Game Discoverability Weekly

Game Discoverability Weekly is the introductory announcement for a free newsletter by Simon Carless, launched on July 23, 2019, that addresses what he frames as the biggest problem in video games today: how players discover and buy a given title. The central premise is simple and practical: developers who make games generally need people to find out about them, and visibility is a challenge distinct from production itself.

Carless establishes his credentials as a long-time industry observer and participant, a former developer, a former Independent Games Festival chairperson, and the founder and co-runner of the GDC Indie Games Summit. These roles position him as a well-connected voice with broad exposure to independent and mainstream development communities.

The scope outlined is wide but not yet detailed. The newsletter is intended to examine a range of individual aspects of discoverability and consumer purchasing behavior, published on a regular schedule. Carless also states an intention to eventually compile the material into an eBook or book format, signaling a long-term, structured treatment of the subject rather than a series of isolated commentary pieces.

The post contains no data, statistics, or methodology, as it functions purely as a welcome and statement of intent. It does not specify geographic focus, platforms, or industry segments, though the framing implies relevance to developers across the PC and wider games market. The newsletter later operates under the GameDiscoverCo banner, and this entry marks its origin as a free, publicly accessible resource aimed at helping developers understand and improve how audiences find their games.