Monster Hunter Now
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Documents about Monster Hunter Now
Apple app review woes, EA job cuts, Supercell, Monopoly Go and more
The mobile gaming industry is currently navigating significant operational shifts, ranging from platform-level bottlenecks to major corporate restructuring.
- Apple’s App Store review times have extended from 24–48 hours to several weeks due to a surge in AI-generated submissions, disrupting developer roadmaps while Google Play remains unaffected.
- Scopely emerged as the top-earning U.S. publisher in Q3 with $507 million in revenue, bolstered by Monopoly Go, which generated $41 million in Q3 licensing earnings for Hasbro.
- Electronic Arts is cutting 400 jobs, representing 3% of its global workforce, as part of a restructuring plan following its transition to private ownership.
Did Apple really resolve its EU dispute? | Week in Mobile Games podcast
Apple’s recent attempt to resolve its regulatory dispute with the European Union regarding the Digital Markets Act remains contentious.
- Apple has updated its App Store business terms in response to EU Digital Markets Act (DMA) scrutiny, setting commission rates at 26% for standard App Store apps, 20% for those using alternative payment processing, and 15% for apps that link out to external payment methods.
- Roblox is facing increased pressure from international regulators, including a three-month mandate from Australian authorities to improve child safety measures after reports that adults could still contact minors on the platform.
- The mobile idle RPG 'Digimon New Century' (referred to as Digimon Up) generated $10 million in player spending across Google Play and the App Store during its first month following its July 15, 2024, launch.
Pocket Gamer Reacts: Breaking down Scopely's blockbuster $3.5bn deal for Niantic's games business
Scopely’s acquisition of Niantic’s games business for $3.5 billion represents a major consolidation within the mobile gaming sector, signaling a strategic pivot for both organizations.
- Scopely has acquired Niantic’s games business for $3.5 billion, taking over the development and live-service operations for titles including Pokémon GO, Monster Hunter Now, and Pikmin Bloom.
- Pokémon GO remains the primary financial anchor of the deal, having generated over $8.5 billion in lifetime gross revenue.
- Niantic is pivoting to focus on geospatial AI technology, supported by a $250 million funding round that includes a strategic investment from Scopely.
Week in Mobile Games E38 - Xbox and Adjust mishandle their PR and Supercell's culture revolution
Microsoft’s strategic pivot toward a proprietary mobile store has encountered significant friction, exacerbated by a U.S. court decision to pause Google Play remedies and a widely criticized communication strategy.
- Supercell is abandoning its traditional small-team structure in favor of a dual-model approach that integrates larger live-game teams and formal management to combat creative stagnation.
- Microsoft’s attempt to launch a proprietary mobile store is facing significant setbacks due to a U.S. court decision pausing Google Play remedies and a poorly received communication strategy that alienated key partners.
- Mobile measurement firm Adjust is undergoing internal instability following abrupt leadership changes and workforce reductions, allowing competitors like Singular to capture market share and talent.
Week in Mobile Games E36 - Games industry M&A hits overdrive with Plarium and Easybrain deals
The mobile gaming industry is currently undergoing a period of intense structural realignment, characterized by high-profile mergers and acquisitions and a strategic pivot toward more sustainable monetization models.
- Major mobile gaming M&A activity is accelerating, highlighted by Miniclip’s $1.2 billion acquisition of Easybrain and MTG’s $620 million purchase of Plarium.
- Publishers are shifting from hyper-casual advertising models to hybrid-casual strategies to improve long-term revenue sustainability.
- The Indian mobile gaming market is forecast to reach a valuation of $7.5 billion by 2028, signaling significant regional growth.
Monster Hunter Now Launch / Luda Raises For AI Sim / CS:GO 2 Launch
The gaming industry is currently defined by a tension between established live-service giants and emerging technological shifts.
- Valve’s transition to Counter-Strike 2 highlights the extreme profitability of mature live-service ecosystems, where a robust skin economy generates millions of dollars in revenue per hour.
- Niantic’s Monster Hunter Now generated $15 million in revenue within its first two weeks, proving the continued commercial viability of location-based mobile gaming when paired with high-profile IP.
- The esports industry is undergoing a structural reset as the traditional publisher-led marketing model proves financially unsustainable, shifting toward decentralized, profit-oriented structures.
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