Neon Genesis Evangelion
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Documents about Neon Genesis Evangelion
Article
How Mobile Game Developers Are Using Anime to Boost Engagement and Revenue Across the Globe
Mobile game developers are increasingly leveraging anime intellectual property (IP) to drive player engagement and revenue through both dedicated game titles and strategic LiveOps collaboration events.
- The US anime market is projected to reach a valuation of over $60 billion by 2030, more than double its value from a decade ago.
- Mobile games are increasingly using anime collaborations to drive engagement, such as the Stumble Guys x My Hero Academia event in August 2024 and the Goddess of Victory: NIKKE x Evangelion crossover that triggered a notable download spike.
- PUBG Mobile has successfully integrated diverse anime IPs like Dragon Ball Super, Jujutsu Kaisen, and Spy × Family by creating unique, limited-time gameplay modes that feature iconic character abilities and thematic map changes.
GameRefineryMar 2025
Article
Mobile Game Market Review: October 2022
The mobile game market in October 2022 was characterized by a significant focus on seasonal engagement and evolving monetization strategies across the United States, China, and Japan.
- Major mobile titles are shifting away from traditional gacha mechanics; Mario Kart Tour replaced randomized warp pipes with a Daily Spotlight Shop, and Brawl Stars removed gacha requirements for unlocking high-level passive Gears.
- Clash of Clans experienced a 500% surge in daily iOS revenue following the release of its latest Town Hall update in October 2022.
- Garena Free Fire is monetizing virtual fashion by launching a 'Trend+' collectibles album, effectively treating in-game cosmetic outfits as proprietary fashion brands.
GameRefineryNov 2022
Article
Mobile Game Market Review: May 2022
The mobile game market in May 2022 was characterized by significant global launches and a continued emphasis on retention-focused features and cooperative gameplay.
- Apex Legends Mobile launched globally in May 2022, reaching the top 23 in US grossing charts and the top 50 in Japan.
- The Chinese mobile market is seeing an accelerating trend of games incorporating roguelike elements, with three new top-200 grossing entrants in May alone featuring or claiming to feature the mechanic.
- Netmarble’s MMORPG Ni No Kuni: Cross Worlds achieved a top 50 grossing position in the US immediately following its global launch.
GameRefineryJun 2022