🤖​ AI creatives are evolving faster than anyone expected (March 2026 trends)

So much fun was that with the physics and the check.
[laughter]
Uh, that was nice. Yeah. Last asylum? Um, no, I don't think so. No, still King shot. Still King shot, yeah. Uh, this is new in in a way that you see it. I think this is the first time they're using their um core graphics or core layout instead of the hill. It's 4:00 a.m. and we're rolling the dice. Matej drops [music] knowledge made of gold and ice. Felix asks making those coins rise. Jakub designs worlds chasing the sky. [music] We're the two and a half gamers, the midnight crew. Talking UA adverts and game design, too. Matej, Felix, Jakub bringing the insight. We're rocking those [music] vibes till the early daylight. Matej, you ain't master eyes on the prize tracking data through the cyberspace skies. Felix stacks dollars like a wizard in disguise. Jakub crafts the rolls lifting us to the heights. Two and a half gamers talking smack. Slow hockey stick got your back. Ads are beautiful, they light the way. Click it [music] fast, don't delay.

[music] [music]
Oh, you know. Is it AI generated? It's uh maybe. You wouldn't ever know. You never know. These days everybody's doing everything with AI. And that's why we are talking about AI creative trends. My name is Matej Lancaric. I'm Felix Bromberg. And I'm Jakub Remiar. Ah, and we are your AI hosts. Welcome. So, as you might have noticed we have an AI unicorn talking to the mic of two and a half gamers, whispering, and sharing the whatever we are talking about through the episode. And you can find it on YouTube shorts. We also had a butcher from the butcher hero episode which I'm very proud of. He's not whispering, though. So, anyway, and now

we are talking AI. Also, as you remember with Last Asylum 37 Entertainment. So, it's not 37, it's 37 Entertainment from what I again found out. They're using 70% of of their or 70% of their creatives are AI assisted or AI made which is [ __ ] tons since they launched the game with 3,500 creatives. All right, talk about that. Oh, yeah. Oh, yeah, let's go. Let's go. We have 121 videos. Exactly.
No time to waste. 121 videos. Here we go. As you might expect, I couldn't start with anything else than Golden Goblins perfect physics-based AI hooks. Which they have quite plenty. Yes.
And uh yeah, I think there's a new iteration of these crystals. Before it was like three lines or whatever, now it's like one line. Uh, then they also jump on this AI

influencers uh kind of a wave. Yeah, Felix, you know who who it reminds me is exactly overweight Arthur from Vibe.
[laughter]
It's completely overweight Arthur, man. Like
[snorts]
he is just like the
[laughter]
So, it's it's pretty much like copy of him. It's funny cuz it's true. But we have this which is pretty nice. I thought it was real, but then I guess I saw the end of it. Yeah, that's my safe.
Then we have this which is like some kind of a digging theme. Oh, I don't know. It's like marble. Have you actually seen those real videos where they're digging marble out of the side of like a mountain? It looks exactly like this. Really? Yeah, yeah, yeah. With a pickaxe. The golden perfect like Perfect Perfect tile. No, they cut it out and then it falls down, right? And then it doesn't break. Okay. Oh, you don't exist. You don't exist. Yeah, you don't exist. Especially the the the bands on the wall don't exist and the the text.

That's there. And then we have this which is very, very nice. The cutting marbles and tiles or whatever. Yeah, yeah. Then you have this. Yeah, it's quite grainy, but okay. Who cares? Then we have uh yeah. Golden Goblins Golden Goblin Jay-Z. Yeah, exactly. Then he has this which is pretty intense. Oh, it's like Matrix. Yeah, yeah. Or just Fear, if you remember the movie. And then we have this which is the typical day one, day 10, day 13. Yeah, yeah. That's nice that they went into this this kind of a road. Yeah, but why don't you just do this like the whole episode uh not episode, [ __ ] The creative the whole creative note. I guess their core just performs much better. Like this is again they see they have this new like a labyrinth puzzle as a as a new

character as well. Every time there's this core of he like now there's the new one like he's kind of first being trampled by these balls and like nearly escapes that and then just pick one and starts kind of building stuff. So I guess it still works better for them. Let's see. I will have people that have full full on AI creatives like AI hooks only AI creatives.
Obviously, obviously, but still Then we have some more of these.
this is very free like textbook. Yeah, that's there. Also this.
Nice. It's also pretty, pretty nice.
as you get people with the AI creatives, you see it's like really like it's maybe like a year away, you know? Yeah. What are they talking about, I guess?
Oh, this is so good. Then we have this as usual. Tasty Travels.
I need you to send me these videos because Tasty Travels is my like game for inspiration. Yeah, yeah, same here. Every time I go there there's something new. Now they have these like like

