The primary objective of this announcement is to formalize a new professional engagement model for subscribers of the Brutally Honest newsletter. Starting in mid-2025, the platform is transitioning its Ask Me Anything (AMA) format into a structured, one-hour, one-on-one consultation service. This shift is designed to provide deeper, personalized industry insights to the most committed segment of the audience.
Access to these consultation sessions is restricted exclusively to annual subscribers. By implementing this requirement, the initiative aims to filter out casual participants and ensure that the time is dedicated to serious industry professionals seeking direct guidance. The sessions are intended to facilitate high-level discussions regarding mobile game marketing and industry strategy, leveraging the author's expertise to address specific challenges faced by individual stakeholders.
The rollout of these sessions follows a successful pilot phase of smaller-scale consultations, which demonstrated positive engagement and utility. While the current framework is set for the latter half of 2025, the operational model remains agile, with the author indicating an intent to refine the scheduling and format based on ongoing participant feedback and demand. This development reflects a broader trend in the creator economy where specialized knowledge is increasingly gated behind premium, long-term subscription tiers to foster higher-value professional interactions.