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The Esports Advocate
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The new location is in the Buckhead district, expanding a regional partnership between the two esports organizations.
The esports organization Ghost Gaming has expanded its regional partnership with the youth-focused XP League by establishing a new facility in the Buckhead district of Atlanta, Georgia. This strategic move integrates the youth league directly into the Ghost Gaming team headquarters, creating a shared esports campus environment. The initiative aims to foster greater engagement between youth participants and professional esports members through pop-up events and collaborative programming.
The partnership, which originated in February 2023, designates XP League players in the Southeastern United States as members of the Ghost Gaming Academy. To support the launch of the new location, the organizations introduced a co-branded Ghost Gaming Academy jersey, produced by apparel partner Skullz. These jerseys are available for public purchase and are offered at group rates for youth team operators. While the financial terms of the expansion remain undisclosed, the collaboration underscores a growing trend of professional organizations investing in grassroots and scholastic esports development.
Ghost Gaming maintains a competitive presence across several major titles, including Fortnite, Rocket League, Valorant, and Call of Duty. By housing the XP League location within its own headquarters, the organization seeks to bridge the gap between amateur youth development and professional-level infrastructure. This development reflects a broader industry focus on building localized, community-based pipelines for talent and fan engagement within the United States esports market.
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