Your data guide A Shortcut to Your Own Game Insights Platform The game developer's blueprint to unlocking deeper insights with turn-key data solutions. game_id: 999999, {"session_num": "3", "session_id": "1cc0dc37-294a-46ad-853b-4d46f3ed86cf", "platform": "ios", "os-version": "ios 11.0", "manufacturer": "apple", "event_id": "Source:Coins:Reward:Muscle", "custom_03": "Regular, "custom_02": "Journalist", "custom_01": "TestGroupB", "country_code": "us" Group Query {"interval": "2020-08-01/t_ granularity": "day" "query": { "type": "group" "dimension": "country_code", limit": 3 Player Warehouse Standardised and ready to query data aggregated on event and device levels for in-depth analysis of player behaviour ID Revenue 32DFFSXR4G $323 89DEESZT2C $280 $229 $201 Funnels Completion rate 43% $170 800 $142 700 $123 600 $98 400 70% $56

Contents Contents Overview 3 What’s Overview 3 Why a data pipeline 4 inside? Why a data pipeline? 4 How it Works 5 How it Works 5 C Platform overview 6 ● Explore this guide to transform ● Cost savings 7 your data into insights using our ● Advanced use-cases 8 turn-key data solutions. ● Integrations 9 Player Warehouse 10 ● What is it? 11 ● Use cases 12 ● Account setup 13 ● Case study 14 Raw Export 15 ● What is it? 16 O Use cases 17 ● C Case study 18 ● Case study 18 C Privacy-enabled 19 Privacy-enabled 19 Get Started 20 Get Started 20

Overview Overview Your data, your rules Today's successful studios are Today's successful studios are driven by data in all areas — from testing prototypes, to game economy balancing and monetization. GameAnalytics helps studios thrive by tapping into this data at every stage. Our analytics solutions are budget-friendly compared to market alternatives, and our web tool is packed with features that help studios on their growth journey. However, as studios scale, reporting flexibility and data ownership become more crucial. That's why we offer a versatile package That’s why we offer a versatile package of tools that help you access and extract event-level data, player-level data, and raw data from our web platform. This frees you from the limitations of black-box analytics solutions and helps you to bring your reporting in-house, driving your studio’s success. With our affordable warehousing solutions and export services, any growing game studio can establish its own proprietary reporting pipeline. Integrate one of our official SDKs for all major engines and environments, then access player and event-level insights with unmatched detail. It's like having an in-house data engineering team, but at a fraction of the cost. GameAnalytics Powerful, free analytics Powerful, free analytics Warehouse solutions Export services Player warehouse Real-time raw export Player warehouse Real-time raw export

Why a data pipeline? Why a data pipeline? Turn data into insights Even with the solid features of our web tool, there comes a point where Even with the solid features of our web tool, there comes a point where you’ll likely want more customization. Web-based solutions can sometimes be restrictive, confining data and limiting reporting flexibility. This leads many to build in-house data solutions. While many aspire to such a setup, the journey often involves high While many aspire to such a setup, the journey often involves high infrastructure and engineering costs, lengthy development cycles, and challenges in delivering expected business value on time. In the long term, this may lead to hard-to-maintain codebases and, as your studio or games scale, hefty bills from cloud providers due to data processing inefficiencies. In comparison, our data tools gives any team a turn-key data warehouse or data lake which works at scale, at low cost, and where data from external sources like mediation and attribution platforms can be combined. This quickly enables your BI team to perform custom analysis and improve your decision-making. With our data tools, you bypass the “ usual challenges and pitfalls, gaining the data flexibility you need in just a The data tools that GameAnalytics few hours. Say goodbye to the offer are incredibly powerful. We headaches of infrastructure setup, now have access to an enormous maintenance, scaling, and the amount of data through BigQuery. engineering complexities typically It requires some good knowledge of associated with data collection and transformation.

oodbye to the offer are incredibly powerful. We headaches of infrastructure setup, now have access to an enormous maintenance, scaling, and the amount of data through BigQuery. engineering complexities typically It requires some good knowledge of associated with data collection and transformation. We handle the SQL, but it’s the way to go if you heavy lifting—from building custom want to dig deep into the product SDKs and collecting data to and what happens to these users. processing and bug fixing—all in a Once you understand the different privacy-compliant package from databases and workflow, you can GameAnalytics. get incredibly granular and hone in GameAnalytics. on any specific ” point in the game. David Smit on any specific point in the game. CPO at Roamer Games David Smit CPO at Roamer Games

Solutions Breakdown Solutions Breakdown How it works Platform overview Platform overview Our data tools are packaged into two distinct offerings: Player Our data tools are packaged into two distinct offerings: Player Warehouse and Raw Export. Let's explore their functionalities. Player Warehouse: Raw Export: Your data is pre-aggregated and made available in SQL or Parquet format, ensuring compatibility with leading platforms like Redshift, BigQuery, Snowflake, Spark, and most other popular SQL-powered data tools. The data undergoes batch processing, ensuring it's primed for analysis, so you can quickly run advanced player and event-level queries directly. event-level queries directly. Prefer your data straight up, without any predefined schema or aggregations? Raw Export delivers your data in pure JSON format. It reflects all the custom fields, events, or dimensions you’ve chosen to collect through our SDK, offering a rich, unstructured playground of data. Raw Export streams data in real-time, letting you catch the action as it happens. action as it happens.