Gamecity Hamburg’s participation in Gamescom 2019 serves as a strategic initiative to bolster the visibility of the Hamburg games industry on an international stage. The primary objective is to facilitate networking and business development for local studios and startups through a dedicated joint stand and specialized events. By hosting these gatherings, the organization aims to strengthen connections between Hamburg-based developers and the broader German and international games sector.
The initiative centers on a joint exhibition space located in the Business Area of Hall 4.1, which hosts both established companies, such as InnoGames and Taylor Wessing, and emerging indie studios like Mooneye Studios, Team Marty, Space Walk, and Wunderparc. A key highlight of the presence is the inaugural trade visitor fish bun reception, designed as an informal networking platform. Additionally, the organization collaborates with InnoGames to host the Games Compass networking event, an invitation-only gathering for industry decision-makers.
The scope of this effort highlights the integration of Hamburg’s creative ecosystem, specifically showcasing the work of the Media Lift incubator. Projects such as Space Walk’s VR motion-sickness solutions and Wunderparc’s 3D landscape software demonstrate the region's focus on technical innovation within the content and tech sectors. By providing these platforms, the organization reinforces its commitment to supporting the growth of the local industry, fostering cross-sector collaboration, and ensuring that Hamburg-based talent remains competitive within the global gaming market.