pipeline for this because she's consistent throughout the image.
So consistent character generation.
Yeah. Exactly. Yes. Yeah. Yeah.
This is not like basic basic AI.
What should you look for when you're spotting AI now? Like for these
dice [music] worlds. We're the two and a half gamers. The midnight [music] crew talking UAS and game design too. Mat feeling shaku bringing the insight. [music] We're rocking those vibes till the early day life a master eyes on the prize. Tracking data through the cyerspace skies. Feeling stacks colors like a wizard in disguise. Jack to [music] the highest. Two and a half gamers talking smack. Slow hockey sick got your back. Ads are beautiful. They like the way. Click it fast. Don't [music] delay. Uh-huh. Uh-huh. Uh-huh. [music]
[music]
Hello everybody. Welcome to the Christmas special episode which is Christmas by AI Creative Trends. My name is Mate Lanch.
I'm Felix AI Braberg
and I'm the AI police.
AI police with the fake.
Yeah. Meow.
Meow. Meow. Meow. Meow. Okay. Okay. What do we have? A lot of creative stuff.
Lot of stuff.
By the way, you should you should you should shield your podcast with Roman on from Tangen.
Oh, yeah. Yeah.
Because that was about AI stuff and Roman.
There will be more. There will be more. Let me just say that. But yeah, there's a podcast that I did with Roman front engine about how to do these things on your own as for the open source models that we keep talking about. and I go into very specific uh
why don't we have this on our channel bastard
because we have it we will have it in a little bit more glorious way
like warming up
all right okay very good
hope you will yeah that's a good good answer anyway you should definitely go watch that but we'll have more of that of course because you'll see and even as you see on the latest creative trends with some of the models are only able to generate uncensored stuff which means IP stuff that normal to shoot down will teach you how to do it.
Naked people.
Yeah. Or Yeah, of course. That's like
whatever you tell it, right?
Yeah. Whatever you tell it until it has a data set for it. That's the important part.
But you can create it for yourself.
You can create Yeah, exactly. You can create
and we also teach you that. So,
very good.
Anyway,
can today be the first AI creative review day where we don't have to see lands of jail?
No. Unfort no
there will be lots of lots of jail
unfortunat Yeah unfortunately they are pretty good with AI so we need to include this and you know like as our prediction fulfills next year we will have like broader set of people
because only the games that do so much [ __ ] ton of creatives will be the last sending therefore we hit the 50 50% mark anyway
no no no no that's not how no no
anyway tons of games I get a lot of organ going to die, right?
Things that I need to go. Let's go because there's so many.
Let's go. Let's go to the mall.
Okay.
[ __ ] yeah.
Guess the game.
I mean, Tasty Travels. Tasty
travels. That's Tasty Travels.
I mean, it's a follow up from last last one basically.
But this is such a clever concept, man.
It's so good.
Super easy.
Yeah. Yeah. And they whatever they did, they double down on on stuff they did and then even improved. And you'll see in a second like some of that stuff like it's it's really improved. Then they have these like I don't know how to call them selfrestoration.
Yeah.
What they were pretty much like very very satisfying nice AI. They had some of these already. It's just like I said
Yeah. Yeah. It was last last month.
Yeah. Like a bar was there or something like find find a new one. This is pretty
nice.
And of course arbitrary like
cake.
Yeah. Yeah. You just need to have these man like
but they should you know what they should do. me. How they should do the the the slicing of the the cat cake with the with the cat on the shoulder. That would be so [ __ ] great cuz it fits the theme. It fits the theme. They have the animals.
I mean, that's like that's the most creative but there because there's my mind sweeper.
That's a [ __ ] mind sweeper. Jesus Christ.
You must have been so happy when you found I was like, you know what? It's it's it's it's it's bad because he's now going to say like, you know, I was right all the time. So, I'm always right.
Bite sweeper is the way. Okay. We have some more
waffles waffles cities or how do how do you call it like Yeah, by the way.
What do you need to do with these like use [ __ ] upscaling like don't be lazy. Run this through upscaling. You
see it that needs upscaling because you can see the pixel.
Yeah. Yeah. and explain upscaling just for anyone who's just starting to listen.
Upscaling means that if it's too much grainy and like you see the pixels and edges, it's low quality.
