and uh yeah not too much stuff happening other than that in the game which is a Pity to be honest because this is looking more and more like the warcraft Rumble absolutely absolutely this is Warcraft Rumble but small version that's it that's it because we have a giant IP that's very popular on PC which had initial giant download Spike from the you know yeah 200,000 yeah not Mar Rumble had more like day abely because of Warcraft [Music] this is a no [ __ ] gaming show where we talk about games and their revenue in great detail powered by our ad monetization game design and user acquisition Triple Threat expertise welcome to the two and a half Gamers the unfiltered truth served with a side of giggles
let's not forget this is a 400 a.m. conference discussion Vibe so let's not take it too seriously tune in now and stay two and a half steps ahead of the gaming [Music] industry hello hello everybody this is um two Gamers podcast because half gamer is on the way to Tokyo my name is meler also on the way to Tokyo from Monday yes and we are your hosts so I'm going to be defending the fort in Slovakia while these two gentlemen go to Tokyo So today we're going to talk about and I don't I'm not really sure why are we talking about the Elder Scrolls castles but here we are I mean I don't know I don't what do you mean I'm not sure about it's like a pretty big IP and pretty big launch we don't discover success stories yes okay I mean not implying this is not a success story yeah I want to say like
it's a big big lounge and I'm well I'm I just hoping like I don't see everything yet because if I see everything uh on the UA side it's going to be Warcraft Rumble all over again which a smaller start and that's it that's it basically so let's see let's see how it goes but I can uh I can then compare this to I would say hustle Castle Maybe in terms of creatives can can I mean in terms of of the creatives and then the UA channels if anyone from Microsoft is listening you can get some inspiration absolutely okay um yeah let's start with the numbers as usual so here we go yeah let's see okay so Elder Scrolls castles is currently doing something like s 20K a
day pretty much it was launched on September 10 and then regarding the downloads sorry chart regarding the downloads you can see here let's zoom in a little bit so we have like a full picture so regarding the downloads uh there's what a steep yeah a steep Spike as per usual with these like uh PC focused IPS that have like a lot of fans with something like 230k downloads a day after the launch and now a sharp decline to something like 40K a day so I guess this will be even lower in few weeks but yeah that's just usual and as M already mentioned this probably means that there's no uh UA running in in the thing uh the other interesting thing that this is on Microsoft Corporation portfolio account
so if you look at revenue of the account there's stuff like Minecraft play LinkedIn Microsoft Word Microsoft Office and all the like usual stuff even pull out shelter so that's there but yeah so I would say a little bit of a slow start based on the ELD Scrolls IP which which is for those who don't know all the moro wins oblivians and Skyrims the big single player RPG from betesda uh but yeah let's see how it goes uh regarding the other games just to compare their performance I mean other similar games uh we have the hustle Castle game which is an iteration on Fallout Shelter from my games which I would say is pretty old uh for this day so it was launched something like October 2017 and I guess it's long after its peak because it's currently doing something like
I would say yeah ads are prob into it so Al together I would guess something like 1 million a month still with something like a month not a day and at its PE it was doing something like six million plus ads so something like maybe seven s million in 2019 right before Corona this is the most successful iteration of this score gam playay uh which is based on the if I if I'm not mistaken because let me double check just fallout shelter flout shelter was released as everybody knows right at like a betesda press conference without much kind of consideration for monetization or long longevity so yeah you can see here that that that's even older iteration that was the original iteration of this game in like two this core in 2015 and let's go to month r view yeah back then it went like the initial month 10 million a month but you can clearly
see that didn't didn't last that much now it was a little bit re reinvigorated this year's May so yeah it's making something like for August pretty much similarly to hustle Castle just half of the download scale I guess some kind of significant update happened here because it went from half a million to like 5 million four million so let's see uh and then um what was the last one y the other interesting thing is that there are other few games that I want to cover uh quickly to kind of get you and before we actually get to the game so hustle castle for those who don't haven't seen it this is how it looks this is pretty much the yeah again similar like side side view kind of end farm let's say where you build rooms you take care of the your subjects or soldiers and workers so on so forth and then you progress on the PVE map that that's the
