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Game World Observer
The game achieved this milestone one year after its March 2023 release.
Revenue Achieved. Contraband Police generated $10 million in net revenue on Steam from 836,000 copies sold.
The border guard simulation game Contraband Police has achieved significant commercial success one year after its March 2023 release, reaching 836,000 copies sold and generating $10 million in net revenue on Steam. This financial milestone accounts for platform fees, taxes, and refunds, with the developer, Polish studio Crazy Rocks, entitled to 75% of the total earnings. The game’s performance highlights a strong market reception, bolstered by an "Overwhelmingly Positive" rating on Steam, where 95% of over 13,000 user reviews are favorable.
The title’s rapid growth is evidenced by its ability to recoup its initial development and marketing costs—approximately $454,700—within the first two days of availability. Sales momentum has remained consistent throughout the year, with the United States representing a key market, accounting for 34% of the 145,900 units sold during the three-month period leading up to March 2024. Additionally, the game has maintained high visibility, currently holding 800,000 wishlists and ranking as the fifth most-played title within the publisher PlayWay’s portfolio.
This success marks a critical turnaround for Crazy Rocks, which had faced potential bankruptcy in 2017 before partnering with PlayWay. The project, which underwent multiple release delays, has now solidified its position as a major asset for the studio. The data provided reflects lifetime performance metrics on the Steam platform, emphasizing the game's sustained commercial viability and its status as a significant contributor to the publisher's broader catalog of simulation titles.
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Game World Observer · 2026
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