It's like low low resolution basically. So you run it through upscaling AI and it pretty much fixes it. That's it.
You know, Felix, you your face and Yakob's face are upscaled in the thumbnail because you have shitty [ __ ] pictures. So I had to upscale it so it doesn't look like [ __ ] See, there you go.
That's the real life experience example of upscaling.
Yeah. So, we have some nice sushi animals here.
Yeah.
Oh, yeah. I saw
Oh, hello. Hello there. I didn't see you. Thank you very much for coming to this episode. Uh, it's brought to you by our sponsors, PVX Partners, the simplest and most effective credit line for marketing. If you're scaling your business uh and need funding, here's the deal. With PVX partners, you can grow
your game easily and your business. There's no equity dilution. You can repay as you get paid and it's flexible fast and fully tailored to your growth. So, you can secure funding in 30 days and get a term sheet in just 24 hours. Don't you wait. Take control of your UA budget without giving away of uh a piece of your company. Visit pvxpartner.com and uh see how they can help you grow your game faster and stronger. Don't wait. Go to bvxpart.com.
These jokes, man.
This [laughter] is This is exactly why I would
That's really good.
Like death jokes is also a big theme these days. Like literally dead jokes.
But like this is like the the great use of AI is just transforming jokes, written jokes to AI just for videos. I mean just crying out loud always.
Yeah.
And old lady. So, we have this like again I've seen this format multiple times during the review that you have like multiple pictures kind of going in
the in the video. Yeah, this one again I put there just for the sake of it because like really are we going this far now? So, not only freezing families, we also have a dog that's going to drown in between and then freeze the family afterwards.
Of course, it's the best.
No, it's not a dog. It's a puppy.
Yeah. Yeah, it's a puppy. Yeah, it's a puppy. So that was the that was the hook with the no real person, no Wi-Fi. Then we have same food chef or whatever stands but with animals now.
So cute.
Yeah.
It's like cuteness overload.
That's basically that's the concept basically. [laughter]
Then we have some anime stuff.
You know where is this coming? No. Like this is dark war basically.
Yeah. Yeah. Yeah.
They had this.
Oh, okay. Kind of kind of
kind of kind of but it is again really nice use of AI really smooth.
This
uh yeah like made from food is like really really
See see the sol panels on top of the
Yeah.
truck
Scooby-Doo. Yeah. Then we have some Daphne from Wish.
Yeah, it's fine.
She's kind of obsessed with playing Tasty Travels,
you know.
See, this is the UGC.
Yeah, you couldn't see. I mean, this is really advanced. I mean it's almost like there were like few moments where she just when when you see face like this
you had the eyes popping out of your head like this is AI pipeline for this because she's consistent throughout the image so consistent AI character generation
exactly yes yeah
this is not like basic basic AI
what should you look for when you're spotting AI now like for these overlapping object
suddenly something disappears facial muscles missing and stuff like that. Like you see
light light is different.
Yeah. Yeah. Light out of
the light. I mean right now it's not as bad as it was before, but also the ice eyes popping out of the of your face. It's just like
again I guess the physics is the one that that tells you the most or gives it away when like you see that like physically it's not possible like stuff overlaps and does does things like here.
Yeah. Like
Yeah. the paintbrush there when they were painting there. Look.
Yeah. So, you can you can see but but it's kind of flawless honestly. Like you still you don't really
I mean like players wouldn't really tell.
But nobody cares.
No. Yeah. Exactly. Like it's
And the voice is still robotic. Like come on guys, you can do better. Like use some maybe it's on purpose.
I don't know. This one This one is like Yeah. You see the eyes.
Oh yeah.
Alice and also the the phone right here is different.
So then you have some stuff that's like Yeah. only I can do this. So, so why not? This is nearly flawless, honestly.
Yeah.
Yeah.
It's cutting like
Oh, no.
Yeah. There was like one piece disappeared.
You see it? But again,
I feel like this wouldn't be this wouldn't be possible like a year ago.
Well, not at all,
dude. A couple months ago.
Yeah. This would be like weeks of work on animation of this.
Yeah. Yeah. Yeah.
Then we have again these like you see her hair like the grain there. But again,
this is like UGC stuff like it's been AI is moving really like not with the body, right?
