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Playtika
Adjusted EBITDA for the quarter was $167.0 million.
Revenue Dip. Q2 2025 revenue was $696.0 million, marking a 1.4% sequential decline.
Playtika Holding Corp.’s second quarter 2025 earnings report outlines a period of strategic transition characterized by the integration of recent acquisitions and efforts to stabilize core legacy titles. The company reports quarterly revenue of $696.0 million and Adjusted EBITDA of $167.0 million. While the firm experienced an 11.0% year-over-year revenue increase, it faced a 1.4% sequential decline, largely attributed to ongoing monetization challenges within its flagship title, Slotomania.
Key operational highlights include the successful launch of Disney Solitaire, which achieved a $100 million annual revenue run-rate, and strong performance from the Bingo Blitz studio. To navigate a shifting mobile gaming landscape, the company is aggressively pivoting toward direct-to-consumer (DTC) channels, raising its long-term DTC revenue target from 30% to 40%. This strategy is intended to preserve margins and offset revenue volatility in mature titles. Financial results were also impacted by the SuperPlay acquisition, which drove higher sales, marketing, and R&D expenses, contributing to a 12.6% year-over-year decrease in Adjusted EBITDA.
The company maintains a cautious outlook for the remainder of the fiscal year, revising its annual revenue guidance downward to a range of $2.70 billion to $2.75 billion. However, management reaffirmed its Adjusted EBITDA guidance of $715 million to $740 million, citing operational efficiencies and the expansion of DTC platforms as primary levers for maintaining profitability. Looking ahead, Playtika plans to launch a new slot title in the fourth quarter to regain market share, while simultaneously streamlining its portfolio by discontinuing underperforming projects to focus resources on high-momentum assets. As of June 30, 2025, the company held approximately $592.1 million in cash and short-term investments.
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