data from IGDB.com
Key figures from the reports
The StoryToys division emerged as a growth engine, reporting a 43% year-on-year revenue increase to £15.9 million alongside a 22% rise in active subscribers.
Everplay, 2026 · Everplay FY 2026 Interim Results, p. 5
The Digital Games Tax Credit offers a 32% tax credit on eligible expenditure, capped at €25 million per project, with StoryToys being the first company to successfully apply for and reinvest the credit.
IDA Ireland, 2024 · Game On: Ireland's Digital Games Sector Gets Ready for Growth 2024
The company's back catalogue remains a critical revenue driver, accounting for 71% of total earnings, while the StoryToys edutainment division achieved 26% revenue growth.
Team17, 2024 · Team17 Group PLC Annual Report and Accounts 2023, p. 14
Strategic growth was supported by a 25% revenue increase at StoryToys, fueled by licenses like LEGO and Bluey, and a 33% revenue decline at Astragon following the deliberate exit from physical distribution.
Everplay, 2026 · Unaudited Final Results for the Year Ended 31 December 2025, p. 6
StoryToys maintained stable performance with 330,000 active subscribers and reached a cumulative total of 266 million lifetime downloads.
Everplay, 2025 · Everplay Group Interim Results Presentation: September 2025, p. 7
Documents about StoryToys
Weekly Industry Round-up: Mobile Game News and Analysis
The mobilegamer.biz newsletter for September 18, 2026 rounds up the week's mobile games business news in one email, aimed at its more than 13,000 subscribers.
- King employees may initiate strike action on September 25 following the company's rejection of a collective bargaining agreement.
- Roblox announced at RDC 2026 that it will allow creators to turn their games into standalone apps, alongside new features for offline play and 2D game support.
- Roblox shares increased by 11% following recent company announcements.
Everplay FY 2026 Interim Results
Everplay's interim results for the six months to 30 June 2026 show a company in a deliberately back-loaded year: weak H1 financials ahead of record H2 releases, with management guiding full-year revenue and adjusted EBITDA materially above market consensus (£175.2m revenue and £50.7m adjusted EBITDA).
- Everplay expects full-year 2026 revenue and adjusted EBITDA to exceed market expectations, driven by record-breaking early performance from second-half releases 'Hell Let Loose: Vietnam' and 'Wardogs'.
- Group revenue for the first half of 2026 fell 8% to £66.9 million, largely due to a 16% decline at Team17 and a 20% decline at Astragon as major titles were shifted to the second half.
- Adjusted EBITDA dropped 53% to £9.2 million with margins contracting to 13.7%, reflecting increased marketing spend and investment in central functions ahead of upcoming launches.
Unaudited Final Results for the Year Ended 31 December 2025
everplay Group plc, formerly Team17, delivered a year of margin-led improvement in FY2025, with revenue flat at £166.0m (2024: £166.6m) but underlying growth of 5% once the exited low-margin physical distribution business at astragon is excluded.
- Everplay Group reported FY 2025 profit before tax of £36.6 million, a 44% increase driven by improved gross margins and reduced royalty expenses, despite flat headline revenue of £166.0 million.
- Adjusted EBITDA grew 11% to £48.5 million, representing a 29.2% margin, while underlying revenue increased 5% when excluding the exit from low-margin physical distribution.
- The company’s revenue mix is balanced between first-party (£56.13 million) and third-party IP (£109.86 million), with 75% of total income derived from the back catalogue.
Everplay FY 2025 Final Results
Everplay Group's FY 2025 results present a year of profitable growth built on its portfolio model, with Team17, astragon and StoryToys divisions covering the twelve months to 31 December 2025.
- Everplay reported flat total revenues of £166.0 million for FY 2025, though underlying revenue grew by 5% when excluding the exit from astragon's low-margin physical distribution business.
- Profitability improved significantly, with adjusted EBITDA rising 11.3% to £48.5 million and basic earnings per share increasing 35% to 18.9 pence.
- Team17 achieved record revenue of £106 million, while StoryToys grew 25% to £30.4 million, bolstered by partnerships with Netflix Games and Apple Arcade.
Everplay Group Interim Results Presentation: September 2025
Everplay Group (formerly Team17 Group) reported H1 2025 interim results showing a business in transition: revenues fell 10% to £72.4 million from £80.6 million, yet profitability held up and management reiterated confidence in a strongly H2-weighted year.
- Everplay Group reported H1 2025 revenue of £72.4 million, a 10% year-over-year decline, yet maintained an adjusted EBITDA of £19.2 million and expanded gross margins by 570 basis points to 46.5%.
- The company is on track to meet or exceed full-year 2025 market expectations, supported by a cash position of £59.4 million and a pipeline of ten first-party titles scheduled for release through 2027.