But again, upscale it, run through more iterations, you can get it there. It's just like they want to make it fast. So because it doesn't matter.
Exactly. Because doesn't matter because this is good enough. That's the thing. If it's good enough and if if this is going to scale then then you're going to iterate and polish and upscale and whatever.
Let me let me phrase it better. Yeah. And if Century Games is going to steal it, it better be good.
Exactly. Yes, we have some more pancake houses and and you know stuff stuff there. This girl was there last week last month. She's now using
was she?
Yeah, she was there. She was there my friend. She was on beach and like telling something.
Oh yeah, that's the beach. Oh yeah, that's the beach lady.
She's real, right?
No,
no,
no.
Nobody's real that I'm showing.
No, no, no. This is AI episode. Like nothing is real.
Felix, you see it works so much that even Felix can't tell on an AI episode where he knows everything's AI.
Come on. If you didn't know, this was on an AI episode. Look at this. This is really good.
You see it?
Yeah. But it's like you see
you see it immediately for us.
All right.
Yeah. You see, you see it right away.
Yeah. Yeah.
The face and light is just not normal. Exactly.
I was I was there yesterday.
Street food here in Bratislava.
The steakhouse, man. That's like next level.
I mean, I I'm about this size anyway, so I I fit perfectly. This was really hard to tell, but you can see it on the text that if the camera zooms out, see, it's screw up.
Tasty travels as ad.
Nobody cares.
Yeah, exactly.
How usually
No, no, it's not. No, it's just like the Yeah,
they had it last time. This is a new version.
Yeah, exactly. Oh my god.
Oh, man. Sushi. Sushi seal. Sushi seal is my favorite. Oh, even this is even better.
So good.
This ridiculous.
It's ridiculous. Okay, this like the time table
timetable and time table also very popular. I've seen it many many times with AI. I guess with AI so easy to create because you can change the scene, keep the characters and stuff like that. So it's it's really good. More jokes.
This AI again like look look the light and then
Yeah.
Yeah.
Yeah.
Play jokes as always.
Jokes. Yeah, man.
Yeah. There we go. listeners, you should definitely check the the YouTube and
cutting stuff and doing it as a hook. More cuteness overload, of course. Why not? They have like comic comic team now instead of like the real world one. Looks so good. More cities and more whatever macaroni and pizza colossum. And we have more fake people. Fake ice cream.
It's fake ice cream
for sure. Again, for
nice wedding
for hooks it works. But you see also that it follows the concept from the hook into the creative.
Yeah. Yeah. Yeah.
That's that's pretty smooth.
This
and this is really good.
Yeah. This one I couldn't even tell like I I just don't see mistakes because I thought like his hand would overlap with it with with the phone. But see it flawlessly.
Yeah. It's the light is even great then.
Maybe it's cuz it's a glove.
Yeah. But still how many seconds was it?
This
eight something like six as usual. Well, eight is Sora basically.
65 65
65 is the that's like V3.1.
This is I think this is a commercial western one for sure.
Yeah. Yeah. Yeah. Exactly.
Yeah. This one is worse. You see this is worse.
You see you see. Yeah. Exactly.
This face is worse. And many cuts by the way. So yeah. Not not one.
The crazy thing is like in 6 months it's gotten like so much better. In the next six months it's not going to get worse.
Great man.
Yeah. This thing
like like pixel level quality on animation basically. Yeah. Yeah. Absolutely. And you know like what like JGPT now released with image 1.5 like in comparison to Nano Banana it's really
like insane. Obviously the censorship is stuff but still like you can
you can go over the censorship with open source.
Yeah. Yeah. Yeah. Exactly. But still more restoration. It's pretty nice. So again this is multiple images. It's literally multiple images. You see
the little bit of a Yeah. Yeah. There is Yeah.
You can find it there. So we stitch together
now.
Same thing here.
Hello everybody. Thanks for uh joining this episode. Our sponsor Fast Spring has delivered D2C at scale for over 20 years. They power top mobile publishers around the world and are reliably fast growing, profitable and very financially secure. So Fastpring isn't just figuring out D2C on the heels of the recent VC investment. Their developer first platform and deep gaming and payment expertise have helped democratize global commerce for over two decades as no
drama D2C partner. The real world experience at scale fast spring is a partner that you can trust with your players to quickly launch a new web store replace an existing D2C vendor or just add redundant D2C vendor at fastspring.gg. Thank you very much, guys, for sponsoring this episode. Now, let's back get back to the content. Bye-bye.