kind of a basic thing they had there and then um there was also westf iteration where you would have uh I think this was originally from Behavior interactive also the guys who did full out shelter if I'm not mistaken this also didn't fly very well I guess at at the time so fallout shelter is still like the their best kind of thing if like when I was playing this had a problem with like never ending session time because the whole sessioning was I would say kind of screw up but y doesn't matter uh so that was the West world one and then uh This Is The Fallout Shelter one uh as I as I said like most kind of successful one regarding longevity uh Revenue wise is of course hustle castle in the genre so there we go so uh the other very very important thing is is the Reigns game
because this uh Elder Scrolls Castle game has an iteration on the core which is Elder Scrolls cast The Fallout Shelter and then the reign game reign game is this like I would say like an indie darling game where it's based a little bit on stuff like I don't know Tinder you literally swipe right or swipe left you need to keep these four parameters in check which is like religion your morale Army and money and you have a lot of these like moral dilemmas you have a lot of these stories and stuff like that like shoot the defend attack and at some point like you always get killed because it's a Rog like one but again depends on the part of the run so this bring us to the actual game which is Elder Scrolls castles that I just like was waiting to kind of put on because uh yeah
I literally had to install a second emulator to kind of get it done okay so let's go to the actual game uh beautiful morning in the I'm [Laughter] real beautiful morning yeah uh days are years in this game that's a very important mechanic I'll get to it okay so uh this is not your usual kind of a standard iteration on what's on the market this is actually a pretty important iteration that guys from Microsoft or like I don't know what's the studio behind this like specifically but betesda U I don't know if betesda actually behind the mobile game betesda is behind the big games but anyway first thing you need to do always because this gets super annoying you need to click your resources which means wheat which is uh food and then oil which is electricity in this case you see rooms
are dark if you don't have enough oil and then suddenly they go up uh then you need to manually click on all of these resources because there's no Auto idling whatever like you always need if you just leave the game like this and you never click food and oil everything goes dark and everyone goes hungry yeah everything Li kind of yeah uh as I said H is super important because Let Me Go full screen but don't cut cut off screen or whatever um because you see the people here the number on the top sorry bottom right corner is actually their age and this is very important because every day they age like one one year okay and they can die of old age and they can grow up which is happening here for instance with uh all the kids that are like running around the
castle uh see then suddenly he turns into a a kit other than a baby we have these kit what's this kit eggs oh sorry those are missions yeah yeah there's literally like egg because that's an see here yeah there a Argonian those are the lizard people yeah egg is is just jumping on the stairs yeah yeah so we have walking egg there I think those are oh here few more there we go but none of them are actually adult which is a problem because it takes so much more time until like I can actually use them for work so these are all this is still like you should move to China you can use them right away this is still a baby this is a let's say a kid and then if if they turn 16 year old you can actually use them to like to have like a normal workers this would be the soonest or you can buy elixir of growth and spend 160
heart currency you to grow them faster easy so these also have the answers not just China uh uh and then uh where is this thing yeah uh Jokes Aside uh the mechanic of the workers and like all these other things it's very important because you have uh marriage mechanic which means that you can marry uh people here to to get married and then there's literally a bedroom where you just put two of these guys for some time uh love particles happens and then you get the new new baby but uh the new baby is as I said age zero and it needs to hit age 16 which means it takes 16 days 15 days normally to get like a working person or few Elixir or few Elixir yeah uh in between there's the throne room with your king uh which is actually the Reign mechanic so for
instance every time I play C she deviously cheats she has no honor and it always puts you in some kind of dilemas politics or resources or whatever so happiness is very important with people if you make them angry they will literally kill you it happened to me a few times already like this is the third King that I have because some some person just got pissed off and like he murdered the king and new king needs to be selected so on so forth okay but then you select the new King and that's it I I'll get to it I'll get to it it's not that easy okay so yeah um who who are we yeah Adena cheats adena's too much happy rather we need to take off Adena we will seize the money okay why both [ __ ] see hated that now she's pissed there we go uh second decision your majesty the thie Gill is selling CK of your favorite wine oh my how did drop all this
