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Cover of Raport Bieżący Nr 9/2017
Regulatory notice2 pages

Raport Bieżący Nr 9/2017

PlayWay S.A. has entered into a strategic licensing agreement with Discovery Licensing Inc. to develop and publish video games based on popular television franchises.

  • PlayWay S.A. has secured a strategic licensing agreement with Discovery Licensing Inc. to develop and publish video games based on the Wheeler Dealers, Gold Rush, and Diesel Brothers franchises.
  • The partnership includes a comprehensive marketing commitment from Discovery, featuring television advertising, social media promotion, and on-screen talent endorsements to drive game visibility.
  • The agreement covers a wide range of platforms, including PC, PlayStation 4, Xbox One, Nintendo Switch, handheld consoles, and mobile devices, with releases scheduled between 2017 and 2019.
PlayWayFeb 2017