Yeah.
A little bit better stitched.
Nice. Yeah. Now, as well. Okay. Yeah. Yeah. You see the
This one's good.
Oh, there's the player. Player hat with the cat. Yeah. So, very nice hook. This one. Oh my god.
Oh,
man. This is ice or glass or
this is glass? Glass. But this literally reminds me of one very good gag from Viva Dirt League where he was like, "What do you mean like how do you like drink a health potion and he literally eats it with a glass?" That's funny. Yeah. So, that was Tasty Travels. By the way, we went through 38 creatives, just so you know. It's just like they have so
much variety there. It's just like pumping out so much stuff.
Exactly. That's
Anyway, let's go to the real thing. So, as always,
thank you very much. Kingshot really leveled up their game from last time because last month I wasn't able to find that many. This month I found like
Yes,
I find Jesus.
Jesus, [laughter] there's so much.
And also they're level they're also leveling up the the actual like video game kind of gameplay stuff.
Yeah, that's hilarious.
Yeah, [laughter]
that's really funny.
Yeah.
Yeah. So, so the most uh prevalent one is of course no no ads things.
No ads stuff.
Can we watch that again? I'm sorry. That's really funny.
I order you to immediately remove the ads from the cape and he's like, "No, man. There are no ads."
Yeah. [laughter]
Is it so good? Yeah.
Yeah. So good, man. Then we have some
the marble man.
Yeah. The marble man basically.
No. Talking about Kingshot being different. This one. This one's really
good, man.
This is good. Yeah, this is good. No, this is V3 for sure.
Yeah, this is V3. It's extremely good. And like he's you the transition
chef's kiss there.
Man, you need to send me these videos, man. You have it on your on your own.
That's like the best one that I saw literally in this in this whole uh
Yeah. No, seriously. Like this was amazing
package again. Kingshot has no ads. But you see it. It's like it's a purple video everything. This one's really good.
Yeah,
that's this is really
so real. But yeah,
watch the watch the this guy's hand what it will do.
Yeah,
literally slice his head with it.
It's fine. Oh man, if I watch it. No,
this bromance. Bromance on the battlefield is Oh, but there you go.
Yeah, they there's no subtitles, but he say they can they can take our eyes, but they never can make us watch in-game ads.
That's perfect.
Yeah, a classic one. Very very classic
interview. Thank you. This is V3 as it is like
absolutely
and also the by the way you see the contrast on the video how like everything's so contrasting because it's like again
just the deviation that the model was trained on.
Yeah. This this is also super super good like very very nice transitions. This one bro are you okay? It's flawed. Why are you still on your phone? Play kickshot. So this thing I think is I'm guessing it's in painting. So what's impainting is that you take a normal video and you AI you use AI to like put stuff in it.
Put stuff in it.
So I'm guessing that's there because like
the couch have floated
his head pretty much wobbles a little bit on the top and right. So you see that
Yeah. Yeah. I know. Now as well. Yeah.
Yeah. Yeah. So I'm guessing that maybe it was either even the couch floating only or
or just no couch.
Yeah. Or no couch maybe. I don't know. Yeah, you can do this. In painting is like one of the again more advanced techniques. Yeah. Some more. No ads.
Oh man, this is
you. Kingshot player. Kingshot doesn't require waiting. Start playing now.
See what he said. Once I finish watching all the ads, I'll take over every building and every troop here. King has no ads.
Yeah. I like this is quite interesting messaging. Like no ads.
Yeah. Yeah.
No ads. Like seriously. I mean, Felix say it. I just kept like
Yeah. Phelix is terrifying.
I tear up.
Yeah. They they they really really really really Yeah. This one was just like very interesting hook that I found like which looks like
it's like 300.
Yeah, Game of Thrones more of Game of Thrones. There was this one sequence there was like this kind of random
fight in the shade.
Yeah. I thought it was a doctor one but yeah it was not. I think this is
what Yeah. See the logo like what is this like orange limo exactly?
This is this is like home video camera. The sword is completely broken.
