Future Friends Games
CompanyUnited Kingdom · Founded 2017
Indie games promo and publishing services for cool games
Connections
Each row is a game or company named alongside Future Friends Games, each column a document, oldest first. A mark means that document names it. Select a row to see those documents.
About the company
- Founded
- 2017
- Country
- United Kingdom
- Links
- Official site
Company data from IGDB.com
Documents about Future Friends Games
UKGF Portfolio Update and News: September 2026
The UK Games Fund announced its latest cohort of funded companies in September 2026, presenting the intake as evidence of the strength, creativity and commercial potential of the UK's independent games sector.
- The UK Games Fund has announced the Round 20 Prototype Fund recipients, which include 15 independent studios such as Firebolt Games, Saltstone Studios, and Future Friends Games.
- In addition to the Round 20 Prototype Fund, the UK Games Fund has confirmed new recipients for its Content Fund, with further project details to be published in the organization's portfolio section.
- The 2026 Starter Fund cohort, encompassing both the Head Start and Fresh Start pathways, is scheduled for announcement in the near future.
How Much Should We Freak Out About Silksong
This September 2025 analysis examines how worried indie developers should be about Hollow Knight: Silksong, the top wishlisted game on Steam, launching on September 4.
- The release of a major title like Hollow Knight: Silksong does not significantly impact the sales of other indie games, as Steam's algorithm-driven visibility—such as the Discovery Queue and New & Trending lists—remains the primary driver of success.
- Only 7 games from the observed list rescheduled their launch dates to avoid the Silksong release, while 29 games with at least 400 followers maintained their original release dates.
- Leveraging a major industry event for marketing can be effective; developers who publicly addressed the Silksong release, such as the team behind Baby Steps, saw significant engagement, with their announcement video garnering 123,000 views.
Deep Dive: Exo One's Road to Success
Exo One, Jay Weston's largely solo-developed planetary flyover game, launched November 18, 2021 on PC, Xbox, and Game Pass, and serves as a case study in building pre-launch demand without ad spend.
- Exo One achieved commercial success through a multi-channel strategy, generating over $500,000 in initial Steam revenue and an estimated $300,000 to $600,000 from a Game Pass deal.
- The game reached 100,000 wishlists prior to its November 2021 launch by leveraging viral TikTok content and participating in three Steam Next Fests.
- A standalone Steam prologue functioned as a permanent discovery tool, contributing to a Hype to Reality ratio of 0.51, which is more than triple the median for large November launches.
