ZeptoLab
Company
Documents about ZeptoLab
Article
S8UL to Promote Bullet Echo India
The Indian esports organization S8UL has entered into a strategic partnership with South Korean publisher Krafton to facilitate the official launch of the mobile game Bullet Echo India.
- Indian esports organization S8UL has partnered with publisher KRAFTON to promote the official launch of the mobile game Bullet Echo India.
- Bullet Echo India is a multiplayer PvP tactical top-down shooter developed in collaboration with ZeptoLab, which entered a soft launch phase on April 4, 2024.
- The promotional campaign will feature S8UL content creators, including Mortal, Scout, Regaltos, Snax, JokerKiHaveli, PayalGaming, and KaashPlays, producing YouTube content for their audiences.
The Esports AdvocateApr 2024
Article
C.A.T.S.: Crash Arena – Features Behind Its Success
The analysis examines the design and monetization strategies behind ZeptoLab’s mobile title, C.A.T.S.: Crash Arena, following its global launch in April 2017.
- ZeptoLab’s midcore F2P game C.A.T.S.: Crash Arena achieved top 50 grossing status in multiple countries, including the U.S., shortly after its global launch in late April 2017.
- The game’s monetization and engagement are driven by a combination of quick, AI-controlled matches and a timed chest system similar to Clash Royale.
- A core pillar of the game's design is its meta-game, which focuses on the collection, fusion, and development of vehicle parts.
GameRefineryMay 2017