Yeah. Yeah. Exactly.
Who cares? Yeah. There we go. And uh yeah, [clears throat]
that's our least favorite.
Lens of jail. They really leveled up also. They have so much new stuff.
Yes.
They have like so much GTA. They have also and you'll see really they are really pushing the waifu narrative now. Like
I mean now what do you mean now? Before I would say like 60% of AIS was like environments and like these kind of prisoners working stuff and whatever. Now it's like 60% are waifuss. Like you'll see so much waifuss now. I don't know what's happened there, but I guess they went just like [ __ ] it, it just works, I guess.
Mission possible.
You see how like this like this is pretty pretty long stretch to kind of do all these generations and stitch it together. This looks pretty good. Uh, and they they have gameplay on top of it. This is this is also nice. But you see it. It's all AI just like very very good.
I mean, yes, I can. But this is pretty hard to recognize. I mean, I know.
Yeah. Yeah. Looks
because Yeah, exactly. I mean, if you're a player, you have no idea.
No, at all.
Because if you if you if you check the the people, real people, like you can see the the flaws. But here, come on. But it's even harder like because if it's animation, it's easier to pass it off as AI, right? Because expect animation to not be perfect.
Yeah. Yeah. Yeah.
Look, his arm is through the bars there.
It's really good. They have some more as usual like some prison escape or
it's physics left the room.
Yeah. Uh then we have this one which is again some of those
whatever that sign was.
Yeah. Whatever that sign was some kind of like images moving on thing that that's there. Yeah. God hand of course again we seen that many many times helping there. Yeah I guess some more like can die prison situation. So that's
there. Then we have Yeah.
Nice
physics and crumbling buildings that like again
Yeah, exactly. Yeah, like this [laughter] these guys running. Okay,
not running anymore.
Not good. Yeah, not good.
So, this one's pretty nice. Then we have Yeah, this is the one I was talking about. This is this like three images at once, even though they're completely the same. I know. Do you think that comes from the match three theme where they're drowning at the thick uh
No, no, no. This is basically just u a vertical video used in landscape format. That's it.
Whatever.
Because they they didn't want to crop it. It's the same.
Yeah, you're right. Because usually the two would be just cropped and
this is laziness.
Yeah, exactly. This what I want to say. Like this is just like
Yeah,
putting all together just for another landscape format. Usually people do this for landscape or the other way around. You have the landscape version of the
game and then you just put free landscape on top of each other and you have verticals.
Yeah.
Is this a waifu?
Exactly.
Yeah. Yeah. This is literally the waifu trend. You could see the previous girl was pretty much squid game uniform.
Yeah, it was. Yeah.
Yeah. So, it's there.
It's actually pretty nice.
Yeah. Yeah. Uh we had this one before, but why I'm showing it? Because we didn't have a fighting bear.
Okay. Yeah.
So, they leveled up even the old concepts. I don't know why, but like Yeah, you wrestle B in a prison. Why not?
Of course.
And Yeah. And by the way, this is part of the game that it's like toy shop factory, sweat shop. So, that's that's what they do there. Some more grappling buildings and disappearing people. Um, for sure.
We've seen this kind of
this is this is
underground stuff. Yeah. our our favorite laurels at the bottom like multiple multiple has this like I've seen it seen it so many times some more
can have a GTA multiple screen stitching that again scheduling ad on top of it so
time time table
time table yeah again waifuss why not so it's like combination of like four or five trends basically that you have here then we have day one day whatever day 300 or how it how it goes pretty What was dark? The top one. Yeah, that one. So, more more waifuss. Why not? There will be more. There will be much more waifuss basically. So, they went pretty pretty like Yeah. hard on that. You'll see. Yeah. There's anime ones, there's realistic ones, there's cartoony ones, there's whatever ones like Yeah. So many
whatever ones. Okay.
Yeah. Yeah. By the way, the frame rate guys, come on. You could do these videos much more better. It's just lazy.
Much better.
Yeah, the GTA waifuss, why not? We have
also those. Some more GTA waifuss. Literally, why not? Some more animated waifuss in style of Vice City.
When GTA finally comes out, it's going to be interesting to see what mobile games will suffer the most. There will be some that will be like really struggling.