gold there we go so we have more food why not and then there's last one again this will be again some politics larger funeral protion passing through a city oh yeah uh okay this is even at least the good one because there's always this war between Orcs And Breton and like these all of the people in the castle they have factions they have their own Petty politics and always ends like in some problems isn't this just like a like could Microsoft Corporation in in a game or or any any big Corporation in a game see like the answerers like tell them we have a new cofin tax absolutely offer them a place to rest cof tax Bri C them let's let's let don't pie out the Orcs because I think already or character already killed me once so now you made the yeah all the Orcs happy uh there's actually two special rooms just for that one is this music room where you can drop characters and slowly
increases happiness with music and then uh incidentally there's also a reading room where it's a library quickly increases happiness with reading which is actually better than music uh regarding the happiness so if we go here and check our happiness Factor uh yeah this guy seems kind of dangerous because he's already in the red territory yeah so let's pick him up and put him to library so maybe we can improve his mood so he won't kill us and assassinate the king regarding the King it's very important only Nobles which is not a faction can sit on the throne so you actually can see even like the the air the spouse the children the enemies the friends like this this R mechanic is really taken to the you know bigger options yeah to another level uh how you create Nobles of course you marry them so if for instance here uh I would put this person and let's say let's put
uh whatever I I think her husband died already or no I think somebody accus her of something I don't know doesn't matter so we'll sign her and then they have a wedding and then afterward she's also Noble and then her children are noble and so on so forth okay so you actually need to keep in mind that some of these characters are nobles and they're going to like be able to sit on the throne actually okay and then uh when and how you get actually the first Noble you already got that from the beginning of the game because the big the start of the game starts with a murder yeah obviously obviously obviously so the the old King was murdered and you need to sell a new king basically uh characters themselves have a lot of different attributes uh the common characters have just one which is let's say best at the furnace Workshop adapted using Shields or let's take another one devious prone to
assassination warly skilled with daggers you know or you have perceptive again some bonus to some some things or leader bonus to happiness of other workers or think like volatile foiled by anger skilled with shock there you go you want multiple of these in is the best haed often changed around by ghosts who will sometimes do their work for them that's amazing uh what do we have here reust works and fights with Zeal but at the cost of their own health I think I also found yeah melodramatic Pro to over World retelling of lengthy stories from history I think I've seen even worse like I have some some where is it yeah bossy boss's co-workers around making them efficient but miserable and like a lot of these like other like interesting things that like you know you need to you pretty much are doing doing like a gene pool that you
try to kind of get the best attributes from the best characters they have as I said Rarities so if you have like a rare character he has three if you have a legendary character he has four five even yeah and so on so forth uh I already got like a legendary baby from like two common characters so it's not uh okay it's a gacha basically needs to happen and people can have only one baby during uh during one 24 hours m let's say if you here yeah during one year basically yeah so if you put a newly W couple there uh sometimes it's just like one kid is enough or whatever but yeah we have the hard particles so I guess they'll have the kid in in the meantime um yeah so you you can build this Castle you can build the castle and uh customize it pretty uh awesomely like there's a lot of these like let's say this thing and then the the partitions are pretty much free or like stairs and
stuff but there's like I would say pretty good work on like the actual kind of management part of the buildings you have these decorations that give you bonuses you have some skins that I don't have unlocked uh then you have lot of these like buildings are producing stuff I think I hit all of those so I'm pretty much unlocked the whole game and then there's like a hard currency version of these like produces more food which is just bigger better and like give us your money so that's there um the where's the other thing so the producing buildings are the ones that are doing uh resources which is basic resources oil and food they are being like cooked again we have people that have like bonuses on their Gear with like I don't know increase varus efficiency provides bonus food at kitchen so on so forth so it's a lot about these like manage oh see the new baby oh even a rare one there you go which is bossy emotional and
sophisticated why not there we go um you again manage these things is a lot about like efficiency so you even have like efficiency metric here which like kitchen is run very good then oil press is run good then Loom is on The Brak so on so forth um so you have these like let's say better resources secondary the ones that people don't eat and then you have these workstations that actually made stuff so there's like a gear one where it makes like like again working uniforms tools such as like spoons hammers scissors iron SW so on so Fort and then of course you have the smiy which makes the gear which is yeah just like I would say these things are just kind of default base ones because you just get kind better gear from actual battle so that's as for the building part uh if you go to the actual map so there's also same as hustle Castle a PVE map Saga where you need to go and then again I
