Global Games Market Report 2023
The analysis projects that worldwide consumer spending on video games will reach $183.9 billion in 2023, serving more than 3.3 billion players. Revenue is now detailed by downloadable content, micro‑transactions and in‑game subscriptions across PC and console platforms, reflecting a more granular view of monetisation. Estimates are derived from a top‑down model that integrates macro‑economic and census data with primary research from over 74,000 respondents in 36 key markets, supplemented by partner‑provided transaction figures and updated each quarter.
Geographically, the Asia‑Pacific region remains the dominant market, accounting for 46 % of global gaming revenues, yet its growth turned negative at ‑0.2 % year‑over‑year, driven by declines in China, Japan and South Korea. The region’s publisher landscape is led by Tencent, which tops the list of publicly‑traded companies by revenue. The study covers 35 countries that together represent more than 90 % of worldwide game income, encompassing PC, console and mobile segments.
Genre performance highlights shooters as the leading PC category, generating $5.5 billion—14.1 % of PC revenue—and expanding 4.9 % YoY, buoyed by titles such as Valorant, Counter‑Strike, Payday 3 and S.T.A.L.K.E.R. 2. On mobile, role‑playing games hold the largest share at 23.1 % of mobile revenue, but they are experiencing a year‑on‑year decline as Apple and Google privacy reforms have raised user‑acquisition costs.
Overall, the market retains its massive scale but shows signs of slowing growth, particularly in its largest region, while shifts in privacy policy are reshaping mobile economics and shooter titles continue to drive PC revenue growth.