There are some more comic waifuss. Again, actually a cropped video of people living.
It's not cropped video. It's the vertical video just for
two vertical format. Yeah. Landscape.
Yeah. But this is pretty nice. I I don't think so. They had this before. This kind of like small people because like you see there was the normal lamp. So this is like on your phone playing.
So I haven't seen this format before. It's pretty nice. You could see this is like so shitty. Yeah. If you focus on the details,
but you don't focus on the detail.
Yeah. Then we have this like monsters with uh like just a hook AI waifuss. More waifuss basically. Some more waifuss like the more realistic ones. Some more waifuss. Zootopia ones. Why
not?
Seriously. I mean this is the same same as before.
Again
just different view.
Yeah. Different view of small size playing on your phone.
That's a TV show. The French forth four forth.
That was a really good one by the way. That was like old school one. Then we have some more GTA I guess.
Yeah.
With some again more GTA visuals and then sweat shop factory anime waifuss and timetable again. Shark whatever he's even doing like he just went away.
Yeah. Yeah. He was Yeah. Yeah. [laughter]
Didn't do anything. Pixel RPG concept. Whatever. This looks pretty dope. I haven't seen this one.
Yeah. It's pretty good.
Yeah. Yeah. So this is this is
spiel.
Yeah. Spiel.
Quite nice. Then more waifuss from the back.
Come on, man. Jesus Christ.
Then we have more waifuss from the front. Then we have towards the camera that we see last time. But again, a little bit more stuff again. Winter Christmas waifuss in jail.
There you go.
Yeah. Christmas city.
Yeah. Other waifuss.
Then again, our policeman with his like incomplete beard right there doing stuff there. So yeah, that's there. Vampire waifuss.
Vampire. This why was
I don't even get like how they get this like like why vampire waifuss because this looks like
why not
some of those heavy uh like episodes games or whatever like
that's a forex theme right now.
Yeah, this like theme
and Yeah. How is it? How's the game like king of king of sultans or whatever it is?
Yeah. Yeah, that was this is basically it.
King's choice. That's the name of
King's Choice. That's it. That's there. Tenta broke his spec and then fall fallen down into like [snorts] into [laughter] white out survival creative. Why not?
Exactly like Yeah. And then little bit of carnival tycoon.
Yeah. So more waifuss again. More waifuss. More waifuss.
Yeah. Can you just stop?
More waifuss. More waifuss. That was the
cartoon.
Waifuss, man. Like enough.
And this one. This one I just left there for the
nice
for the sake of know what's it. So idle lumber spreads everywhere. Okay. What is this? Space station something on the mobile phone. This is
physics has left the building.
Physics has left the building. More waifuss running into the camera. More other waifuss. More other stuff. Magazine one. I think this is a new one because
goes into the game play. But I wanted to show you that afterwards. There's more waifuss in it
even during the game play. So why not? Then we have some giant waifuss and giant people with the monuments. This is also pretty original. So they have that some more iterations on the GTA style thing. More vampire realistic waifuss. This one's pretty nice.
You know what? This is your favorite flooded river.
Yes.
Some more waifuss. Some more waifuss. And then the usual comparison of your ship with whatever ship. Ship with the baseball basketball. Why not? Some more waifuss. Selfie video.
Selfie video.
Yeah, why not? And then we have bridge of food. This is new one. Yes, it was a bridge of food. Some more realistic waifuss. And yes, some like [laughter] complete mayhem. Like whatever. I'm guessing this was a player ad originally or or something. So that was a nice hook and then some more waifuss which is completely different
video model like I don't know what this is.
So yeah they had that then we have yeah then we moved to a different game as usual you can guess this one
rise of castle
of course. So they had this new nice concept of like uh yeah through the ages
historic streets.
Yeah. Then we have uh prisoners as
nations or whatever stuff like that. As usual, they're like nations.
I think this is older models because it's not as interesting as some of the other AI creatives we've seen, right? It's just
I guess so, but like some of those are like still pretty good.
This is still pretty good, man.
It's eye-catching, but it's not as like
Yeah. Like I don't get this one. Like whoever kind of devised that like you have a leg and then two spines expand on it.
Yeah. What the [ __ ] is this?