don't have anyone fighting there yeah we need to switch our guys actually to fighting positions because there's this war table building that you need to assign workers to can go fight there we go gly Grove so there are ghosts we need to put some fire Magic on one of the guys otherwise we won't be able to hit them so let's put this thing and U by the way this super super annoying sometimes because a lot of these Maps or let's say the nodes have like specific parameters such as like inflict burning at least one times complet the quest without any subjects being done blah blah blah whatever which basically means you need to switch a lot of gear around because like complete Miss no no no I want to play the game but I need to always play like uh you know switchers here with like whatever different weapon different thing different I get that they didn't have much chance to do like hustle Castle
doesn't have it this way but like yeah whatever um yeah so let's go to actual combat mechanic it's a little bit messy because people are kind of going on this like side screen so it's not that easy to always hit abilities like for instance I have the wildwind guy here which let's wait for a second wave we can then do do that so yeah so there's the second second wave let's place a fire totem [Music] here which yeah there we go then let's do like wildwind yeah yeah like this this gets more and more complicated uh each each of these segments ends with the boss so I guess they they try to innovate here a little bit and it gets all the usual like Elder scross L like all the characters the elements and everything like Maga and like all these other things just make makes you want to play Mor wind or or
Skyrim um yeah so you get these you do your kind of objectives you get XP you get resources the typical thing if you're asking where's the gating mechanic uh is the health of the um of these guys that are actually being uh not regenerated after the battle so if I want to kind fight the next one you see I either need to use potions or get these guys here into the buffet which let subjects regain their health and this is pretty much your limiter yeah so if you build more teams like you have more energy so on so forth blah blah blah find more yeah then you have quests which gives you the soft currency where you can like you know the usual thing if you spend the production puzzle this is literally something like um Township or Heyday like not not not much difference between that and then you spend gold mostly on these like uh quests here in the Reign part of the
game Your Majesty we called the wizard of C smuggling again it still tells to have cursed I don't want to be cursed like I'm sorry it's like you see that these like really really big ones where they offer you hard currency they're very tempting but you don't want to because if you get cursed everybody gets miserable and the chance for somebody killing you is just much bigger so no we're not going to get cursed I'm sorry happened to me once don't again so you learned your lesson yeah yeah Tax Collectors turn with tax see now they like gems definitely want to do gems absolutely because and that's the important part what can you actually buy in this game so uh if you go to the shop uh not this where's the shop there's the shop so there's a battle pass because this whole thing pretty much runs on this kind of Dy Dynasty progress yeah which until Level I don't know what level level level 17 was completely free
and only afterwards like oh oh by the way there's a pay tier so yeah you can buy those if if you want and like gives you more stuff but new features kind of end pretty fast I would say like second or third day and there's like nothing you unlock like you saw there uh I'm still missing some kind of liveops feature or whatever because there was an event before uh not now where there was like do 10 of these whatever blacksmith aprons and like then you get these what is it Atron knites which is a special events currency uh which I still don't know what to use but yeah we can test that but yeah that's the basically the battle pass uh you get XP and like you get more levels and so on so forth uh also your ruler get some kind of a rewards based on like how how many years between days they are ruling which are kind of okay but like not not really big uh yeah so let's look at the actual shop you can pretty much buy
everything regarding power in the shop so you can buy gear you can buy Legendary workers you can buy Arcane hourglass which is like speed up one year in forward you can get all the interesting things that you would imagine here uh there are of course ads in the game of course well it's not very much of course a little bit of surprise for like a Microsoft Microsoft I based game but yeah it's quite small right so yeah it's very small it's just that there's uh every four hours there's this Mystery Gift which could be anything from uh just fuse coins to like legendary chest then there's the you can speed up production on stuff so let's say if we go here and take I don't know we have something on Quest yes we have this one Quest so we craft it and then if we go there back again we can rush it and there's like a 40 minute cool down