overstuffed restaurants like just wait for the chicken. I was like, what? What am I looking at?
The current food shop. Oh, boy.
I don't know. Last time these were kind of like tidy and now they're like oversized and everything's like like this. What? You see the tires? Yeah, yeah, it's perfect.
Of the thing. Oh, yeah, that's great. Then we have our like grandma influencers. Uh yeah, in the
influencers yeah, in the comic style art style. So, that's there. That's still trending. Oh, okay.
Then we have a call from a girl and I was like, is she real? No, she's not real because if she was real
Her mouth is scary. Her mouth mouth is scary. Mouth is scary, but but the hand is even more scary. Yeah. Yeah, the hand yeah, the mouth is not that's like come on. Yeah, yeah. Even if you have the American smile, but this is not come on.
Yeah, you'll see it. You'll see it. But the hand tells it away immediately like from the moment of the fingers and

everything. So, she's not real. Her fingers don't move. Yeah, yeah, straight. Disappear. Yeah, then we have these Kumbaya narrative style things. Again, like lot of cooking. I don't know what's what's what's cooking.
Where is the Where is the cooking? Like where is the cooking, man? It comes later, I think. No, not in this one, another one. Okay, yeah, because there is no cooking. Oh, but there was a nice kind of wipe. Yeah. Here's Here's I think the cooking will come. Yeah, see? So, lots of cooking.
Where is the Where is the girl? Which one? I mean, she she was there. The original here. Yeah, here she is. The original one. I think you see that Did you see that how you light up a fire? You just You just put wood on the ground. You put it on the ground, yeah. There's a lot of these like hidden gems with with the physics that I'll show you later. Ooh, what airplane this time? I would I would eat this.

Cheese pizza say what, yeah. innovative like these like different uh transportation
[laughter]
golden It's an omega bacon engines. Desert food truck. Yeah, yeah. So, that was nice.
eat that. And then they started doing this new thing where before they would just have these like hidden objects things. Yeah, yeah. Or or whatever. And now they put AI hooks from the picture in top of it. So, that this is They didn't didn't have that before. And they have multitudes of these. Yeah. Um, then we have
the cats, huh? Yeah, yeah, yeah. It's like the second second evolution of hidden object pretty much. Um, yeah, so that's again AI influencers, more cats. This is actually this is actually quite better than the first time in my opinion because the cat not only runs the cafe but it also gets into like uh cat interview with the super, super cute

overload of voice where he can talk she talks and like narrates the whole creative like yeah, it's just like, you know, the cat. That's so much better than a fake influencer. Yeah. Fake influencer, it's it's pretty much Then we had the AI hook on the freezing families thing which again it's kind of new. And if I understand correctly, where is it?
They're pretty consistent with the characters. It's Tasty Travels, yeah. Yeah, they're very consistent. Then we have
four different characters and they're still in the in their creatives the Yeah, yeah. The black woman from the previous creative that's still the same. Yeah. So, that was some kind of a selfie camera stuff there. Then again, another one of those hidden object things.
or like the hidden object stuff. But you see it really like how it's stitched like how it kind of clipped. It's like very easy trick basically. Very easy trick. Uh, then some more of these a loaded fried chicken. Oh, oh, that's actually

nice. The POV. Uh, lots of lots of lots of this POV is there this these things. Like I feel like I would definitely eat this. Oh, yeah. Ah, slow motion of Didn't didn't increase at all by the way. Physics again. And also there are there are there fake Pepsi logos. Yeah.
[laughter]
Then we have this. This is really good. Like so much drama. You'll see. I'm pregnant with your child. Bam. See you in court.
[laughter]
Yeah, yeah. So, instant drama uh, right there. Do you think Tasty Travels is going to overtake the the merge three game as as well? Like the big ones like Dream or King. Uh, who you mean in terms like Gossip Harbor? Yeah. No, they're not going to touch in go oof Harbor. No, yeah, it's I don't think like that's anywhere close anytime soon, honestly. It's all Gossip Harbor and micro fund that's their

that's their bread and butter, right? Here we are looking at their big games. Like that's like the Forex guys. They're three Forex is men. It's like uh, this kind of a nice little pet project for them. Yeah, but it can turn into a pretty huge
It's already huge. It's making like 1 mil a day roughly.
Tasty Travels? [ __ ] it's amazing. But it's not making four.
Top three or top two? Top two now already? I think. I don't know. A merge mansion is to tell me. This is this is really good. I've never never seen this before. It's like it's like anti tailed and transformation if you remember when Gandalf released him. Yes. Yeah, yeah, yeah, yeah. It's like the reverse of it. Yeah, but it's a pretty good AI, man. Yeah, it's very good AI. It's very smooth. I like it like
Yeah, and also I mean the only only the eyes kind of The eyes are Well, guys, in the last 30 days

