Nathan Edmonds Joins The Brain Trust as Co-Founder and CMO

Key insights

5 takeaways

01
Nathan Edmonds has joined Pennsylvania-based independent game developer The Brain Trust as a co-founder and Chief Marketing Officer.
02
Edmonds will lead the global marketing strategy for the studio's flagship title, Esports Team Manager, which is scheduled for a Q4 2025 release on Windows PC.
03
Esports Team Manager is a simulation game featuring role-playing elements that allows players to manage professional esports organizations, including team strategy, coaching hires, and facility operations.
04
Edmonds brings over a decade of industry experience, having previously worked with organizations such as Excel Esports (now GiantX), Hitmarker, Hotdrop, and Esports Insider.
05
In early 2024, Edmonds founded the creative marketing agency Get In, which he continues to lead alongside his new role at The Brain Trust.

Summary

The Pennsylvania-based independent game development studio The Brain Trust has appointed Nathan Edmonds as a co-founder and chief marketing officer. This strategic hire is intended to bolster the global marketing efforts for the studio’s upcoming flagship title, Esports Team Manager, which is scheduled for a Windows PC release in the fourth quarter of 2025.

Edmonds brings over a decade of specialized experience in esports marketing and public relations to the role. His professional background includes tenures at prominent industry organizations such as Excel Esports, Hitmarker, Hotdrop, and Esports Insider. Additionally, he serves as the founder and CEO of the creative marketing agency Get In, which he established in early 2024.

Esports Team Manager is positioned as a highly realistic simulation game featuring role-playing elements. The title aims to provide an authentic experience for both dedicated esports fans and newcomers by allowing players to manage the granular details of a professional organization, including coaching staff, team strategy, and operational logistics. The development of the game has been informed by extensive feedback from industry insiders to ensure accuracy within the competitive gaming landscape.