- New release revenue grew by 40% during the period, driven by the successful launch of 'Date Everything!', which surpassed 500,000 units sold.
Everplay FY 2024 Results Presentation
Everplay Group (formerly Team17 Group) reported a strong FY 2024, with revenues up 5% to £166.6m against market growth of just 0.6%, and adjusted EBITDA rising 46% to £43.5m, lifting margins 740bps to 26.1%.
- Everplay Group reported £167 million in total revenue, a 5% year-over-year increase, alongside a 46% rise in adjusted EBITDA to £44 million.
- The company’s back catalogue grew by 39% and now accounts for 76% of total sales, providing significant revenue stability.
- Operational margins expanded by 740 basis points to 26.1%, supported by a strong cash position of £62.9 million and the announcement of a maiden dividend of 2.7p per share.
Game On: Ireland's Digital Games Sector Gets Ready for Growth 2024
The document, "Game On: Ireland's Digital Games Sector Gets Ready for Growth 2024," asserts that Ireland's digital gaming sector is poised for significant expansion, driven by a new tax incentive and the presence of established industry players.
- Ireland's digital games sector is poised for growth, significantly bolstered by a new Digital Games Tax Credit, which many in the industry believe could replicate the success of the Section 481 relief for film and TV.
- Major international gaming companies like Black Shamrock, Riot Games (League of Legends), EA Games, and Demonware already have a significant presence in Ireland, with Black Shamrock planning to expand its Dublin studio to 200 people by 2022.
- The Digital Games Tax Credit offers a 32% tax credit on eligible expenditure, capped at €25 million per project, with StoryToys being the first company to successfully apply for and reinvest the credit.
2024: What’s Going on in PC Games?
The document analyzes current trends in the PC game market, focusing on the shifting landscape where independent developers are achieving significant success, often outperforming larger AAA titles.
- Independent developers are increasingly outperforming AAA titles in niche genres, evidenced by indie roguelite 'Rabbit and Steel' surpassing the concurrent user counts of the high-budget 'Homeworld 3'.
- Team17 reported a 39% drop in adjusted EBITDA despite a 12% revenue increase, forcing a strategic pivot toward smaller indie investments under £1.5 million.
- Back-catalog sales have become a critical revenue pillar, currently accounting for 71% of total revenue for publishers like Team17.
Annual Report and Financial Statements 2024
everplay group plc (rebranded in January 2025, formerly Team17 Group) delivered a marked financial turnaround in FY2024.
- Everplay Group PLC returned to profitability in 2024 with a £25.3 million profit before tax and record revenues of £166.6 million, marking a 5% year-over-year growth that outperformed the 0.6% broader market average.
- The company's diversified portfolio proved resilient, as the astragon simulation and StoryToys edutainment divisions grew by 22% and 25% respectively, offsetting a slight revenue decline in the core Team17 publishing division.
- Back catalogue titles remain the primary revenue driver, accounting for 86% of total income, while first-party IP now represents 37% of total sales.
Team17 Group PLC Annual Report and Accounts 2023
Team17 Group's 2023 results show a year of revenue growth undermined by margin erosion and large non-cash write-downs.
- Team17 Group reported a 12% revenue increase to £159.1 million in 2023, yet swung to a £1.1 million statutory loss from a £28.7 million pre-tax profit in 2022.
- The financial downturn was primarily caused by £32.0 million in non-cash impairment charges related to goodwill write-downs for Team17 USA and underperforming development costs.
- Management initiated a strategic restructuring that included an 11% headcount reduction, a shift toward an outsourced labor model, and a return to the Games Label's core indie focus.
Team17 Group FY22 Half Year Results
Team17 Group achieved significant financial growth during the first half of 2022, reporting revenue of £53.2 million, a 33% increase compared to the same period in 2021.
- Team17 reported H1 2022 revenue of £53.2 million, a 33% increase over the previous year, with organic revenue accounting for 75% of total earnings.
- Adjusted EBITDA grew to £18.2 million from £16.5 million in H1 2021, supported by a strong cash position of £51.3 million and a 139% operating cash conversion rate.
- First-party titles contributed 38% of total revenue, while the StoryToys division doubled its active subscriber base to over 250,000.
Team17 Half Year Results 2021
Team17 achieved record financial performance during the first half of 2021, reporting revenues of £40.1 million.
- Team17 reported record H1 2021 revenues of £40.1 million, with 97% of total revenue derived from digital sales.
- The company’s back catalogue was the primary revenue driver, contributing £36.4 million to the total earnings.
- Profitability metrics showed strong growth, with gross profit rising 10% to £20.2 million and adjusted EBITDA increasing 9% to £16.2 million.