Gossip Harbor overtook Candy Crush in global revenue. Did anyone say web revenue? Oh, yeah. This episode is brought to you by FastSpring, the no drama deep to see partner that's been scaling with mobile publishers for over 20 years. They're fast growing, profitable, and seriously reliable. Which is more than you can say about most vendors in this space. Anyway, whether you're launching a new web store, replacing your current industry stack, or adding a backup plan, FastSpring is here for you. Visit fastspring.gg to set up your web store today. fastspring.gg Hello, FastSpring. Thank you very much, guys, for sponsoring this episode. No, no, no, no, no, no. No, yeah. And it's pretty much getting closer to Royal

Match. Oh, it's all news. That's like it's it's this there. This there. Um, yeah. So, we have what not this one, this one. So, power progression basically right there. Yeah, I saw I saw this actually, but I mean Yeah, yeah. But do you see it like
I'm not sure, yeah. Yeah, yeah.
[snorts]
Then we have uh, ooh. Yeah, diving interview. Cuz king shot, why not? But yeah, it's AI for sure. No way. You you would be able to hold that phone in in the AI for sure. I went skydiving once. Worst decision
their [ __ ] fingers. No worries. Then we have this which Ooh, okay.
good and original, honestly. Yeah. And then this is literally like Clash Royale. Clash Royale. This was like Clash Royale and now yeah, fake Witcher.
[laughter]
Obviously. So, yeah. That that's what we

got here. But pretty nice let's say attempt here with like a different different style of Oh, this is my this is my favorite. Check. Did you see how it switched Yeah, yeah, yeah, yeah, yeah, yeah, yeah. Bro, use this. Use this. Use this. And this is switched to side
[laughter]
turns morphed into totally different guy. Sniper rifle. Perfect. Why use longbows if you can use sniper rifles? Yeah. [laughter] And the transition is smooth.
[laughter]
Perfect. Physics according to AI. So much fun with that looking for this.
[laughter]
That was nice. Um,

no, no, no, no, no, I don't think so. Not cooking shot. Okay. Cooking shot, yeah. Uh, this is new in in a way that you see it. I think this is the first time they're using their uh, core graphics or core layout instead of the hill. Oh, hello. Hello there. I didn't see you. Thank you very much for coming to this episode. It's brought to you by our sponsors PVX Partners, the simplest most effective credit line for marketing. If you're scaling your business and need funding, here's the deal. With PVX Partners, you can grow your game easily and your business. There's no equity dilution. You can repay as you get paid and it's flexible, fast, and fully tailored to your growth. So, you can secure funding in 30 days and get a term sheet in just 24 hours. Don't you wait. Take control of your UA budget without giving away of a piece of your company. Visit pvxpartners.com and see how they can help you grow your game faster and stronger. Don't wait. Go to pvxpartners.com.

Because most of the time you just see the hill and the this is actually the town and like how it actually looks in in it. So, this was also quite interesting and then we had AI hook on top of it. So, that's there. Uh, yeah, then then it's usual. Can I can I just watch Ash to take both? No, King should has no ass for sure. But you can earn new weapons by winning battle for sure. Yeah. Uh, and then we go to our favorite dark dark war. Dark war. And as I said, there's lot of cooking in this. I don't know why.
always had a lot of cooking, though. No, no, no, they didn't. No, they didn't. They didn't. They didn't. Cabbage for resources, kill zombies, and [ __ ] I don't know why. Yeah. But yeah, there are more ladies now. Because before there were just the brunette and the white girl one. Now there's like three or four. I'll show you. But still still yellow hoodie, right? Yeah, yeah, yeah. There will be red yellow okay. Red one red one red one okay. Yeah, yeah. So, yeah, again then she goes like literally anime style quality. They're

still keeping it up. Again, [ __ ] my life. This is such a great stuff. Yeah, this is this is going really really Like these guys are really pushing it to the next level with like lot of things that that they they doing and and even the transition like she you see how smooth it is. You don't see the stitches. It's literally like watching anime. So, this this is just going cuz it's going. Text was [ __ ] but whatever. It doesn't count. Whatever, man. Doesn't matter what I can do. And it's very long, by the way. Uh, so, let's see. Then we have some more of these environments as usual just like small iterations with nothing really like there. I I guess the lower is what wasn't there before. Uh, you know, the the bottom thing here. So, that they they started kind of hopping on this trend also.
It's 2026 finally, so you need to change all This is the new girl with the big hair. Yeah, she had that, but we saw we saw it before. No, no, she didn't have this big of a hair before. Oh, but I saw a creator with somewhere with long hair like this. I'm not sure which game she is. She is she is she is much more

