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Cover of Mobile Game Market Review: September 2026
Article

Mobile Game Market Review: September 2026

The mobile gaming landscape in September 2026 is defined by a strategic pivot toward deeper engagement mechanics and cross-industry collaborations.

  • Century Games has established a dominant position in the US merge-2 genre, with four titles showing sustained grossing growth in September, led by 'Tasty Travels' which reached the top 15 grossing chart by September 15.
  • Hybrid-casual games are increasingly adopting traditional casual scaffolding to drive revenue; 'CubeAway' peaked at #4 in top downloads and #140 in top-grossing on September 22, while 'Maze Out' broke into the top 200 grossing chart in early October.
  • Non-gaming IP collaborations are proving effective for engagement: the 'Brawl Stars' x 'Duolingo' partnership drove a significant download spike, while 'Bingo Blitz' integrated a microdrama series from 'Shortical' to incentivize gameplay through episodic content unlocks.
GameRefineryOct 2026
Article

Playtika Holding Corp. FY2026 Q2 Prepared Remarks

Playtika Holding Corp.’s second-quarter 2026 earnings report highlights a strategic shift toward margin expansion through disciplined marketing expenditure and the growth of its direct-to-consumer (DTC) channel.

  • Playtika reported Q2 2026 revenue of $731.1 million, a 5.0% year-over-year increase, with an Adjusted EBITDA of $206.1 million representing a 28.2% margin.
  • Direct-to-Consumer (DTC) revenue reached $286.9 million, accounting for 39.3% of total revenue and reflecting a 63.1% year-over-year increase.
  • Marketing expenditures were reduced by 30.0% sequentially in Q2, driving a significant margin expansion from 16.8% in Q1 to 28.2% in Q2.
PlaytikaAug 2026
Article

Playtika Holding Corp. Q2 2026 Financial Results

Playtika Holding Corp.’s second quarter 2026 financial results highlight a period of strategic margin expansion and disciplined operational execution.

  • Playtika reported Q2 2026 revenue of $731.1 million, a 5.0% year-over-year increase, while reaffirming full-year 2026 revenue guidance of $2.75–$2.85 billion.
  • Direct-to-Consumer (DTC) revenue reached $286.9 million, marking a significant 63.1% year-over-year growth despite a 1.7% sequential decline.
  • Adjusted EBITDA rose to $206.1 million, representing a 23.4% increase year-over-year and a 64.6% increase sequentially.
PlaytikaAug 2026
Article

Playtika Holding Corp. First Quarter 2026 Results

Playtika Holding Corp.’s first quarter 2026 results reflect a period of mixed financial performance characterized by revenue growth alongside significant bottom-line pressure.

  • Playtika reported Q1 2026 revenue of $744.7 million, representing a 5.5% year-over-year increase and a 9.7% sequential growth.
  • The company raised its full-year 2026 guidance, now projecting revenue between $2,750 million and $2,850 million and Adjusted EBITDA between $750 million and $790 million.
  • Direct-to-Consumer (DTC) revenue reached record levels, growing 62.8% year-over-year and 16.7% sequentially, while third-party platform revenue declined by 14.0%.
PlaytikaMay 2026
Article

Playtika Holding Corp. Q1 2026 Financial Results

Playtika Holding Corp. reported its financial results for the first quarter of 2026, highlighting a period of revenue growth alongside strategic investments.

  • Playtika reported Q1 2026 revenue of $744.7 million, representing a 9.7% sequential increase and 5.5% year-over-year growth.
  • Direct-to-Consumer (DTC) platforms achieved record revenue of $291.8 million, marking a 16.7% sequential increase and 62.8% year-over-year growth.
  • The company reported a net loss of $57.5 million, primarily driven by a non-cash impact from contingent consideration remeasurement related to the SuperPlay acquisition.
PlaytikaMay 2026
Article

Playtika Holding Corp. FY2025 Q3 Prepared Remarks

Playtika Holding Corp.’s third-quarter 2025 earnings remarks outline a strategic transition focused on portfolio optimization, the expansion of direct-to-consumer (DTC) channels, and the successful integration of the SuperPlay acquisition.

  • Playtika's SuperPlay portfolio is driving significant growth, with Disney Solitaire scaling faster than any title in the company's history and tracking at an annualized run-rate exceeding $200 million.
  • Total Q3 2025 revenue was $674.6 million, representing an 8.7% year-over-year increase, while Adjusted EBITDA reached $217.5 million, up 10.3% year-over-year.
  • Direct-to-consumer (DTC) revenue reached a record $209.3 million, accounting for 31% of total revenue, with a strategic goal to reach 40% on a run-rate basis within two years.
PlaytikaNov 2025
Article

Playtika Holding Corp. Q3 2025 Financial Results

Playtika Holding Corp.’s third-quarter 2025 financial results demonstrate a strategic focus on direct-to-consumer (DTC) expansion and operational discipline within the mobile gaming sector.

