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Falcon

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Article

A Bit of Culture: Assembling by the Tree

Plastic bricks, collectible miniatures, and trading cards are framed as precursors to the digital goods economy, with the central argument that assembly, of both parts and people, is the most valuable aspect of play.

  • LEGO sets have emerged as a high-yield asset class, delivering an average annual return of 11% based on a study of 2,322 unopened products.
  • LEGO has achieved a seven-fold increase in sales since 2003, driven by the modular nature of its system and thematic scarcity in the secondary market.
  • The video game and toy industries are converging around the concept of 'fractionalization,' where consumer value is derived from assembling modular systems and personalized digital or physical experiences.
SuperJoostDec 2021
Cover of How Theme Park Rides Adapted the Shooting Gallery
Article

How Theme Park Rides Adapted the Shooting Gallery

Theme park dark rides with interactive shooting, such as Disney's Buzz Lightyear Space Ranger Spin (1998) and Star Wars Millennium Falcon: Smuggler's Run, appear to reflect videogame interactivity, but this extended abstract argues they descend from a long tradition of target-shooting play.

  • The paper argues that the interactive shooting dark ride, exemplified by Disney's Buzz Lightyear Space Ranger Spin (1998), emerged from a gradual convergence of fairground, arcade, and videogame traditions rather than a sudden innovation.
  • The author uses a media archaeology approach, tracing lineages from early twentieth-century cinematic shooting galleries and electromechanical games through the light-gun tradition that began with William Gent's Electric Rifle in 1920.
  • Sega's Ghost Hunters at Joypolis Yokohama (1994) is cited as an early dark-ride shooter, while Disneyland's Main Street Shooting Gallery opened in 1955 and the Dick Tracy's Crime-Stoppers concept, from around 1990, was never built.
DiGRAJan 2019