aggressive regarding how she shoots takes on enemies and like the stuff. Yeah, yeah, for sure. It's 3D, by the way. You see it's 3D. It's not 2D.
[snorts]
So, that's there.
[groaning]
It's Oh, yeah. Lots of lots of scenes with her in in the latest batch in the last month. Then we have the other girl, anime one. Okay. So, she has this kind of a Chinese vibe with her and this kind of a typical red dress that gets by the way shorter and shorter in every scene. Yummy, obviously. Ooh. Ooh. Is that Lance of Joust or what?
Yeah, this is what I want to this is what I want to ask.
This is Lance of Joust. Lance of Joust. Yeah, this is like Lance of Joust, man. I know. Okay, thank god. Yeah, thank god. Yeah, good. Yeah, I'm glad we stopped showing that. Yeah, more interesting stuff than that. Yeah, yeah, yeah. Again, we have our big cat hair girl. Long hair long hair

girl. The 3D girl, basically. And she moves much faster. I guess maybe because it's not 2D, I don't know. But you see how smooth it is still. It's very very smooth. So, and they have these like POV like third person POV with her. I don't think so. It's like that's before. Yeah, yeah. Looks really really nice. This looks like such a fun game, you know? Yeah, for sure. Who would have guessed? And again, ends with food. I mean, you need to eat. Eat through the mask for sure. She's cooking food. Such a nice such a nice scene. Oh, hello. Yeah, this guy, man, this guy. This is really something. So, I told my boss I [music] made a playable weapon playable maker. And he said to me, "What language did you code it in?" And I said, "I don't know. With playable maker, [music] all you do is drag, drop, click, and it does it all for you. So, you again, you said, "What language is it in?" I said, "I don't know. I don't know. English?" At the end of the day, [music] as long as the playable maker does it

all for you, why do you care? It's just like magic. So so pumped. Like I don't know what's happening here, but it's awesome. Just check this. Machine gun. And let's go.
[laughter]
Yes. Nice. It's so action. It's like a Rammstein concert.
Yes. Then we have some of these commented environments with the AI influencer here. So, they have these like it's just like nice nice iteration there. Ooh. This is really good. Yeah, this is great. Dude, these environments work so well. It's for them to work always. And not only for them. Yeah. It's a It's a good concept. Then again, our white-haired girl hungry and more hungry and going for some more food and stuff because again, why not? Let's Let's just go cook.
you're trying to survive, [ __ ] so of course like she's she's cooking.

Oh, yeah, for sure. It's post-apocalyptic [ __ ] Yeah, but they are eating a lot. These These girls are eating a lot, yeah. Yeah, I guess they switched to some like more like lifestyle stuff. Like having nice pajamas and [ __ ] and like cooking and then going sleeping in that like rag down the hoodie. I mean, I've been You need to do what you need to Oh, hello. Yeah, then we have this one.
one from 2025 or four four four four four.
Yeah, yeah, with this kind of a It's the old Yeah, like this is the old creative. The old creative being narrated by this guy. I don't know what's happening here, but
from the metaverse. Yeah, something like this. With a torch. With a torch. [laughter] Yo, but this is the original character from from the the before. Okay. Again, see like they're also coming back to the best performing creatives from the past and now they're reiterating it like Township and the what? That's not their logo. That doesn't matter. Nobody cares.
matter. Nobody cares. What are you talking about? Game

creative. Survival game. I love this. Like the five stars.
AI hook on top of AI creative. That's That's again there and their specialty. And like notice how smooth this is. Yeah, yeah, yeah. It's perfect.
And it changed direction. Changed directions immediately, yeah.
[laughter]
So, yeah, it looks looks very very smooth. Yeah, and suddenly the the guy on the on
Then we have this like post-apocalyptic switch or whatever. Like again, they didn't have [snorts] this before. Like this kind of a new concept. Yeah, this looks pretty gruesome. So, that's there. And this is of course the Ghibli art style if you notice the
Yep. Yeah, yeah, yeah. the Japanese one. Which I'm guessing now needs to be done through some kind of open source model because it's blocked on mobile the other models. Woah.
Yeah, and then we have this which is like yeah, it's the player X ad done by AI.