  • Playtika reported Q3 2025 revenue of $674.6 million, representing an 8.7% increase year-over-year despite a 3.1% sequential decline.
  • Direct-to-Consumer (DTC) platforms achieved record revenue of $209.3 million, growing 20.0% year-over-year and 19.0% sequentially.
  • Adjusted EBITDA reached $217.5 million, up 10.3% year-over-year and 30.2% sequentially, with an Adjusted EBITDA margin of 32.2%.
PlaytikaNov 2025
Cover of Playtika Company Overview: Revenue, Games, Valuation
Article

Playtika Company Overview: Revenue, Games, Valuation

Playtika is a prominent global mobile game publisher founded in 2010, specializing in the free-to-play market with a portfolio spanning social casino, puzzle, and lifestyle genres.

  • Playtika is a major mobile gaming publisher that generated $2.55 billion in annual revenue in 2024, supported by a portfolio of long-running titles like Slotomania, Bingo Blitz, and Solitaire Grand Harvest.
  • Since its 2021 IPO on the NASDAQ, the company has maintained a significant market presence, having previously been acquired by Caesars Entertainment in 2011 and sold to a Chinese investor group for $4.4 billion in 2016.
  • The company’s monetization model relies primarily on in-app purchases, which have accounted for over $9.3 billion in lifetime earnings, supplemented by advertising revenue from rewarded videos and interstitials.
UdonisAug 2025
Article

Playtika Holding Corp. Q2 2025 Earnings Prepared Remarks

Playtika Holding Corp.’s second quarter 2025 earnings report outlines a period of strategic transition characterized by the integration of recent acquisitions and efforts to stabilize core legacy titles.

  • Playtika lowered its full-year 2025 revenue guidance to a range of $2.70–$2.75 billion, down from the previous $2.80–$2.85 billion, while maintaining its Adjusted EBITDA guidance of $715–$740 million.
  • Q2 2025 revenue was $696.0 million, a 1.4% sequential decline, while Adjusted EBITDA reached $167.0 million, reflecting a 12.6% year-over-year decrease due to margin dilution from SuperPlay acquisition marketing costs.
  • Slotomania revenue fell 22.7% sequentially and 35.4% year-over-year as the company implements game economy adjustments, with a new slot title scheduled for a Q4 2025 launch to help regain market share.
PlaytikaAug 2025
Article

Playtika Holding Corp. FY2025 Q1 Prepared Remarks

Playtika Holding Corp.’s first quarter of 2025 financial results demonstrate a period of record-breaking revenue alongside strategic portfolio transitions.

  • Playtika achieved a record quarterly revenue of $706 million in Q1 2025, representing an 8.4% year-over-year increase.
  • Slotomania revenue declined 17.4% year-over-year to $111.8 million, with management expecting continued weakness in the coming quarters despite efforts to stabilize the game economy.
  • Disney Solitaire launched globally on April 17, 2025, with management projecting it will reach a $100 million revenue run-rate faster than previous titles Dice Dreams and Domino Dreams.
PlaytikaMay 2025
Article

Playtika Holding Corp. Q1 2025 Financial Results

Playtika Holding Corp. reported record-breaking financial results for the first quarter of 2025, ending March 31, 2025.

  • Playtika reported record Q1 2025 revenue of $706.0 million, an 8.4% increase year-over-year, driven by its existing portfolio and the acquisition of SuperPlay.
  • GAAP net income fell 42.3% year-over-year to $30.6 million, while Adjusted EBITDA declined 9.9% to $167.3 million.
  • Average Daily Paying Users (DPUs) grew significantly by 26.2% year-over-year to 390,000, with average payer conversion rising to 4.3%.
PlaytikaMay 2025
Article

Playtika Holding Corp. Q3 2024 Prepared Remarks

Playtika Holding Corp.’s third quarter 2024 earnings remarks outline a strategic focus on portfolio expansion through mergers and acquisitions, specifically highlighting the pending acquisition of SuperPlay.

  • Playtika is acquiring SuperPlay to bolster its portfolio, utilizing a deal structure that includes an upfront payment and performance-based earn-outs to mitigate risk.
  • Q3 2024 revenue was $620.8 million, down 1.5% year-over-year, while Credit Adjusted EBITDA reached $197.2 million, a 4.1% year-over-year decline.
  • Slotomania performance fell short of expectations with revenue dropping 9.3% year-over-year, prompting a strategic pivot toward product feature updates and IGT-licensed IP like 'Cleopatra II'.
PlaytikaNov 2024