for that uh also if we go here and we want to refresh these new um Quest there's like I think there's the third one and that's a three rewarded that's not that much kind of a useful or frequent so I would say the revenue from that is minimal I would guess something like yeah with within 10K probably that's what I think that's what Felix mentioned yeah yeah maybe a little bit more doesn't matter but like yeah it's not that big if we continue into the shop there there's uh of course there's a lot of gachas because everything is done through gacha so you have lot of these chests uh the most important thing is of course the where is it yeah these Legendary Packs which literally just gives you either workers consumables or resources like this is the best best kind of source of workers actually uh then you have these premium workstation which are just basic workstation upgraded to have bigger outputs then some other like resources this is more Magicka meaning
more stronger Fighters so on so forth let's maybe try The Red Guard like cosmetic pack uh these potions are by the way this one is increasing growth of the kids this one is speeding up the production of workstations and then these are pretty much Buffs like get more whatever something for 10 minutes but yeah let's try this what we actually get from here um because if I understand correctly the special soft currents uh event currency one and should be skins if I get that right o oh there's consume see there's a skin so this is a real one where is actually Red Guard teal ropes U that should be like a damage item and then there's a skin wonder where I can actually use it but yeah you want new outfit use it up on subject blah blah blah okay yeah so they also have skins it seems uh um yeah and that's it like
exactly I have a problem with that if you compare the feature set to something like hustle Casto or even full out shelter it's like one fifth of it yeah like there's the base game but there's no liveops no kind of endgame content there's this shr's gaunlet let's say okay we can check that one out it's pretty much like a r Glide version of the map but you can just enter two times per day so if I go here and start I can fight like baves until my health runs out and that's it which gives you like few few more coins or some oh you can see that's great few more soft currency coins or something like that but that's it and uh yeah not too much stuff happening other than that in the game which is a Pity to be honest because this is looking more and more like the warcraft Rumble absolutely absolutely this is Warcraft Rumble but small version yeah that's it that's it because we have a giant IP that's very
popular on PC which had initial giant download Spike from the you know yeah 200,000 yeah not Mar Rumble had more like a day or abely because it's Warra but then uh there's pretty much no usual kind of preparation as for like a global launch of a mobile game which means no initial iops no initial marketing push no ini no UA and and yeah yeah and like see this is the r light version I was talking about just like yeah you can continue a little bit but it's it's it's a big pity because in the end this game even though it seems a little bit promising because as I said the guys here are innovating on the rain Loop where it's not just like blatant copy of fallout shelter or hustle Castle U it's it's going to run out pretty soon out of content and people will just move on that that's what happens with with these game so my guess is this will be just the parallel curve of vcra Rumble but it's pretty much just die down and that's it I don't think so AR
ramble even have raids that they promise that BL I and I sto playing after a month or so I played for like three months yeah for one month for me is quite a lot honestly yeah so this is pretty much their end game and that's it and as I said like I'm I check the like the battle pass there's no new feature for me I unlock every single building there is and yeah so this is their event this is their event blah blah blah equip your fighter so if I go here it's like track some goblins and defeat some stuff on the map that's it so it's another of those like we're tracking your progress you're doing anyway quests so yeah and then like the task and the normal Quest like they're okay but as I said like if you you very early run to the point that you run out of content to do in the game or let's say the usual I've seen it all moment it comes very very fast
unfortunately and then it's always you see like this is this is pretty much like a clear example of they weren't having either enough time or production so they're just recycling features because what happens here let's say so we have a normal Chef's uniform and what just happens if if I level the building higher it just gives me a wo uniform which is pretty much kind of the same thing which is higher numbers and and guess what if we go further it will give me a linen uniform yeah well it's great for summer is literally the same thing like even the skin is just different color and if we go further it will give me you guess what cotton uniform which is again just different color perfect and then it will give me guess what velvet uniform which is again just High number different color it's different materials come on like yeah and then will they give me what Ash Street