Just stitched images together. Yeah, I guess so. Oh, I And then we have some more different art styles as they're throwing in pixel style and like this kind of a Don't Starve. Now we have a guy in this kind of a yellow trench coat which is their signature one and like lots of monsters and stuff. Then we have AI influencer that talks around this. Yeah. Again, girl, the 3D one a little bit changed and she is the she which looks like from Final Fantasy. I don't know. But again, it goes after food and supplies and everything. And like yeah, you see it. Really like Final Fantasy graphics. That's there.
Then we have this which looks like Stardew Valley or whatever.
Yeah, exactly. Come on. So again, they're they're throwing a lot of art styles on it. So, they have like 80% is their anime girls, you know, the the ones that you saw there and the environments and the moving trains and stuff. And but they still also have these like
did this testing like new concepts and

stuff. Like Top Heroes when we watched that which I'm pretty sure we we're going to do it again.
Again, like one of those new concepts which is some zombie apocalypse with the new anime girl and then it switches to our
Yeah, double headphones. Why not?
Shoot for the moon and you get And then we go back to our bread and butter, the yellow trench coat girl. And then we have Oh, this one. Fake guy from um Dude, this is the same thing. Walking Dead. Okay, fair. It's not, man. It's better. It's better. This time
Okay. that we're building the whole town ourselves. Okay, sure. Of course, why not? And of course, why not use the machine gun sequence if you already done it? Yes. And even even to borrow it.
[laughter]
On a battleship. DuHast. Man, DuHast. Exactly, yes. This is total The Rammstein concept. DuHast mich gefragt.
Okay, some more of these like Stardew Valley like vibes.

Uh they're pretty nice and they're they have this like, you know, light mechanical or whatever with the dog and stuff. So, that's there. And a little bit more of our guy which like banging on the car actually builds buildings at least. So, that's there. And this time, if I understand, he builds it uh yeah, again, a little bit differently. Just iteration.
Du Hast. Yeah, yeah, yeah. But the previous one. And we have selfie camera. This is such a great ad. Yeah, yeah, it's like Dude, it's stuff. Oh my god. It's such a cringe. And And just wait for it. Wait for it when she picks up the beer. Double beer. Double beer. But there was also like a TikTok live stuff down in like the chat. See?
Oh, yeah, yeah. Yeah, yeah, that this is his here. And the numbers doesn't make sense, by the way. Yeah, I mean Also the It's It's like a dream. It is like a dream and also numbers and letters in dreams don't make sense. That's why you know they're dreams.
[laughter]
There you go. Uh yeah, some more platformer style creative. Still Dark War. Again,

throwing concepts around, boys.
Oh my god.
Very very very nice transitions.
Again, food. Let's pick up food. Food's the most important thing. Food.
Of course, the survival in the survival style. Come on, of course. Yes. Yeah, she's really good. I would like wish I want to see like a anime series with her. Jesus Christ, calm down. We We stuff that they're doing. They're like the animation is perfect. Get the Get the room. The The Then there's the some more like rooms and zombies on top. They had that before and this one.
Ooh. Why don't you hurry up and watch ads? Give me a full mag. Dark wood doesn't have any ads. Either we push to a grab weapons or we die. So, everybody is now on [clears throat] default using the we don't have ads because Forex, you know, Forex they don't have ads. So, they just all put this into their creative concepts. All of them.
yeah. Uh then we have this which is again something new where where they have this like one room kind of a setup which they

didn't have before. The Hobbit hole. It's not the Hobbit hole. Yeah, literally like you're in the sewer. So, Yeah, but you're sitting on like a small small fire. Oh, here here's that. Yeah. It's a fire. Let's see.
What? Okay. So, that's there and then we have this kind of a Oh, but look at the Yeah, look at the the logo. Yeah. Okay. Of course, they don't have ads.
anything. Yeah, yeah. I didn't say anything. And some more monsters and and this kind of like children style creative.
Come on, man. creatives from Dark War, man. Yeah. Nobody said they're they're So, I don't know. Yeah, this is also AI. Yeah. This is also AI. They This is incredible. And there we go into one of our favorite our favorite things. So, notice this time. Remember like last time we talked about this? Like all those games and everything? Like they just have like This time, you see that they went much

more deeper in those games. That you have like full inventory systems. You have weapons. You have like better UI. It actually makes sense now. I don't know if it's post-produced or it's just done there. But it's just like you see that this is more of a feel of a real game because there's elements that they are that they were not there before. Even the character This dialogue crap. [laughter] But you see that
Die, [ __ ]
He opened the inventory which was not happening before. Like lots of times and lots of the ones that you'll see as I show them later will be that there will be some gameplay UI element that was not before which makes it much more real which again these guys are going for. Then we have
Get it on Steam. You can get You can get Top Heroes on Steam. Okay, interesting.
Maybe. I don't need to check.
there was there was a There was the latest The AI thing. You can get it there. There was the button there, man. Like come on. Yeah, same here. With again a little bit more kind of a Yeah, let's go to a party. Yeah. And let's let's not walk at all because

Okay, nice. Then there's this
By the way, like those are the heroes from the previous creative. I mean, all those four characters. But you'll see You'll see a lot of times that they're using them. Uh yeah, this is quite nice because there's like three different camera angles in this game because why not? What's happening with the joystick, man? Yeah, exactly. So, yeah, that's It's just like what not. But again, the UI and everything is much better. Like it it was like
It makes sense. Yeah, it actually makes sense.
It makes sense. It's It's like looks like it's something. Or this, you see? Oh, wow. It literally looks like you're leveling something. So, You know what it could be? Like they actually vibe coded these creatives and into actual game and then just record did like a screen capture. Maybe, I don't know. I'm guessing that they're doing like better better control of these games and better post-production. Maybe they're just using post-production on these. I don't know.