Mushrooms. Tell me. Then we have cats as as different warriors. Like it just works, man. Looks so good. But this this time it looks kind of shitty on some of those. Then we have uh yeah, again going back to the camera again this trend kind of is persisting. So that works pretty well for them still. Army of skeleton warriors with different nations.
Cool, man.
Yeah, this is really cool.
I like that.
That's really cool.
Yeah, with reminds me of the mummy. The first mummy.
Yeah. Yeah. Looks like mummy or like what was it? the King Scorpion movie.
That's a spin-off basically. So that's there. Then we have like actual smitting with like three heads.
Actual not really actual smitting but still. Yeah.
Three heads again.
Yeah. [laughter]
Uh yeah, some more waifuss walking into the camera as nations because why not? They can. Then you have the army instead of going forward going backward and without the skeletons. Of course, like you need iterations of that if skeletons work. It's just, you know, just one change in the prompt and like you're good to go. So very very easy to test and modify. Then we have this like low story something.
So yeah, that's that's pretty nice. I think Lens of Trail had this kind of same format. But yeah, definitely you don't chop a tree by spawning a saw right there after cutting it
in a different place as well.
Great. And then some more armies.
They said I couldn't make ads without the [music] dev team. They said I wouldn't understand the tech. Guess what? I just made a fully working
gorgeous top to play while eating noodles and watching trash [music] TV and taking care of my daughter. All thanks to playable makeup. no code, no stress, no cheap [music] hero
with uh different setups and different ages and I guess different nations and yeah, more laurels and more of these kind of nice animations of like different nations and different stuff kind of moving around. They had it pretty pretty nice there. This one I was like really? Yeah. So you have an anime girl talking playing on her phone and then you have Royal Kingdom guy.
Royal Kingdom
fighting for his life against
oneonone stolen creative. Yeah,
it's not stolen creative. This is Royal Kingdom.
This Royal Kingdom know it's stolen.
What do you mean? This is Royal Kingdom. This is Royal Kingdom.
I thought it was like Yeah,
this is Royal Kingdom. They have this running as creatives because I was like literally going to [ __ ] all of them. There's not many
because they're running currently a crossover with uh Home Alone Guy. Yeah, that's that's their main main bread and butter stuff, but I find these two gems there waiting for me with AI. So, they're still also using AI. That's nice. And then we have this one,
which you wouldn't guess who it is.
Travel Town Royal Kingdom. She said that. No ad as usual. No, no, just go back. She said Ro. Yeah, she did. And then at the end,
yeah, she said Royal Match.
Same folks who made Royal Match.
Hey, here.
Yeah, because it's like it's they're using it as a reference.
No Wi-Fi. Amazing.
Okay, good.
Yeah. So, they're using it also, even though Royal Match is not touching it at all.
And that's
Yeah,
he's always in trouble. Of course, he's in trouble.
And we have this guy.
Is this AI, man?
I think it's AI.
It is. It is. King Richard needs to start making better choices in life.
But the guy looks kind of famous. Like I
I don't know if I know him from somewhere.
They put it in Gemini and then you will know.
Yeah, that's right.
Who is see
maybe it's like fake version of him because it's like maybe he looks like somebody that looks like something. But yeah, but it was nice use of AI. So, and I was like surprised that I found few of these like AI ones there because again it's it's not really doing. Anyway, uh we did this 136 items. Jesus. There we go.
Yeah, it's good because we don't we don't really check the whole creative because it would be just
No, that would be just too much waifuss and half of them keep in mind are hooks. So, it's just like first seconds. So even though I said I have hundreds, it's like 5 seconds times 100 is like nothing. So
yeah, it's okay. We we did it. We did it.
Yeah. So TLDDR fake people are getting so real that even I cannot tell if they're not real. And Felix go already convinced even though he's on the AI segment. So that's there. The whole like
physics whatever stuff is still crap. You like you know explosions and all these other thing you can see disappearing people. So it like tells it away immediately. a UGC if you know what to do if you have a pipeline for consistent characters utilize it and you can skip all the agencies and all Jasons and all these other guy like they're out of work basically so that's there
case Jason I mean yeah you mean the real people J yeah
the real person who is actually Jason and he's working different game
the other thing that's like quite obvious this time is that I've seen many many ads being done in like different concepts as for different art or different style or different whatever just by prompting like you see those like with the armies waifuss like seven different art style for the waifuss exactly same ad
the armies had the same uh
rotating bakery shops or whatever we had realistic ones we have cartoony ones with the guys the ones with the animals the real cartoony ones so on so forth so
again it's just like same prompt different style and you have like again bam bam bam bam bam different creative so that that thing is really starting to show off like once you know how to control it. You can produce so much more ads even from one concept.