uniform which is by the way the same color as the one this is recor the default one so I'm sorry guys like I I guess I know what happened here but this like won't work in these days it's just like somebody just put the Excel sheet scaling of the game and just add 20 columns and like 20 different colors and that's it well so content needs to be scaled through functionality and like different content so this this way it won't work unfortunately but I mean honestly I didn't really have any motivation to actually play the game it was just I downloaded the game I opened up the game and then closed it immediately I was like what the [ __ ] is this like seriously like it's kind kind of hard like I think the biggest biggest problem I have with it is that this whole kind of taking care of people not starving to that or being happy and like the re mechanic can be super punishing because I don't know why but the game even if you just leave it like this for instance
if I just leave it like this my my people will run out of food because they will just naturally consume it see yeah and nobody's clicking this if I forgot that nobody why why it's not on autop play exactly exactly why it's a mobile game why I need to like if if it's just better to not play the game because if you're not playing the game they're not they're not consuming yeah yeah they're not consuming automatically clicks it so they're you know consuming it time is running but if you leave it on like I did like so you need to okay okay what happens then then it changes the r mechanic here because if if you run out of food then immediately what will happen here that there will be a decision that oh people need to contribute with their own money to save us food and like the morale will go even lower so it goes into this like dead spiral that so sorry this is not how you should do it like like yeah yeah like it makes like what like 100k I guess a little bit more than that a day because of plus well it's eight it's what like 80k or so 70k on on sensor Tower so my guess is
like oh yeah 60 70 it was 80k on over the weekend okay so now it's okay 70 if we I mean I talked to sh from Sor Tower he said like they are now they have all the data thanks to data AI so it should be it should be accurate sadness multiply should be less of yes but we still see the set as multiplayer so so even if if we see like 20 maybe it's like maybe it's 100 then 10K for ads because it's super low maybe it's 110 115 give or take so it should should be way more on the other hand again like what's like total addressive market for this type of game I mean hustle custle full out shelter yeah but still okay it's like you said you say it's like fifth of the like the the feature set of these games so I mean yeah I I don't know like I would just
expect that to have some kind of more something more like at the end of it that's why I can try to rush to the end because I'm playing this literally for like a week yeah or a little bit less than a week what's like 50 and honestly I'm very surprised like they use like what kind of creatives they use I mean they use two you want to show the creatives I mean they use two well maybe free it's just like H and you then we can discuss like what what what like what's what's happening me in September like it's it's basically Facebook and Google that's it then they have this like oh wait a second sorry man mhm I think so they have this uh so Lally like anime Comics yes 1 minute 34 seconds long video and you know like look at
this and then compare it to what you saw in the game tell me what do you think like which of these two different art sies have higher cpis this is even harder than the one in the game exactly the thing in the game that looks I mean no offense guys it looks quite bad but quite bad in this uh scenario is actually I mean positive thing because it looks hyper casual or Hy it looks like runc honestly kind of and like I work with them and if you show this this like how the game looks like and show it in the game but uh in the creatives it's a benefit for you it's beneficial for you if you do this like cartoonish cartoonish [ __ ] that's not beneficial guys this exactly the opposite what you should do but I guess never Nobody Told You So hey hello just start using oh there you go but it's I
mean it like first minute it's just like and even this can I mute down the sound by the way sound is still killing me still okay sorry it's still like quite way more polished than what you saw in the in the the actual game uh it's again and we have 30 second version then we have these like yeah but this basically PC gaming sty advertising yeah yeah yeah pretty much I mean it's localized and then we have these like static images again and that that's it even even for Instagram like this is square like you should be having like four to five uh and then we have Rao yeah ratio then we have this Instagram I mean Instagram and Landscape again not really a good fit at least we have the 9 to 60 in the vertical format here but what I'm trying to say is it's
one video cut into pieces and few static images like guys like I'm not sure like what do you want to do with this but if you want to grow I guess you don't but this is the thing like I I don't think so like these like PC heavy PC IPS being ported on mobile games ever want to grow yeah that's true like the only thing it happened was with like fallout shelter because you know how that game was launched it was launched literally on the betesda press conference without any regard of like QA or monetization and then it DED down in like 30 days because I can guess what people run out of content yeah and then suddenly someone was like hey by the way this thing is making pretty big money if it you know actually had any content so let's make it for it and they I think like they completely restructured the game at some point yeah do you see this that was what 2015 yeah like super long ago this is just like a cinemagraph from 20 5 actually like we were using this