That's my guess. But it's too much work, man. I mean this
Let's see how much stuff they have here. It actually looks like a game. I know. It's like looks so good. So, yeah, let's see how this one goes because they're really pushing the boundaries now. Like I I haven't seen anyone and it's extremely consistent. It's extremely like you know, if you you just don't pay attention, you think it's real. They have these like By the way, this guy this guy's being used in like 10 different creatives. They have this like evil Yeah, yeah, the blond guy. You'll see him more in the different ones. So, this is their concept of like a evil witch or evil character going against you. And again, like some kind of a boss battle happens and after the boss battle, of course he wins and stuff. And then he they do the like uh What's what's the game? Game of Sultans thing or whatever. Sultans. It's a failure.
Yeah. So, they they do these kind of things.

Yeah, something like that. Uh then they have this
10,000 new creatives in the last 30 days, right? Yeah. But basically downloads are dropping off uh like absolute like like mountains are dropping off like the cliff, right? It's really not looking good on the downloads right now.
can stable, but yeah, they're barely keeping it up. Which does really come out like uh
don't like these AI creatives? I mean, it's impressive they're making so many, right? But like Man, they need to work because they wouldn't be making them for like last 3 months.
Exactly. There's the the thing. No way.
are down. I know, but it's just like how to keep up with everything. Oh, my lords. Yeah, they have metal lords basically. This is pretty much the one.
that's that's pretty much the same same same stuff that we we talked about with Golden Goblins in the creative episode. It's just like if they didn't do this this many, it would be a big drop.
That would be a big drop, man. Yeah. Yeah. And also, these are Chinese. I mean, the majority of the the the traffic is coming from Facebook and Facebook [ __ ] sucks in the last 2

months. Yeah. It's like it's really bad. It's really bad. So, I didn't know, but if you actually listen to my breaking news episode, you would know. Anyway, so they changed the algorithm in like mid-March and just did some some updates there and they're like, oh. It's terrible. Sorry. Sorry, guys. Yeah, it doesn't work. See you next time. We just wanted to make it easier for Apple 11. Yeah, exactly. Pretty much, man. Like I started Facebook campaigns
the other one with our blond guy. Oh, yeah. Where actually vampire lady goes against him and uh yeah, he needs to go. But you see How did he survive? But you see that it's a reuse the UIs are reused. It's the same icon. Same guy, same like stuff that he's doing and like throws garlic at her. And there we have kill her and spare her. I say sorry, you're a vampire queen. Why not? Sure. We want the same. Yeah, it's team.

I guess it's it's also team.
Yeah, yeah, maybe you can you can check. You're right. Uh then we have what? Our sorcerer guy, which again like looks completely different game, completely different concept. It's like I want Well, well, they are waiting for this. And yeah, and we get legendary phoenix. Why not? Contracted. What's happening here? One [snorts] evolution domination. Yeah, yeah. And then we have
Whatever that means. Again, another complete different art style, complete different game, complete different everything. They just have like so many of these. Yeah, tired of got You seen that? Tired of gotcha pulls? Yeah. And power rankings. Common experience something different here. Your strength is not measured by how much you spent, but by the rare materials you collect in your inventory, which don't actually exist in the game. Yeah, but you can try and find it. And nobody cares. Yeah, I know. Nobody cares. Uh then you have some castle sieges,

castle raids. Woah, that's amazing. It's like your Steam game. You hear the army army shouting there. It's like this is really really good.
Marcus has got a good point. It's like that Steam game I went to. Yeah, it's it's your Steam like Kingdom something. Yeah. Kingdom what? One sec. Here. The Kingdom what it was like Six Rush, whatever. The one where you had the tower defense, you were defending the your kingdom and they're like coming the damage from the top. It's almost the same pretty much. Come on.
Yeah. It's really I mean, it's not kind Yeah, kind of kind of.
Kind of. Kind of. Uh then we have some more different games, which looks like Zelda or whatever this is. I don't know. Like looks really good.
Reminds me reminds me my childhood. Pretty much all the games look like at this point. Yeah, yeah, yeah, yeah. So, I don't know what's happening in the picture, but it's interesting. Exactly, that's better. So, I was So, I was actually I mean, Foundation the the Forex game is targeting me a lot and we

