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PocketGamer.biz at BoBHack 2012
Key insights
5 takeaways- 01The 2012 Best of British (BoBHack) event brought independent mobile studios together at Mind Candy’s London offices to develop a cohesive suite of interconnected mini-games within a 48-hour timeframe.
- 02Participating studios included Kwalee, Mobile Pie, Spilt Milk Studios, and Big Pixel, all of which collaborated to showcase British development talent during the summer of 2012.
- 03The event served as a strategic effort to generate positive public relations for the UK mobile sector by demonstrating the technical and artistic capabilities of independent studios through peer-led collaboration.
- 04The hackathon functioned as a community-building initiative, incorporating activities like a Kwalee-hosted Micro Machines tournament to foster industry camaraderie among developers.
- 05The project was designed as a series of games with increasing difficulty levels, intended to drive public engagement and app downloads for the collective suite.
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Transcript
my name is Will and I am the creative director at mobile pi and I'm here today um at The Best of British hack which I'm one of the co-organizers of to um really big up the British industry the British mobile industry so we're here making the game within 48 Hours lots of different companies involved um big and small and we're all going to come together we're going to make something P qu we're going to make these small 7c mini games and they're all going to come together under a banner of Best of British is kind of like a warer where get these simultaneously uh more and more difficult games which you're kind of going to be wacky and right look at not the Olympics because obviously that would be uh it's not the Olympics it's something we is not the Olympics it's summer games uh with been London in 2012 but it's not the Olympics my name is Joe Baron and the community of angelist at qu we're an iPhone game company founded by David Dar found the co-s and we're here at the offices of mine candy in sh London today
for The Best of British game pack and the reason we're here we're actually contributing to the game that's being made unfortunately can get a team ready in time but we're here hosting a kind of mid midm morning entertainment on day two of the hack for Micro Machines tournament behind me somewhere is Andrew Graham who originally designed micro machines he's now the gameplay Guru at quelly and we're trying to bring a bit of fun to the day give people a chance to play some retro games we're in a cool Retro Gaming prize as well and just kind of entertain all these tied people who are making games hi we um from qule my name is David darling this is anre Glam and we're here today in mind Candy's office um so thanks very much for them today for hosting the uh Best of British game hack and we've been playing a Micro Machines tournament uh with the guys from mobile p and um this is eny yes I won big relief for me but um there was some good good Challenger some some people really good worryingly good um but yeah it's great to be here they SE
of M candy are amazing it's like Disneyland here um you know just crazy murals and plants growing everywhere and uh yeah um and I've got huge admiration for these guys who are here for the the game hack you know staying up all night to do this kind of stuff I think you got to be pretty Keen to do that kind of thing and uh I'm very impressed I've had a look at some of some of the stuff they done and it's looking good hello uh I'm Andrew Smith from SP and I'm here at the best of British um trying to contribute in some small way uh to to one of the projects uh me and Andrew roer working on a couple of games and um it's kind of reinforcing everyone's opinion that designers don't do any real work uh and I'm just trying to provide some artwork if we can um hopefully though this whole thing will work out really well everyone will download our game and uh get a lot of nice PR for all the the talent behind the the names um you can see future games around behind me there
um we've got uh we got big pixel over in one room we got mobile Pie Guys in another room and uh yeah it just be really nice to kind of um Flex our creative muscles a little bit and get some recognition for the for the the hardworking chaps
Summary
The Best of British game hack, held in 2012 at the Mind Candy offices in London, served as a collaborative initiative to showcase the creative talent within the British mobile gaming industry. The primary objective of the event was to bring together various independent studios to develop a series of interconnected mini-games within a 48-hour timeframe. These games were designed to increase in difficulty, forming a cohesive collection that celebrated British development prowess during the summer of 2012 without direct affiliation to the concurrent Olympic Games.
The event featured participation from several notable studios, including Kwalee, Mobile Pie, Spilt Milk Studios, and Big Pixel. The hackathon environment encouraged cross-company collaboration, with developers working through the night to produce functional software. Beyond the core development work, the event incorporated community-building activities, such as a Micro Machines tournament hosted by Kwalee, which allowed industry professionals to engage with retro gaming and foster camaraderie among the exhausted participants.
This gathering highlighted the collaborative spirit of the UK mobile sector, emphasizing the importance of creative flexibility and peer recognition. By pooling resources and talent, the participating studios aimed to generate positive public relations for the British industry while demonstrating the technical and artistic capabilities of their teams. The event concluded with a collective effort to finalize the project, with the ultimate goal of driving public engagement and downloads for the resulting game suite.
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