like a long long time ago and I mean I I don't have anything else I I really don't have anything else to to tell you and show you it's the same thing the same thing all over again just like cut it in in pieces one one long video and then few St the gages So yeah thank you very much guys yeah so we see each other on review radar when we're talking about this is not making money we go to hassle castle and I mean they used Facebook only now but they use a lot of different different videos and even though they're already after it Peak yeah yeah yeah yeah after this PE and and I they're quite interesting and Innovative Concepts honestly obviously not everything is in the game as you see here but still completely fake as usual but at least they're trying at
least they're trying like you know they have way way different creative and this is one minute long obviously so this is good this is same thing in here I'm sorry for the sound but kind of like the idea and the angle is is basically the same but it's different variations and you know like you need to fix different things but I've seen I think like all the ads uh like in Hustle Castle style versions of like the usual like Hero Wars all of them they copy Forex ones all of them they copy like they just the usual kind of what works we copy them and like iterate them based on that mean this this is like there's our shark yeah there's a shark this is the play kind of uh thing but at least you know it's it's few different concept is not only one video I just again like you said because this is actually making money yeah it is actually making money and you need to innovate on the creative side and then just find different concepts whereas on
on the I guess that is the side/ Microsoft side they don't really care I guess which is I mean it's a shame because the game like really use some kind of let's say production Vision that could drive it towards like normal freet toplay hits what the [ __ ] is this this is still H Castle This Is War robots but it's castle castle okay oh maybe is the thing that we that we heard about that like people are testing other people's creat it's the same company man oh sorry then not even that somebody somebody probably just messed up the yeah guys files guys uh fix this this is amazing I love it let's see oh what is it definitely not this is not even warot I don't think this is robots not hustle Castle is it is is on
hustle Castle hustle Castle account hustle Castle Tik Tok account okay great so much Innovation so much Innovation zombie State okay so look yeah so many Concepts but also from different games only if we talked about this in the last episode of like creative Trends anyway so that's it basically for the for for The Elder Scrolls castles and bet is that creative and US strategy I would say up like 0.5 out of 10 yeah I would I would give them something like uh let's say five and a half where the five and a half is for the Innovation with like rins and stuff because they went like just blatantly let's copy this whatever that's very nice iteration but guys for the love of God there's no features nothing other than the usual one but
again look there's a in the in the in the checklist or in the EXO she's like Global launch this thck and then by forget about it immediately still fits corporate checklist which I guess the problem here fortunately anyway we'll see this game back in review radar what will happen you should you should finally do another episode on the on the review radar again okay anyway we doing that yeah yeah we'll be doing okay good good good good okay so guys thank you very much for listening I think this is it there's not that many things we can we can talk about we mentioned the the ad revenue is like anything between 9 to 12K I guess uh because yeah that's it and question is for how many days exactly for how many days it seems kind of stable but my guess is based on the downloads as they went from like 240k to was there was a two days feature absolutely because that's that's that's it I mean that's was like what like Yeah
Tuesday Wednesday exactly and then it dropped heavily so yeah absolutely like Tuesday today's feature maybe a little bit on the Wednesday on different uh different GEOS and then just went down that's it that's it because uh yeah I see we'll see but unfortunately it's probably the warcraft Rumble fate but yeah let's see last thing uh when you're listening to this we're probably with Felix in Tokyo the Tokyo game show so feel free to reach out if you're there we'll be there I think for the whole week so yeah enjoy guys for Akihabara see you there see you there uh with everybody else uh I will see you in our slack channel so please join uh the link is in the show notes or just reached out to us to give you a new link or whatever link on LinkedIn or in the comments also if you like the episode please let let us know if you don't didn't like the episode let us know as well it's always good to hear he your thoughts and uh and read the comments and yeah subscribe and
share the episode with the rest of the gaming company uh company industry yeah game your gaming company that's fine okay enough of this thank you very much ciao say [Music] [Music] a [Music] [Applause] [Music]
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Two & a Half Gamers · 2026
Two & a Half Gamers · 2026
Two & a Half Gamers · 2026
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