actually have to have to cover that game soon in another Forex from Sunclass.
that's based on the sci-fi IP?
Yes, yeah, yeah, yeah, yeah. That's pretty big series.
And yeah, and it's it's a I mean, those creatives they they don't make any sense, but it's actually like they caught my attention and I I watched them until the very end because I was like, what the [ __ ] is going to happen here?
[laughter]
I was very curious. Like it's like in the space, like aliens are there and then I pull up the comments. It's like, guys, like there's no [ __ ] aliens in this series. It's like it's nothing. It's zero aliens. Like why where is there where are the aliens in the in the creative? Like, guys, like poor players. You have no idea how this works. Yeah. So, some more worlds,
[snorts]
uh fake witcher as as usual.
Day one, day two, day 10, 20, 50, whatever. Yeah, this is this is still kind of like 2D-ish, pixel-ish. Which but ones I want to show you, I think don't know which one is it.

Uh they literally have like they basically crunched Dark Souls data into this. Like I'm I'm I'm sure of it. Oh, yeah, this is the Street Fighter one. Street Fighter, yes, exactly.
our blond guy by the way from the vampire queen. It's like they're using him pretty much in a lot of creatives, which tells you that they have a lore on them or something like that to keep the consistency going. Yeah. So, that's there. Again, our blond guy where he kind of drops his sword and then like Poseidon comes in and which one is yours and he's like [ __ ] you, man. Uh let me take both. Epic win. This is really funny. Epic win. Seriously, I mean, wow. What what what just happened?
And again, we see the UI again is the same. It's the same thing, yeah. So, this tells you like just just look through their blond guy creatives and you see how they create this. It's 100% like on the custom custom model. Uh then we have more of these moving environments in style to Dark World, which again they're not sleeping on them. So, they also do their own version of that for sure. And we have this like I don't even know what this art style is.

So, some kind of like sci-fi, post-apo Post-apo, yeah. Yeah, something something. Of course it's a dog and of course it's going to turn dog into like a monster. Why not? Uh then yeah, this is the one. So, this is literally Dark Souls. Like Yeah. everything about this literally screamed Dark Souls. And then there's Oof, right there. There's the There's a yeah, he dropped to his death there. Uh where we are? We have traps and everything and yeah, some monsters. Yeah, here. See? There's the bonfire. Like this is literally like one-to-one. Uh the Dark Souls bonfire. So, yeah, they are like I guess trying some of the like top games and just like crunch through the videos of those and like give me something like this. I don't know. Then you have this, uh which is German What does it stop heroes? Kind of Werbung. Complete cost and loss. No fake win.

Well, that's there. And then then there's more. But how many creatives did you take this week? 121. I I told you.
121. That's I I mean, I told you I I told you the number from at the very beginning. Yeah. Yeah, I was hoping you weren't serious. No, no, no. And there we have our final final guy here ending the Forex section. By the way, you see like it's just like five games, six games that I covered.
It's just there's so much concepts around the place.
It's so many. It's so many.
This thing what I'm what I'm seeing like what is being really pushed here on the AI creatives with Last Asylum is that they have a [ __ ] ton of post-production done on them. Nobody else as I saw it is doing this because I guess it's [ __ ] ton of work. Because you see these creatives, all the UIs, all the bubbles, all the like Sim style
You can't do it with AI yet.
do it in AI. So, this all post-production. So, you see it how it's

how it's done there. And how it's pretty much like I told you. It's 70% AI assisted. So, I mean, you have the base with AI and then you do the post-production. We do a lot of stuff like this with my team as well. Mhm.
A lot of work still, but instead of a week, you have the creative in in a day, right? So, it's huge huge advantage.
And in in looks it looks like two times better. Exactly. Like the the you know, you focus on the post-produced like icons and everything. So, you miss the shitty like Yes, the the flaws the flaws, yeah.
Exactly. So, I think it's definitely worth it and I in my opinion, this is the next kind of iteration with these AI creators that you have this
of course yeah. Like post-production stuff there. And these guys are not stupid. Like they are literally using all the top concepts from the Forex genre all over the place. They're like all I mean this is this is literally like really like top-notch stuff. See it's like I mean it's insanely good. They

have all of them pretty much like they they don't they don't like you know And you know you know what what is there like it's almost like King Shot where King Shot has this sound where you have the the horn pretty much.
Mhm. They have very similar they have all almost the same just like a bell from from the tower in almost all the all the creatives. Yeah yeah every every creative start with like a ring of the bell. Exactly. Yes.
Yeah like a church bell. Yes exactly exactly. And it adds it adds into that like the vibe of the creative and you immediately
Exactly what I was going to say like you immediately know like oh that's last asylum because of that bell. Yeah also got the the trumpet. Yeah or So exactly it's the same thing. Which is great. Oh nice. I mean some of these are really really nice that they have there and like so much iteration is put there. Yeah. This character and I think it's really really good kind of design decision that they chosen

