Top Games by Downloads and Revenue: April 2020

This analysis examines the mobile gaming landscape for April 2020, utilizing data from AppMagic to identify trends in global downloads and revenue. The findings highlight a significant shift in the top-downloaded free games, characterized by a surge of new titles and a notable absence of previously dominant publishers like Voodoo. Conversely, the top-grossing charts remained largely stable, indicating that while user acquisition trends are volatile, high-revenue titles maintain consistent market positions across diverse genres.

Key download performance was driven by hyper-casual titles, with Lion Studios emerging as a major player through the success of Save the Girl, which secured 41.8 million total downloads. Other notable new entrants included Rollic Games’ Go Knots 3D, which reached 19 million downloads, and region-specific successes such as Ohayoo’s Sword Master, which achieved 4.6 million downloads on iOS in China. Playrix also demonstrated strong performance, placing two titles, Gardenscapes and Fishdom, within the top ten download rankings.

The data reflects a broader industry trend where gameplay mechanics are increasingly inspired by successful advertising creatives. While the download charts experienced a major reshuffle, the revenue landscape showed greater resilience, with Roblox notably entering the top-grossing chart on Android. The analysis concludes that no single genre currently dominates the revenue sector, as games across various niches continue to generate comparable financial returns. The scope of this data covers global mobile platforms, specifically Google Play and iOS, during the month of April 2020.