Behaviour Interactive
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Documents about Behaviour Interactive
Dead by Daylight’s Event Strategy on Streaming
Dead by Daylight serves as a primary case study for sustaining long-term engagement in live service gaming through a consistent, high-frequency event strategy.
- The June 2026 launch of the Jason Voorhees chapter set a record for Dead by Daylight with 2.1 million hours watched in a single day, representing a 135% day-over-day increase in viewership.
- Event streams are the most effective driver of viewership, delivering an average 108% boost above baseline, followed by full chapter launches at 55% and Twitch Drops at 48%.
- Dead by Daylight maintains a high level of streaming engagement through a dense content calendar, with the game's baseline viewership holding steady between 0.5 and 0.7 million daily hours watched.
Identity V: Player Count, Revenue & Other Stats (2025)
Identity V, an asymmetrical multiplayer horror game developed by NetEase, has established itself as a significant commercial success within the mobile gaming sector.
- NetEase's Identity V has generated over $880 million in total revenue since its 2018 launch, with current monthly earnings ranging between $10 million and $20 million.
- The game maintains a consistent player base in 2026 with approximately 700,000 daily active users and 3 million monthly active users.
- Identity V has surpassed 102 million total downloads worldwide, with 54% of its install base originating from China.
Game Companies Laid Off Over 1,000 Industry Professionals in September: September 2024
The global video game industry experienced a significant surge in workforce reductions during September 2024, with at least 1,009 professionals losing their jobs.
- The gaming industry saw over 1,000 job cuts in September 2024, marking the highest monthly layoff total since April.
- Microsoft accounted for the majority of September's losses with 650 layoffs impacting teams working on Warcraft Rumble and Call of Duty: Warzone Mobile.
- Total industry layoffs for 2024 have reached nearly 13,000, already surpassing the 10,500 total recorded for the entirety of 2023.
Games Industry Layoffs: June 2024
The global games industry experienced a continued trend of workforce reductions in June 2024, with at least 632 professionals losing their jobs.
- The games industry has surpassed its 2023 total layoff count of 10,500 in just the first six months of 2024, with approximately 11,000 professionals losing their jobs year-to-date.
- June 2024 saw at least 632 industry layoffs, contributing to a sustained period of workforce reduction that remains higher than the total losses recorded for the entirety of the previous year.
- Sumo Group accounted for a significant portion of June's losses by cutting 250 employees and closing its Timbre Games studio.
Our Industry News (03/06/24 - 09/06/24)
The publication serves as a concise industry briefing covering global gaming news from early June 2024. It highlights major events, market movements, and new releases that shape the sector’s current landscape.
- Workforce reductions continue across the industry, highlighted by Behaviour Interactive cutting 95 staff, Avalanche closing two of its five offices, and Take-Two exploring the sale of its Private Division label.
- GameStop stock experienced extreme volatility during the week, surging 134% before retreating to a price of $27.
- Sony signaled a strategic pivot away from dedicated VR hardware expansion by announcing a $60 PS VR2-to-PC adapter for August 7, effectively cooling expectations for a PS VR3.