this character. Yes it's very yeah.
game has this character and it's very distinctive.
Exactly. Yes. So that's easy easy to do stuff with him even though he's so big goes up and down. I mean come on it doesn't matter. Again nobody [snorts] cares. Nobody cares of course. And then like best case to kind of mix your potions with baseball bat. Baseball bat exactly right. That's
[laughter]
that's They will it will add their power. Yes the the latest best practice. Uh so much fun with these. Yeah you don't cook your soup with a baseball bat?
[laughter]
It's like I I do all the time. Yeah I do all the time. Oh this one I showed yeah I showed you this when we were discussing last asylum. Yeah so good. It's yeah it's I mean man come on. They still have a lot of the like the Playrix concept of like My Perfect Hotel and everything like core but they are I think the only ones that have like core concept idea with the gameplay and then also fully AI creatives on top

because Mojo is is either like you have very good core concept and you add a lot of hooks. These guys have also like all the other stuff on top of it. Uh this is also quite interesting. I didn't saw it before where you have like an AI guy playing the game and then AI whatever this is in the right but this is definitely AI. This is not AI.
Yeah yeah yeah yeah that's something else. Cuz they're doing like completely [ __ ] [ __ ] stuff. [ __ ] [ __ ] stuff. Physics physics left there.
Yeah yeah yeah left the room. Yeah then we have some more of these like high-level polished like things. Yeah yeah. So but you see it it's it's AI. Yeah of course. It's for sure. Even now like the transition there.
The doctor is kind of different here because now we have like some raven iteration or whatever. With armor actually. Yeah. But yeah why not? Nobody cares. Nice. And then we go into like full on AI whatever speed run or something. Looks so good. And and Yeah seems like

I think I'm going to put a cap in the future for 80 creatives instead of 120. Why not? Just check this one.
[laughter] [sighs]
This is like a VHS filter.
Did you just added the sound? No. I did I added the sound? No I took the sound away. Uh maybe don't know. Anyway some more uh like creation with the VHS filter there with 1997 one. Best thing is the the one that says your source iPhone. That's that's like really kills it. Yeah. And then we have some more of these like 1 2 3 4 7 whatever they have.
stuff. Yeah yeah. Yeah yeah. It's it's borderline like a movie honestly. Well but then you saw the imperfections and like yeah it's it's AI. Which is fine again I can work with this. Oh I love this. Also first
Taking off the mask yeah. Yeah first first person one. This is for

sure AI. I mean Yeah. Ah. But there's a lot of post-production money into this. You see Yeah it's there. So some more of these of like building and blocking stuff cutting cutting food food food again. Popcorn given to the rats why not? Like and then catching the mouse.
to see it yeah. The This is so good. water environments for sure and some hooks and few more where we have like AI actors again. Like this is like a real real character whatever with like some kind of story from the past. Male female version of him. This is the first time I saw this. Ooh looks quite interesting. I never saw this one before and it's you see it it's like all in Korean. Not not in the in the west. Yeah because like yeah. And we have some like Van Helsing guy that talks about this

why not? Then we have this which is again like [ __ ] ton of post-production. Uh that's me getting
Yeah but this is all AI man. Yeah of course it's all AI. It's all AI. And then we have the final which is of course because Last Asylum has no ads. Of course. And he he they multiple these like on a school Oh some some of waifus that they added into it. Oh yeah but as soon as we go to waifus then we can't do it anymore. Yeah yeah but not that much. And this this one is really interesting. Is Bratislava no? Maybe I don't know. I was going to say Vienna. Let's see. But looks looks looks quite creative.
Vienna yeah. Yeah. Brewing potion from concrete. Anyway that was it. [ __ ] yeah. That's amazing and that's yeah we are moving forward light speed light [ __ ] speed. Which is great because I love it. I use AI all the time and everybody should as well.

And we are not talking about AI slop as everybody is talking about this. This is like proper use of AI either for just for your post-production or production or whatever like speeding up the whole creative pipeline. The speed is most important thing. Yeah. Because you see it literally like the two big again trends is post-production on top of AI and then keeping up the consistency between the AI creatives you can have more iterations with the same character. Yeah. Amazing. Thank you very much for coming. Please subscribe. Share the video with your creative team with the UA team as well. Dogs and cats and whoever else. See you in the comment section and in our Slack channel. Bye-bye. Bye-bye.
No.