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Pong

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Documents about Pong

Cover of Oakever Games shenanigans, King and the Xbox cuts, Hipster Whale, One State, Monopoly Go, more
18 min
Mobilegamer.biz18 min

Oakever Games shenanigans, King and the Xbox cuts, Hipster Whale, One State, Monopoly Go, more

The mobile games industry is currently navigating a period of significant structural change, legal scrutiny, and strategic consolidation.

  • Oakever Games is facing multiple copyright infringement lawsuits, including a loss to Hungry Studio regarding the game Qblock, amid allegations that the company systematically clones successful titles and uses aggressive user acquisition to drown out competitors.
  • Xbox’s latest restructuring resulted in 268 job cuts across its first-party studios, though the mobile-focused King division appears largely unaffected, despite looming strike actions in its Stockholm and Malmo offices.
  • Hipster Whale, following its acquisition by Atari for $29.3 million, has gained access to Atari’s deep IP archive and plans to develop modern takes on classic titles like Pong, Breakout, and Centipede for mobile.
Mobilegamer.bizSep 2026
Cover of ”Casually Hardcore” - How Hardcore and Casual are Outdated Terms
30 min
PocketGamer.biz30 min

”Casually Hardcore” - How Hardcore and Casual are Outdated Terms

The industry-standard terms casual and hardcore are increasingly obsolete, as they fail to capture the nuance of modern player behavior and demographic diversity.

  • The industry-standard labels of 'casual' and 'hardcore' are obsolete because they fail to reflect modern player demographics and the nuance of actual gaming behavior.
  • Historical marketing shifts in the 1980s, following the video game market crash, intentionally targeted young men and created lasting, exclusionary gender stereotypes.
  • A significant portion of the mobile gaming audience, particularly women, engages in substantial play time but rejects the 'gamer' identity, often viewing their hobby as a private or guilty pleasure.
PocketGamer.bizJan 2020