Yeah, there's a reiteration right there.
Like normal guy like you know imagine like a normal animator would be doing it like he would need to literally redraw it for like all these different concepts.
Tell me how no like it's if you need to change the art style you need to
I'm not even talking about [ __ ] localization like we seen with Kingshot like suddenly there's Japanese king against the English king. Yeah.
Yeah. Yeah. Yeah. Exactly. You would need to actually hire different people to do that. Insane.
So yeah, uh walking very straight towards our prediction which in my opinion I'm much more positive after this last one that it will happen.
But we said 50% of the gaming companies not ads are going to be AI. We need to
I said that.
No, you said it's okay. Whatever.
I need to go back and check it because I don't really believe you because I mean
honestly 50% of ads Yeah, exactly. It's not not that's not that relevant because yeah all of these Chinese guys are just going to stream all everybody that's not fair prediction. I was more thinking about like actually gaming companies are going to use this which is we are need we need to branch out of forex because I was actually going through forex games and you basically have maybe three different kind of concepts you have gates. Okay, for you have gates, you have kingshot, you have vood basically
idle lumber,
right? Idle lumber and you have AI everything is like this. So it's like if you do gates I I was like puzzle and whatever all the forex like in the top 10 it's only gates kingshot or wood or just idle that's it
or AI or AI or basically AI nothing else. M
if you don't do it then you're [ __ ]
Pretty much. Pretty much.
Yeah. It's getting very obvious.
Yeah, pretty much. Okay. Nice.
Yeah. Well done.
Well done. Thank you very much, guys, for listening. Tell us which of these scripts were was the the most interesting one for you or which one did you like the best in the comment section?
Which one you didn't like the most?
Or which one?
Like Felix. You could see literally Felix changed his mood after watching 40 Lens of Jail ads.
Me too. Me too. I was just
man it's just like I understand it's important to like view cuz they're a head leading how we make creatives but the content is not nice to look at like
just like that that's how it is you know we we have Carnival Tycoon stuff on the channel also
that's trueing that
they're both just as bad man like probably Tycoon is a step worse but yeah
exactly and as soon as it was like fifth fifth uh wifi I was like [ __ ] I was I was just getting tired anyway thank you guys for listening Please join the Slack channel and see you next time. Bye-bye. Bye-bye.
Auto-generated captions from YouTube — names and numbers may be misheard.
Distilling the key insights…
The mobile gaming industry is undergoing a fundamental transformation in user acquisition, driven by the rapid adoption of generative artificial intelligence for creative production. As of late 2025, AI-generated content has achieved a level of visual fidelity that makes it nearly indistinguishable from authentic user-generated content to the casual observer. This shift prioritizes high-volume iteration and rapid testing over traditional production standards, establishing a new competitive baseline where the ability to scale creative assets through prompt engineering and consistent character modeling is essential for market viability.
Current creative strategies heavily favor specific tropes, such as stylized character designs and complex in-painting techniques, to maximize engagement. While developers are increasingly capable of producing seamless transitions and realistic animations, the industry still exhibits a reliance on pragmatic, albeit occasionally flawed, production methods like vertical video stitching. Despite lingering technical limitations—such as inconsistent physics, lighting artifacts, and occasional anatomical errors—these imperfections are increasingly viewed as acceptable trade-offs for the speed and cost-efficiency provided by AI tools.
Looking toward 2026, the integration of AI into creative workflows is poised to become the industry standard. By leveraging advanced upscaling and automated localization, studios are moving away from manual asset creation in favor of dynamic, AI-driven pipelines. This evolution allows developers to test diverse themes and localized variations with minimal overhead, effectively automating the discovery of high-performing creative concepts. As these technologies continue to mature, the distinction between human-crafted and machine-generated content will likely continue to blur, further cementing AI as the primary engine for mobile game advertising and user acquisition.
Comments